digital vs geographic territories
DESCRIPTION
Conference at BlendWebMix, Lyon, october 30, 2014TRANSCRIPT
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 1
Digital vs Geographic
Territories
Stéphane Grumbach !
INRIA
http://graphics.stanford.edu/papers/flow_map_layout/
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI
Territory
“An area of land under the jurisdiction of a ruler or state.”
2
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI
Territories and History
3
Europe 1914 -> 1919http://www.nationalarchives.gov.uk
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI
From territories to sovereignty
State’s prerogatives on their territory and population
• Legal system • Taxes • Money • Security and defence • Diplomatie
4
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI
Trade flows (CO2 embodied)
5
https://simpleclimate.wordpress.com/2010/03/17/lots-of-shoes-make-for-big-carbon-feet/
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI
Submarine Cables
“An area of land under the jurisdiction of a ruler or state.”
6http://www.submarinecablemap.com/
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI
Sovereignty at stake?
7
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 8
Legal conflicts
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI
Legal conflicts
9http://www.nytimes.com/interactive/2012/04/28/business/Double-Irish-With-A-Dutch-Sandwich.html
Double Irish with a Dutch
Sandwich
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 10
Legal conflicts
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 11
Legal conflicts
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI
Legal conflicts
12
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI
The
platform
revolution !
dynamic flows
vs
static assets
13
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 14
Intermediation Platforms
Efficient association between producers/consumers of data and services
Activity monetization
Knowledge extraction from users activity
All 30 top sites worldwide
#1 site traffic 10 times #15
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 15
Intermediation Platforms
Efficient association between producers/consumers of data and services
Activity monetization
Knowledge extraction from users activity
All 30 top sites worldwide
#1 site
traffic 10 times #15
Two-Sided Systems
FREE ACCESS
BUSINESS
Organic behavior
Profiled behavior
Web ranking
Users' profile
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 16
Intermediation Platforms
Efficient association between producers/consumers of data and services
Activity monetization
Knowledge extraction from users activity
All 30 top sites worldwide
#1 site
traffic 10 times #15
Two-Sided Systems
FREE ACCESS
BUSINESS
Organic behavior
Profiled behavior
Web ranking
Users' profile
New Economic Models
professionals algorithms users
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 17
New Economic Models
professionals algorithms users The 3 social disruptions of intermediation
Abolition of the distinction between
service consumer
service producer
Disruption I
Social roles
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 18
New Economic Models
professionals algorithms users The 3 social disruptions of intermediation
Power shift q
Users gain in power
to choose
to publish
to practice
Disruption II
empowerment
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 19
New Economic Models
professionals algorithms users The 3 social disruptions of intermediation
Power shift p
Intermediaries loose power
business models collapse
independence of users
control at platform level
Disruption III
dismantlement
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 20
Intermediation Platforms
International Challenges
Efficient association between producers/consumers of data and services
Activity monetization
Knowledge extraction from users activity
All 30 top sites worldwide
#1 site
traffic 10 times #15
#64 Top European site:
BBC
12 3
USA, absolute world leader China, Emerging global power Europe, Periphery of the network
Two-Sided Systems
FREE ACCESS
BUSINESS
Organic behavior
Profiled behavior
Web ranking
Users' profile
New Economic Models
professionals algorithms users
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 21
International Challenges
#64 Top European site:
BBC
12 3
USA, absolute world leader China, Emerging global power Europe, Periphery of the network
Top 50 platforms worldwide
• USA: 72 %
• China: 22 %
Baidu: 5; QQ: 7; Taobao: 9; Sina:13; hao123:16; weibo:17; tmall:23; Sohu:27; 360.cn:28; 163.com: 34; Soso:37;
• Russia: 6 %
Yandex: 20; kontakte:21; Mail: 39;
6%
22%
72%
USA China Russia
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 22
Ratio of sites in Top 25 headquartered - in the US - nationally - in third
country
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 23
Traffic Top 10 sites in selected countries
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 24
Intermediation PlatformsVirtual Empires
International Challenges
Efficient association between producers/consumers of data and services
Activity monetization
Knowledge extraction from users activity
All 30 top sites worldwide
#1 site
traffic 10 times #15
#64 Top European site:
BBC
ID
Identity management
TERMS OF USE
money law
virtual territories fiscal employment
defense
12 3
USA, absolute world leader China, Emerging global power Europe, Periphery of the network
Two-Sided Systems
FREE ACCESS
BUSINESS
Organic behavior
Profiled behavior
Web ranking
Users' profile
New Economic Models
professionals algorithms users
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 25
Identity management
Id given to any person
Real name systems
Authentication to services
private & public
Unique Id for all services
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 26
Legal system
The same principles everywhere in the world
contracts users/corporations
Local adaptation to specific regulation
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI 27
Virtual monetary system
56
Money independent of Central Banks !!Taxation at stake with non monetized transactions !!Bitcoin:
virtual currency with no centralized control
http://www.nytimes.com/2013/04/08/business/media/bubble-or-no-virtual-bitcoins-show-real-worth.html?nl=technology&emc=edit_tu_20130408
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI
Geography of Intermediation
Google, Yahoo, Apple,
Facebook, Twitter, Uber,
AirBnB, Wikimedia,
DropBox, Netflix, ….
28
http://cdn3.vox-cdn.com/assets/4465505/silicon_valley_big.png
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI
The Republic of Venice An economic and trade power
29http://en.wikipedia.org/wiki/Republic_of_Venice
BlendWebMix, Lyon, 30 october 2014 @SGrumbach, Dice, IXXI
New types of Territories
30
http://www.rolandvdv.nl/research.html