diane zeise professional portfolio
DESCRIPTION
The professional portfolio of Diane Zeise, Graphic DesignerTRANSCRIPT
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Portfolio
Graphic Design
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Wayne Koestenbaum
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Take
a L
ook
4
W h a T ’ sI n s I d e
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Take a Look5
C o n T e n T s
Student Portfolio
12 / Marshalls identity rebrand
14 / extended edition 01
ProfeSSional Portfolio
20 / Big Bang Boom! Cabaret
Identity & Print Design
22 / Pure engineering
Identity & Web Design
24 / david Camden
Album Art Design
28 / Style Magazines
Print Design
40 / Greeting Cards
Print Design
44 / Posters
Print Design
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o M G ,With a personality as vibrant as my hair, I have a
tenacity and passion for life that translates in to
my design and work ethic. I live creatively. From
client logos and editorial spreads to my personal
style, everything I do is designed. Being fearless
and committed, I know who I am and what I’m
selling, with my main objective being to increase my
employer’s and client’s business and success.
When I’m not designing dynamic spreads for orlando
style Magazine, creating typographically exciting
posters for my etsy shop, discovering my new favorite
song or cruising the Greater orlando area in my
black Lexus, appropriately named The emperor, I’m
enjoying a good book with my favorite feline, Monroe,
a pumpkin spiced coffee, a day at the beach with my
best friend or an episode from my favorite TV show,
Chuck. I’m a sister, a daughter, a slightly creepy cat lady, and
an unashamed Star Wars fan.
a L
ittle
abo
ut M
e6
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a Little a
bout Me
7
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h e L L od a r L I n G ,
a L
ittle
abo
ut M
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a Little a
bout Me
9
diane ZeiSe
ExpEriEncE
July 2013 - present / Orlando Style
Magazine / Orlando, FL
production: Starting as an intern, i
began assisting in the design and
production of both Orlando Style
& Tampa Style Magazine. now, as
a contracted Graphic Designer
for both magazines, i have helped
to refresh and update the print
version of both magazines as well
as the websites for Orlando Style &
Tampa Style.
2012 - 2013 / rifle paper co. /
Winter park, FL
production: i have worked in the
production/assembly of rifle paper
co. products.
2009 - present / Freelance
Graphic Design
407.666.9328 / [email protected]
FOrMaL EDucaTiOn
2011 - 2013 FLaGLEr cOLLEGE
St. augustine, FL
Graduated cum Laude
Bachelor’s degree in
Graphic Design & Fine arts
aBiLiTiES
i am proficient in cS3, cS5 & cS6 and cS creative
cloud: illustrator, inDesign, Dreamweaver and
photoshop. i am also fully versed in reading and
editing wordpress powered sites & templates.
OTHErS
Microsoft (Excel, Word, powerpoint) Quickbooks,
pages, etc.
aWarDS / rEcOGniTiOn
national SiLVEr addy:
publication Design, 2013
Flagler college Who’s Who recipient 2013
aJ Buffington Memorial Scholarship
Florida Medallion Scholarship
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dian
ezei
se.c
om10
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dianezeise.com11
s T u d e n T W o r k
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Mar
shal
ls Id
entit
y Re
bran
d12
M a r s h a L L sI d e n T I T y R e b R a n D
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Marshalls Identity Rebrand
13
a rebranding of the Marshalls identity meant to evoke a high end feeling. as Marshalls is known for its designer products at bargain
prices, the brand must be simple, yet chic; a representation of the quality of the merchandise without the cost of fabulous.
Therefore, in its simplicity, the newly designed logo displays Marshalls’ inexpensive prices while the modern and geometric feel plays to the “in season” fashions available in Marshalls stores.
From employee Ids to corporate letterheads, the logo becomes a design element, creating unique shapes and abstract spaces. Just as the consumer is able to create styles of their own, so the Marshalls logo creates unique designs.
Visit DianeZeise.com to view the complete brand manual.
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14ex
tend
ed e
ditio
n 01
e x T e n d e d e d I T I o n 0 1
a quarterly print and digital publication with a focus on the cinema
greats, extended edition makes its debut by highlighting both alfred
hitchcock, a founding father in the thriller genre, as well as saul
Bass, graphic design great. as more than a magazine, each issue of
extended edition is a dedication to one legend of the film industry.
extended edition targets a specific audience: those who’s title goes
beyond “movie buff ” and delves deeper in to that of film connoisseur.
The purpose of this magazine is to showcase the excitement of the
silver screen; to display the greatest historical moments in cinema in
a fresh way. extended edition will itself become a lasting member of
the industry.
The style of this particular issue is in dedication to saul Bass, a pioneer
in the field of graphic design as well as an assett to the brilliance of
director alfred hitchock, the muse of extended’s first issue.
as it is meant to be an extension of the silver screen, this magazine has been printed
on a heavy, gloss stock.
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15extended edition 01
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16ex
tend
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ditio
n 01
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17extended edition 01
W i n n e r of the aaF Student Silver addy award for
Publication Design
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dian
ezei
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P r o F e s s I o n a L W o r k dianezeise.com19
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BIG
Ba
nG
Bo
oM
!
