document #8.2 - library performance report - fy2014 3rd quarter

Document #8.2 | Board of Library Trustees Meeting | July 23, 2014

District of Columbia Public Library

Library Services

Performance Report

FY2014 - 3rd QTR (Apr-Jun)

Quarterly Library Services Performance ReportFY2014 – 3rd Quarter

Expanded Open Hours – Effective October 1, 2013

Location

FY13 Open

Hours/

Week

FY14 Open

Hours/

Week

Increased

Hours/

Week

% Change

from Prior

FY

Martin Luther King Jr. Memorial Library 54 66 12 22%

22 Neighborhood Libraries 48 63 15 30%

3 Neighborhood Libraries - Shared Sites

(Deanwood, NW1, Rosedale) 48 52 4 8%

Total Open Hours/week 26 locations 1,254 1,597 343 27%

Service Impacts – FY13 Q3 - FY14 Q3

Key Performance Indicators FY13 Q3 FY14 Q3

% Change

FY14 Q3/

FY13 Q3

YTD Actual YTD Goal% of YTD

Goal

Programs 2,816 3,525 25% N/A N/A N/A

Program Attendance 74,754 75,400 1% 198,415 280,267 71%

Community Meetings 4,948 6,851 38% 18,286 21,560 85%

Community Meeting Attendance 55,282 76,851 39% 226,634 268,611 84%

Circulation 800,388 992,029 24% 2,850,137 3,299,121 86%

Public Access Computer Sessions 221,129 265,843 20% 772,029 884,241 87%

Notes:

Key performance results are on track to meet the FY2014 goals. Performance goals were set in each area

based on historical results; expanded hours use expectations, and building opening/closing projections. There

is not a goal set for the number of programs offered.

1

Visitor (Traffic) Counts

Locations FY14 Q3

MLK. JR. MEMORIAL LIBRARY 167,668

TENLEY-FRIENDSHIP 57,212

WATHA T. DANIEL/SHAW 52,525

DOROTHY I. HEIGHT/BENNING 51,927

CLEVELAND PARK* 49,964

ANACOSTIA 46,618

MT PLEASANT (4/25/2014)* 42,050

PETWORTH 42,018

SOUTHEAST 37,623

CHEVY CHASE 35,891

NORTHEAST 34,287

GEORGETOWN 33,385

FRANCIS A. GREGORY 30,768

PARKLANDS-TURNER 29,129

ROSEDALE 28,045

WILLIAM O. LOCKRIDGE/BELLEVUE 27,719

LAMOND-RIGGS 25,231

PALISADES 24,909

WEST END* 24,350

SOUTHWEST 23,926

DEANWOOD 23,422

NORTHWEST ONE 22,945

TAKOMA PARK 22,850

JUANITA E. THORNTON/SHEPHERD PARK 20,481

CAPITOL VIEW* 18,560

WOODRIDGE 17,717

NEIGHBORHOOD LIBRARIES TOTAL 823,552

DCPL TOTAL 991,220

Notes:

Capitol View - Sensor down for 23 days (5/18 - 6/9)

Cleveland Park - Sensor down for 14 days (4/29 - 5/11)

Mount Pleasant - Sensor down for 24 days (4/1 - 4/24)

West End - Closed (6/9-6/23)

DC Public Library has implemented thermal people counters in every location. Thermal imaging technology senses infrared radiation to

track traffic travelling underneath the sensor and monitors multiple people entering and exiting at the same time. Data transmission is

communicated wirelessly over the network, which allows tracking and analysis of the data. Devices are mounted at public entry and exit

locations.

