CREATIVE STRATEGY

CREATIVE BRIEF

CONTENT D E F IN I T I O N A N D P E R S O N A DEVELOPMENT

CO N T E N T S T R AT E G Y A N D S I T E A R C H I T E C T U R ES I T E M A P A N D C O N T E N T P L A N N I N G

S O C I A L M E D I A P L AT F O R M P L A N N I N G

MOODBOARDS, DIGITAL EXPLORATION, CONTENT

DIG

ITAL STRATEGY (WEB, MOBILE, SOCIAL)CONTENT PERSONAS

MARK

ETING, SEARCH, SOCIAL COMPETITIVE ANALYSIS

CLIENTREVIEW

CLIENTREVIEW

CLIENTREVIEW

DISCOVERYAPPROVAL

DISCOVERYBEGINS

DIGITALDISCOVERY METHODOLOGY

Any CHALLENGE. every CHANNEL.

DIGITALPROJECTLIFECYCLE COLOR DESIGN REVIEWS

FINAL

COLOR STYLE GUIDE

W E B S I T E P L A N N IN G

CON T E N T D E F I N I T I O N A N A LY S I S , W I R E F R A M E S A N D RE G

I ON S

W I R E F R A M E R E V I E W S

W I R E F R A M E S , C M S A N A LY S I S , T H E M E I N G P L A N

CR

EATIVE BRIEF, INITIAL COLOR DIRECTIONS,

USER

EXPERIENCE STRATEGY MODELING HIG

H FIDELITY WIREFRAMES

CREA

TIVE B

RIEF C

ONTENT DEFINITION AND WIREFRAMING

SITEPLANNING& CLIENTREVIEW

USEREXPERIENCE

CLIENTREVIEW

FINALEXPERIENCE

CLIENTREVIEW

DESIGNCOMPLETEAPPROVAL

PROJECTBEGINS

project definition

PRODUCTION PLANNING USER EXPERIENCE DESIGN

CREATIVE DEFINITION