disrupting digital business in the peer-to-peer economy
TRANSCRIPT
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Disrupting Digital Business Thriving In The On Demand Economy
March 23rd, 2015
R “Ray” Wang (@rwang0)Principal Analyst & Chairman
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52% of the Fortune 500 firms since 2000 are gone
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“A digital divide exists between the organiza0ons who have built digital business models and everyone else.” (2013)
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Lessons Learned
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#1: Digital disrup0on is more than just a technology shiR. It’s about transforming business models and how we engage.
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#2: We move from selling products and services to keeping brand promises in an aXen0on economy.
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#3: New unit cost pricing models enable disrup0ve business models to thrive.
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#4: Data is the founda0on of digital business. Every touch point, every click, every digital exhaust is relevant insight.
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#5: If 20 % of your revenue is not an insight stream by 2020, you won’t have a digital biz model
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#6: You can be the content, the network and the arms dealers. The digital winners will figure out how to ver0cally integrate all three
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#7: Digital ar0sans emerge as organiza0on’s with the best math and design will dominate in a winner takes all world.
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#8: People to people (P2P) democra0zes distribu0on which strips out fric0on and transac0on costs
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#9: Design for customer segments of one
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#10: We serve 5 genera0ons of customers & workers, by digital proficiency, not by age
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“Digital Darwinism is unkind to those who wait”
@rwang0 2014
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Five steps to disrupting digital business
Design new experiences and outcomes
Develop a culture of digital DNA
Apply new business models and technologies to exisAng infrastructure
Move from gut to data driven decisions
Co-‐create and co-‐innovate with new partners
5 4
3 2
1
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Thank you
R “Ray” Wang
650.918.6619 [email protected] Twitter: @rwang0 Blog: www.raywang.org
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