DIGITAL LIFESTYLE MALAYSIA

Engage and interact productively and responsibly to

unlock the value of new media

Malini Ramalingam Digital Malaysia 30 October 2013

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96% Cellular coverage at populated areas [Dec 2012]

ACHIEVEMENT: • 67.1.% household penetration [Sept 2013]

DECEMBER 2015 (EXPECTED) • 75% household penetration • 5.3 million household subscriptions

42.6 million 143.4% per pop [Sept 2013] Cellular phone subscriptions

17.7 million

Internet users [June 2012]

16.4 million 3G subscriptions [Sept 2013] 83.7% pop coverage [June 2012]

3.7 million

Mobile broadband subscriptions [Sept 2013]

6.7 milllion Broadband subscriptions [Sept 2013]

*SKMM Broadband Report as of September 2013

The C & M Industry Update

Launch of MSC Ph. 1 (1996)

National Broadband Plan (2004) – Connecting Communities

Formulation of NBI Strategy (2007) – Broadband for All

MyICMS 886 (2005) – High Speed Broadband as the catalyst for ICMS development

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65% Broadband Household penetration (2012)

High Value

Innovation

Creativity

RMK-9

Leapfrog into

Leadership in the High Income

Economy (2020)

* NBI-National Broadband Implementation

RMK-10

Coverage and subscriptions of fixed and mobile broadband have reached a high level by 2012. Leverage on this and the innovation and creativity in the industry to value add in accelerating new apps and content services for growth

© SKMM 2012 4

People friendly commuting

Home & Community

Living

DIGITAL

LIFESTYLE

ECO-SYSTEM

Food & Drug Traceability

Connected Healthcare

DIGITAL LIFESTYLE MALAYSIA

Aim

Focus Areas

Principle Leverage on Existing

Infrastructure Sustainable

Benefits the Rakyat

High Economy

Impact

Outcome

Remote Patient Monitoring Pilot

CBC Ehealthcare Pilot

MyPUTRAS eHalal Track & Trace

Customs Secured Trade Facilitation

GMBO

Economic Increase GNI contribution, wealth generation, market capitalisation, productivity & high value jobs

Social Accelerate adoption and smarter use of technology to improve productivity and uplift quality of life

Governance Enable governing entities a greater outreach to constituents, transparency & people focus - citizen centric approach

• High-level steering committee convened to spearhead the development of Singapore's 10-year masterplan to

grow infocomm sector and use infocomm technologies to enhance the competitiveness of key economic sectors

and build a well-connected society

• Desired outcomes

Enriched lives through infocomm

Enhanced economic competitiveness and innovation through infocomm

Increased growth and competitiveness of the infocomm industry

The infocomm industry is a key contributor to Singapore's economy, fuelling the growth of other economic

activities and adding jobs to the economy.

‘Internet + Internet of Things = Wisdom of the Earth’ President Wen Jiabao, China

• Government investment:

Annual IOT International Conference at WuXi

Internet of Things Center established in Shanghai (2010) with total investment of US$117.13m

Taiwan

The i-Taiwan 12 Projects comprise the most crucial infrastructure blueprint, and play an essential role in

determining the course of Taiwan’s future economic growth. This initiative will increase government investment

and expand domestic demand, injecting a new vitality into Taiwan’s long-term economic development. Some of

the projects include:

• Fast and Convenient Transportation Network; and Intelligent Taiwan

IDA

Singapore

China

We are not alone. Governments are providing support in similar Digital Lifestyle and the Internet of Things Initiatives

“Through our life sciences strategy and Innovation and Research Strategy we are laying the foundations for

future financial benefits in these high growth areas of technology.” Universities and Science minister David

Willetts .

£6.2 million competition focused on the ‘Internet of Things’ – March 2013

CASAGRAS (Coordination and Support Action for Global RFID-related Activities and

Standardisation) is a European Framework 7 project - considered the international dimensions concerning

regulations, standardisation and other requirements for realising the concept known as the Internet of Things,

Europe

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Globally there are more devices connected to the internet than people.

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Social Technologies Have Been Adopted At Record Speed

SOURCE: Various Press Reports

1 Social analytics is the practice of measuring and analyzing interactions across social technology platforms to inform decisions.

SOURCE: McKinsey Global Institute Analysis

The New Media

Ten Ways Social Technologies Can Ad Value In Organizational Functions

Within And Across Enterprises

Connected Heathcare: Unlocking the value of new media

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Developed Markets

•Rising Healthcare Expenditure

•Pressure on healthcare service delivery

•Care of Ageing Populations

Developing Markets

•Poor Healthcare Delivery Infrastructure.

•Lack of Trained Personnel

•Managing Non-Communicable Disease in addition to Communicable Disease

Healthcare is a worldwide challenge

Source: GSMA and PwC analysis

• Based on 2011 National Health and Morbidity Survey (NHMS)

• 2.6 million obese

• 2.6million suffered from diabetes

• 5.8million high blood pressure

• 6.2million high cholesterol

• 2.5million obesity

• LARGE NUMBER OF MALAYSIAN WITH NCD RISK FACTORS REMAINS UNDIAGNOSED

67.1.%

household penetration [Sept 2013]

17.7 million

6.7 milllion

Total Broadband Subscriptions

3.7 million Total Mobile Broadband Subscriptions

83.7%

3G Coverage on Populated Area

96%

Cellular Coverage on Populated Area

42.6 million

Cellular Subscriptions

143.4%

Cellular Penetration Rate

16.4 million

3G Subscriptions

© SKMM 2012 13

Communication Technology is poised to play a significant role

The global e-

healthcare market

has started taking

shape…….in

addition to

delivering social

benefits, it is

expected to

garner revenue of

US B in years to

come.

Data Points

• For 2010: the US digital health industry generated $1.7billion in product and service revenue

• The chronic care monitoring market account for 60% ($1.03B)of revenues, Senior Aging in Place($652M) and Wellness & Fitness ($34M).

• By 2015, its estimated that the digital health industry will grow in a $5.7B market.

U.S. Digital Health Market Revenues (2010-2015)

2010 2011 2012 2013 2014 2015

7,000 6,000 5,000 4,000 3,000 2,000 1,000 0 M

illi

on

s o

f D

oll

ars

$1,715

$2,355

$3,089

$4,223

$5,155

$5,742

Trend: Consumer’s Role in Healthcare is Changing

FROM

• A Sense of Dependency

• Deferring to Doctor

• Clinician Centric

• Isolated Data

TO

• A Sense of Accountability

• Taking charge of your health

• Consumer centric

• Making informed insights

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Physicians and Patients have complimentary interest in their desire to use technology.

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The Outcome

Doctor knows best”…… but let’s discuss my options

The Opportunities

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EXPLORE THE OPPORTUNITY..

EMBRACE THE NEW MEDIA

by

ENGAGING AND INTERACTING PRODUCTIVELY…

AND RESPONSIBLY

Thank You

Join us to accelerate towards this future connected

lifestyle

dlm.skmm.gov.my

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