director, bearing sales automotive market (863.85 kb)

Create and capture customer value

Franco Ferro

Franco Ferro

Director

Bearing Sales

© SKF Group

Light vehicle market development

3 November, 2015 Slide 20

87.397

W.EU

441

N.Am

184

-666

746

Asia 2014 L.Am CEU

-155

167

Other

88.114

2015

+1%

102.297

2020 2018

96.927

2016

+3%

88.114

2015

90.249

Source: IHS Automotive Oct 2015

CAGR

x1000

Global Car and Light truck production 2015 Market Development Global Car and Light truck production 2015

N. AM

16%

20%

W.EU

7%

Other

CEU

8% 4% L.AM

46%

Asia

© SKF Group

Heavy vehicle market development


-9%

2015

2.498

Other

2

CEU

-12

L.Am

-47

Asia

-247

N.Am

30

W.EU

36

2014

2.736 +8%

2020

3.592

2018

3.182

2016

2.592

2015

2.498

CAGR

x1000

N. AM 22,3%

W.EU

16,2%

CEU

4,4%

L.AM

3,8%

Asia

53,1%

Source: National sources; Industry sources; LMC Automotive; ACT Research, Trucks >6 GVW (Gross Vehicle Weight)

Global Heavy truck production 2015 Market Development Global Heavy truck production 2015

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Meeting customer needs

3 November 2015 Slide 22

Energy efficiency

• Friction reduction

• Weight reduction

Safety

• Accuracy

Comfort

• Noise

• Precision

© SKF Group

Applications • Wheels

• Suspensions

Linking sales to strategy


• Strategic customers

• Global priority

management

• Local development

capabilities

Customers • Winning/Leading

• Emerging countries

• Emerging technology

Core capabilities • Friction reduction

• Weight reduction

• Condition Monitoring

Create and capture

customer value

Application driven

innovation

Sales focus areas

© SKF Group

Wheel bearing value development


100

175

>225

+125%

Standard wheel bearing configuration Value development (indexed)

Gen. 1

90s

2000s

>2015

Gen.2 Gen.3

© SKF Group

New business and effect from strategic refocus on wheel bearings


Asia

Europe

52%

28%

Americas

20%

Developed

markets

Emerging

markets

72%

28%

Market share contribution of taken orders 2015

Market

share

(Wheel

bearings)

Indexed

sales

24% 20%

Strengthened leadership in wheel units through

sales far above the market growth with significant

increase of market share

Customer origin

Market location

138

100

2020 2014

20 18

Profitability contribution

145 The businesses

gained only in 2015

cover >35% of the

growth

High end and premium focus

Innovation content and design competence

Local development and manufacturing footprint

leverage

© SKF Group

Suspension bearing unit evolution


Efficient: better use of material

Compact: lower systems weight

Competitive: right balance between cost and functions

Flexible: to adapt easily to surrounding components

Performance: seal design included inside bearing

Value proposition Evolution path

Reinforced market and

technology leadership

© SKF Group

New business and effect from strategic refocus on suspension bearings


Asia

Europe

80%

10%

Americas

10%

Developed

markets

Emerging

markets

80%

20%

Market share contribution of taken orders 2015

Market share

(Suspension

bearings)

Indexed

sales

36% 25%

Consolidated global leadership in suspension

bearing units through sales step above the

market growth with significant increase of market

share in Asia

Customer origin

Market location

138

100

2020 2014

20 18

Profitability contribution

200 The businesses

gained only in 2015

cover 50% of the

growth

High end and premium focus

Innovation content and design competence

Local development and manufacturing

footprint leverage

© SKF Group

Why Geely chooses SKF

• Latest world leading technology

• High quality products and competitive cost

• Speed – fast response time

• World class supplier – valued brand

• Local engineering and manuf. capabilities

Building on brand value with Geely Automobile

Geely

• One of the largest Chinese vehicle manufacturers

• Building a premium brand image

SKF solutions

• Wheel hub bearing unit gen. 3

• MacPherson suspension bearing unit

• Transmission bearings (deep groove ball bearing, bearing retainer)

• Transmission seal (low friction bonded piston seal)

• Engine seal


© SKF Group

Why Volvo Cars chooses SKF

• Advanced engineering

• Global footprint

• Quality brand

• Trust and reliability

Driving reliability and performance with Volvo cars

Volvo Cars

• Premium car manufacturer

• Innovative project with self-driving cars

SKF solutions

• Wheel hub bearing units gen. 3

• MacPherson suspension bearing units


© SKF Group

Why Scania chooses SKF

• Advanced engineering skills and trust

• Reliable partner in development projects to reduce total cost of ownership for truck owners

• Energy eff. focus and sustainable approach

• Global footprint

High efficiency developments with Scania

Scania

• Truck and bus manufacturer

• High quality brand

• Strong focus on sustainability

• Ecolusion – promotes economic and safe driving

SKF solutions

• Special bearing unit for wheel end

• High pressure valve stem seal for engine


© SKF Group

We have now what it takes!

New operational model

Focused resources

Continuously reducing cost

Turn around plan

Strategic repositioning

Strengthening technical leadership

Strengthening value proposition


This will take

us to 8%

Operating Margin

director, bearing sales automotive market (863.85 kb)

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