2

Circulation Statistics

Locations FY13 Q3 FY14 Q3 Variance Variance %

MLK. JR. MEMORIAL LIBRARY 188,877 142,479 -46,398 -24.6%

ANACOSTIA 12,248 15,496 3,248 26.5%

CAPITOL VIEW 8,013 11,129 3,116 38.9%

CHEVY CHASE 39,751 44,263 4,512 11.4%

CLEVELAND PARK 43,350 54,296 10,946 25.3%

DEANWOOD 7,086 8,909 1,823 25.7%

DOROTHY I. HEIGHT/BENNING 15,085 21,023 5,938 39.4%

FRANCIS A. GREGORY 10,545 12,229 1,684 16.0%

GEORGETOWN 35,407 45,231 9,824 27.7%

JUANITA E. THORNTON/SHEPHERD PARK 13,294 16,046 2,752 20.7%

LAMOND-RIGGS 14,491 18,054 3,563 24.6%

MT PLEASANT 39,946 57,847 17,901 44.8%

NORTHEAST 8 40,919 40,911 0.0%

NORTHWEST ONE 8,894 7,488 -1,406 -15.8%

PALISADES 25,930 31,432 5,502 21.2%

PARKLANDS-TURNER 8,262 12,121 3,859 46.7%

PETWORTH 27,438 34,760 7,322 26.7%

ROSEDALE 13,683 13,600 -83 -0.6%

SOUTHEAST 34,942 28,754 -6,188 -17.7%

SOUTHWEST 15,236 20,253 5,017 32.9%

TAKOMA PARK 21,520 25,073 3,553 16.5%

TENLEY-FRIENDSHIP 53,189 64,446 11,257 21.2%

WATHA T. DANIEL/SHAW 25,710 34,262 8,552 33.3%

WEST END 21,583 20,908 -675 -3.1%

WILLIAM O. LOCKRIDGE/BELLEVUE 10,812 9,680 -1,132 -10.5%

WOODRIDGE 13,701 12,929 -772 -5.6%

NEIGHBORHOOD LIBRARIES TOTAL 520,124 661,148 141,024 27.1%

DIGITAL LIBRARY 91,387 188,402 97,015 106.2%

DCPL TOTAL 800,388 992,029 191,641 23.9%

3

School-Age Services

Service FY13 Q3 FY14 Q3 Variance Variance %

Circulation 290,945 404,483 113,538 39.0%

Programs 2,609 2,823 214 8.2%

Program Attendance 64,991 67,006 2,015 3.1%

School Outreach Attendance 7,984 5,338 -2,646 -33.1%

Childrens Computer Use 23,094 24,827 1,733 7.5%

Tutor.com (Online Homework Help) 1,013 788 -225 -22.2%

Notes:

Teen computer use is reported with adult computer use

4

Story Time Attendance


MLK. JR. MEMORIAL LIBRARY 2,377 3,604 1,227 51.6%

ANACOSTIA 758 471 -287 -37.9%

CAPITOL VIEW 200 935 735 367.5%

CHEVY CHASE 4,027 3,626 -401 -10.0%

CLEVELAND PARK 3,551 5,217 1,666 46.9%

DEANWOOD 144 179 35 24.3%

DOROTHY I. HEIGHT/BENNING 702 658 -44 -6.3%

FRANCIS A. GREGORY 523 215 -308 -58.9%

GEORGETOWN 2,913 3,044 131 4.5%

JUANITA E. THORNTON/SHEPHERD PARK 260 593 333 128.1%

LAMOND-RIGGS 439 369 -70 -15.9%

MT PLEASANT 4,393 4,224 -169 -3.8%

NORTHEAST 0 2,789 2,789 0.0%

NORTHWEST ONE 695 354 -341 -49.1%

PALISADES 2,323 2,048 -275 -11.8%

PARKLANDS-TURNER 487 531 44 9.0%

PETWORTH 3,271 2,438 -833 -25.5%

ROSEDALE 886 1,039 153 17.3%

SOUTHEAST 3,761 2,940 -821 -21.8%

SOUTHWEST 690 1,113 423 61.3%

TAKOMA PARK 530 1,532 1,002 189.1%

TENLEY-FRIENDSHIP 2,777 2,227 -550 -19.8%

WATHA T. DANIEL/SHAW 4,863 4,479 -384 -7.9%

WEST END 1,968 1,250 -718 -36.5%

WILLIAM O. LOCKRIDGE/BELLEVUE 580 474 -106 -18.3%

WOODRIDGE 1,305 504 -801 -61.4%


DCPL TOTAL 44,423 46,853 2,430 5.5%

DCPL offers story times at all 26 locations throughout the year. Story Time programs introduce young children

to books, rhymes, music and other fun activities.

