dizajn za startape
DESCRIPTION
Slajdovi sa prezentacije održane 28.1.2012. u KC Gradu na temu "Dizajn za startape" u organizaciji SEE ICT. Predavač: Dragan Babić, http://sprawsm.com/ Beleške: https://workflowy.com/shared/b322f806-ff46-67ac-63f1-523d4d0ddd48/TRANSCRIPT
1.Dizajn u startapu.
Da li je dizajn bitan za tvoj startap.
— Stiv Džobs
Dizajn nije samo kako nešto izgleda, dizajn je kako radi.
Instapaper.com
Stiv Džobsov mokap za iDVD
izvor: DesignerFund.com
— Mark Hedlund o tome zašto je njegova kompanije Wesabe izgubila trku sa Mint.
http://blog.precipice.org/why-‐wesabe-‐lost-‐to-‐mint
Mint focused on making the user do almost no work at all, by automatically editing and categorizing their data, reducing the number of fields in their signup form, and giving them immediate gratification as soon as they possibly could; we completely sucked at all of that.
Sve ono što vas nikada nije zanimalo.
2.Osnovni koncepti interfejs
dizajna.
Intefejs se piše.
Poruke.
— Oliver Rajhenštajn (Information Architects)
http://www.informationarchitects.jp/en/the-‐web-‐is-‐all-‐about-‐typography-‐period/
95% of the information on the web is written language. It is only logical to say that a web designer should get good training in the main discipline of shaping written information, in other words: Typography.
Teorija boja.
Dalje informisanje.http://www.colormatters.com/color-‐and-‐design/basic-‐color-‐theory
Upotrebljivost iznad svega.
UI-‐Patterns.com
Kako se dizajn uklapa u procese startapa.
Imate proces, zar ne?
— Kohavi and Longbotam (2007)
Tests at Amazon revealed: every 100ms increase in load time of Amazon.com decreased sales by 1%.
— Daglas Bouman (tada glavni dizajner u Guglu)
http://stopdesign.com/archive/2009/03/20/goodbye-‐google.html
Yes, it’s true that a team at Google couldn’t decide between two blues, so they’re testing 41 shades between each blue to see which one performs better.
— Brukov zakon
http://en.wikipedia.org/wiki/Brooks's_law
Ne možeš uzeti devet žena, i napraviti bebu za mesec dana.