digital winners 2014: sindre ostgard, tinius trust
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Digital Winners 2014: Sindre Ostgard Tinius TrustTRANSCRIPT
Digital Winners The Future of Media and Telco
Sindre Østgård CEO - Tinius Trust
@sindres tinius.com
Innovate or die
Innovation
«Look at more stuff, think about it harder»
Dag Kittlaus
«Alibaba Is The Biggest IPO Ever»
«The leaked New York Times innovation report is one of the key documents of this
media age»
- Joshua Benton, Nieman Lab
«BuzzFeed Raises $50 Million
From »
Sourcing
Selection
Citizen JournalismBlogs
Content MarketingPR
Automation
Data Driven journalism
Personalization CrowdsourcingAlgorithmic
DistributionNew Interfaces New (Social) Channels
New Revenue (pay) Models
1993 2013
Internet Phase 1
cloud
apis
advanced data analyticsaccess action advanced data analytics advantages almost always logged in anonymous apart apis applications bandwidth banks basic better billion business cash challenged cheaper class cloud coding communication company competition complete complex computing connectivity consumerization consumers content context countries create crucial cultural customer data decentralization delivers democratization developed devices different digital direction disrupted divide drivers e-commerce ease easier economy education elements enabled end-to-end enter most enabled entrepreneurs everyone everywhere evolution experience faster financial finding flexibility future generation giants global going groove growing hard higher hitting home huge hurdles hypotheses identified digital identity industry internet of things king logged login longer marketplaces media medium memory merchants middle mobile monetization digital natives near-field news open opportunities organizational payment platform players practice proven range running sales satisfaction security sharing shopping shift simplicity smallest smart smartphones smb solution spot success superior sweet technology telco things think today traditional transaction treat users value vc ways web wide win work-in-progress world
digital identity
digital natives
smartphones
most enabled entrepreneurs
cloudapis
advanced data analytics
always logged in
contentsmart things everywhere
SMART THINGS EVERYWHERE
2G Voice
3G Data
4G Video
5G Things
internet of everything
bitsatoms
DATA
Jennifer LawrencePRIVACY
Cross platform
Contextual
Seamless
Convenient
Useful
Relevant
Safe
INNOVATION
PERSONALISATION
«take a left to avoid traffic»
«here’s your dream job» «you´re out
of beer»
Cross platform
Contextual
«call a doctor?»
“here´s
your news» Seamless
Convenient
Useful
Relevant
Safe
«the fab red dress is
on sale»
bitsatoms
HealthBanking
RetailMedia
Telco Govt
Transport
Music
Most enabled entrepreneurs ever
“A digital native is someone who has greater understanding of digital concepts through frequent interaction with them from an early age.
Converserly, a person who is less familiar with this digital environment, who learned to email and use social networks later in their life, is reffered to as a digital immigrant”
[dij-i-tl ney-tiv]
“Uno” “Una”
GLOCAL
1993 2013
Internet Phase 1
Internet Phase 1 Internet Phase 2
Mo Gawdat
Rolv Erik Spilling
Rolv Erik Spilling
Are Stokstad
Thor Gjermund Eriksen
Steffen Kragh