5

Digital Library

Variance FY13 Q3 FY14 Q3 Variance Variance %

Database Searches

(In-House & Remote) 90,627 229,249 138,622 152.96%

E-Books Downloaded 51,463 71,726 20,263 39.37%

Digital Media

(Audio-Music-Video-Magazines) 39,924 116,676 76,752 192.25%

Library Catalog Searches 116,384 130,537 14,153 12.16%

Public Computer Use 221,129 265,843 44,714 20.22%

Computer Classes 485 806 321 66.19%

Library Web Page "hits" 444,245 433,014 -11,231 -2.53%

Social Media Use Followers (YTD) 11,540 15,528 3,988 34.56%

6

Customer Access to Wifi

LocationFY14 Q3

No of Customers*

MLK. JR. MEMORIAL LIBRARY 18,016

ANACOSTIA 3,574

BELLEVUE (William O. Lockridge) 1,882

BENNING (Dorothy I. Height) 1,945

CLEVELAND PARK 1,307

FRANCIS A. GREGORY 1,895

GEORGETOWN 3,971

MT PLEASANT 4,777

PETWORTH 6,221

SHEPHERD PARK (Juanita E. Thornton) 1,387

TENLEY-FRIENDSHIP 3,489

WATHA T. DANIEL (Shaw) 4,871

WEST END 101

WOODRIDGE 3,107

NEIGHBORHOOD LIBRARIES TOTAL 38,527

DCPL TOTAL 56,543

Notes:

Currently, DCPL IT manages WiFi statistics of 14 libraries

By the end of FY14 DCPL should have sole management of WiFi data

No of customers captures unique visits/devices connected to the WiFi network during the reporting period

7

Public Computer Use (# of Sessions)


MLK. JR. MEMORIAL LIBRARY 24,196 61,931 37,735 156.0%

ANACOSTIA 12,452 13,796 1,344 10.8%

CAPITOL VIEW 8,014 7,536 -478 -6.0%

CHEVY CHASE 3,432 4,002 570 16.6%

CLEVELAND PARK 6,248 6,776 528 8.5%

DEANWOOD 8,060 6,709 -1,351 -16.8%

DOROTHY I. HEIGHT/BENNING 11,957 16,162 4,205 35.2%

FRANCIS A. GREGORY 5,861 9,160 3,299 56.3%

GEORGETOWN 6,980 6,045 -935 -13.4%

JUANITA E. THORNTON/SHEPHERD PARK 7,499 6,079 -1,420 -18.9%

LAMOND-RIGGS 6,868 7,934 1,066 15.5%

MT PLEASANT 12,379 15,091 2,712 21.9%

NORTHEAST 0 5,770 5,770 0.0%

NORTHWEST ONE 10,308 7,495 -2,813 -27.3%

PALISADES 2,218 1,631 -587 -26.5%

PARKLANDS-TURNER 7,991 5,299 -2,692 -33.7%

PETWORTH 12,525 14,147 1,622 13.0%

ROSEDALE 7,331 5,635 -1,696 -23.1%

SOUTHEAST 8,997 3,298 -5,699 -63.3%

SOUTHWEST 7,304 7,228 -76 -1.0%

TAKOMA PARK 5,456 5,665 209 3.8%

TENLEY-FRIENDSHIP 6,618 10,729 4,111 62.1%

WATHA T. DANIEL/SHAW 13,882 16,702 2,820 20.3%

WEST END 5,914 4,391 -1,523 -25.8%

WILLIAM O. LOCKRIDGE/BELLEVUE 10,120 9,651 -469 -4.6%

WOODRIDGE 9,105 7,650 -1,455 -16.0%


DCPL TOTAL 221,715 266,512 44,797 20.2%

8

document #8.2 - library performance report - fy2014 3rd quarter

Documents