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SAP FORUM İSTANBULDiscover SimpleThe Digitally Remastered EnterpriseAndreas BittererBARC Research

The Digitally Remastered EnterpriseSAP Forum, Istanbul, 15. October 2015Andreas BittererVP und Research Fellow, BARC @bitterer

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Everything Digital.

Business & IT meta trends

DigitalizationConsumerization

Agility and cost efficiencySecurity and privacy

IT vendor business modelsCloud computing and virtualization

BI and Data Management meta trends

Market maturity and „commoditization“ Lack of available skill

Process orientation / operationalization of BI

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Who generates all that data?

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You

Your House

in products

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Your Carhttp://magicautoservice.com/complete_computer_diagnostics

Digital Life – We Have Seen Nothing Yet

• Social• Sensor• Seismic• Stream• Health• Location• Mobility• Meteorological• Demographic

• Transactions• Customer• Product• Point of Sale

• Text• Image• Video• Audio

Sponsor

What do we actually expect from our

business intelligence initiative?

The BI Organization

Procurement

Production

Marketing

Sales

Finance Controlling

Architecture

Operations

Development

Integration

DemandSide

SupplySide

TOC strategy

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What if you could digitally remaster your company?

• Remove noise and crackle• Correct cutting errors, also from damaged tape• Repair wow and flutter• Pump mono to stereo• New stereo mix• Improve dynamic (compressor, limiter)• Improve sound (equalizer, exciter)• Change stereo base• Design new room (reverb, ambience)

From Analog Signal to Digital Master

• Remove data noise Standardize definitions• Correct data errors Address data quality• Repair process breaks Process re-engineering• Pump more data Start Big Data initiative• New data mix Correlate data sources• Improve usability Promote data visualization• Improve impact Predictive over reporting• Change organization Establish BICC• Design new group Digital think tank

From Analog Business to Digital Master

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A few interestinguse cases.

vs

Big Data Disruptors

Retail: Tracking Customer Behavior

Source:Geobusiness Group

Sensors

Events

Correlations

Dependencies

Logs

Knowledge

Oil & Gas: Avoiding Emergency Shutdown

Gas flow J_43_FI_81164

high

low

unstable

Your Mobile Device Knows Your LocationAgriculture: Precision Farming

Precision HarvestingYield MonitoringSoil SamplingVariable Rate FertilizationWeed MappingVariable SprayingSmart Irrigation

Your Mobile Device Knows Your Location

Source: Vito Technology

Retail: Inventory Management

Your Mobile Device Knows Your LocationEnergy: Optimizing Turbine-Efficiency

Meteorological Map – wind patterns

Source: MetOffice UK

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23Source: Swisscom, Presentation Sep. 2014 at Computerwoche Big Data Event

Location three hours before and three hours after using train transport

Transportation: Route Analysis

Your Mobile Device Knows Your LocationRetail: Competitor Targeting

Hijack Campaign from Meatpack, Guatemala

Source: BrainDo, MeatPack

What do these Use Cases have in common?

Conceptional Approach

Data-driven ApproachData

CreativityBrainstorming

Design Thinking

IdeasInnovation Management

PatternsMachine Learning

VisualizationNew Data Sources Data Science

Use Cases

© 2015 SAP SE or an SAP affiliate company. All rights reserved.

Thank you

Contact information:

Andy Bitterer, BARCVP Research Fellow@bitterer