BIG BanG BooM! CaBareT / Identity & Poster Design
BIG BanG BooM! Cabaret is a troupe that performs monthly in orlando, FL. Word of
mouth and printed flyers are their only real forms of advertising. Therefore, their brand
as well as their posters must be colorful, inventive and enticing while still delivering every
essential piece of information on where and when the show is. as the performers channel
cabaret dancers and pieces from the 1940s and 50s, the logo reflects those eras without
being cliche and still mainting the modern and fresh feel of the monthly shows.
BIGBANG B
OOM!
C A B A R E T
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BIG Ba
nG
Boo
M!
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Pure
eng
ineer
ing
P u r e e n G I n e e r I n G
Identity
as a company that perfects the concepts and ideas that are already
in place, Pure engineering does more than creative problem solving.
once all the t’s are crossed and the division’s done, the fun begins.
This company has the resources, knowledge base and seasoned skill
to execute a project and oversee it until it becomes a tangible, usable
product.
With this in mind, I was able to design an identity for the company from
beginning to end, starting with a logo. simple, clean and understated,
the Pure engineering logo is a reflection of the company as a shark
Tank of sorts, which has the ability to define and execute any small
idea, seeing it through from the concept to the product. The website
and welcome pamphlet for the company maintain the simplicity and
lightness of the logo, with a monocromatic color scheme, interrupted
momentarily in some places by a warm orange.
readabililty, visuals and navigation were important factors to keep in
mind when designing the website for Pure engineering. how many
steps does it take a potential client to navigate the site? do the visuals
maintain interest? does the site answer the reader’s question? These
type of questions are ones that Pure engineering seeks to answer not
only through the website but in all facets of business; therefore the
brand must be strong but not loud, dependable, simple and direct.
pureen
gine
ering
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Pure engineering
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dav
id C
amde
n
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david Camden
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dav
id C
amde
n
d a V I d C a M d e n
Identity & album art
david Camden is an emerging artist in the world of pop. Coming to
me with little name recognition and the desire for a youthful flair, I
was able to provide him with a visual brand for both his name and
his first ep.
The bold sans-serif of his logo establishes confidence while the
personality of the a and e evoke the energy, diversity and individuality
of his music.
The abstract shapes and bright color shceme draw from the artist’s
own animated and charismatic personality and the vibrancy of the
lyrics and composition of his songs.
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david Camden
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styl
e M
agaz
ines
s T y L e M a G a Z I n e s
although starting as an unpaid intern in July of 2013, I am now a
contracted graphic designer utilizing my knowledge of print and web
design to contribute regularly to style Magazines, located in orlando,
FL. Publishing two monthly magazines, orlando style and Tampa
style, as well as a quarterly publication, The Concierge Guide, style
Magazines has been setting trends with unparalleled instinct and
impeccable taste for more than ten years. as a graphic designer, my
job is to assist the editorial team in creating dynamic content for both
the print and web versions of each publication.
It has been a privilege to work for style Magazines and to contribute
to a refresh of the websites for orlando and Tampa style, as well as a
complete redesign of both print publications.
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style Magazines
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styl
e M
agaz
ines
February 2013
February 2015
In november of 2014, I was given the opportunity to redesign the style sheets
for both orlando and Tampa style. From headers and footers to content pages and editorial layouts, the magazines were given a complete makover, moving from blocky slabs and tired sans-serifs to a bold sans-serif for callouts and headlines, paired with an elegant serif for the body copy. This contrast also creates a sense of depth and sophistication that the publications previously lacked in some areas.
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style Magazines
February 2013
February 2015
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styl
e M
agaz
ines
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style Magazines
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styl
e M
agaz
ines
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style Magazines
From multiple page editorials to short
articles, every layout needs to stay
within the style Magazines stylesheet,
maintaining readability with a fresh
design that engages the reader. Flip
through a digital issue of orlando
style at orlandostyleMagazine.com
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styl
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s T y L e M a G a Z I n e s Media Kit
redesigning the 2015 Media kit for style Magazines was a challenge as it needed to reflect the magazines while enticing
potential advertisers in only twelve pages. although packed full of statistics, by utilizing bold typefaces, vibrant visuals and large
pull quotes, I was able to design the booklet to be informational without leaving the reader feeling overwhelmed.
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style Magazines
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styl
e M
agaz
ines
s T y L e M a G a Z I n e s
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style Magazines
a side from being a part of the production team
at style Magazines, I have also had the privilege
of writing as a contributor for both orlando style and
Tampa style. I have written articles covering fashion
for both men and women, product reviews as well as
drink and food reviews. all of my articles, columns and
reviews can be read on orlandostyleMagazine.com and
TampastyleMagazine.com.
If you would like samples of my written work, please send a request
C o n T r I B u T I n G W R I t e R
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Gro
w
G R o W
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Grow
G R o W
Greeting Cards, Stationary & Recipe Cards
The Grow Collection is a series of greeting cards, simple
stationary and recipe cards. organic and simple in design,
this collection is available on etsy.
4 Card Variations
1 Stationary Design
3 Recipe Card Designs
2 Poster Variations
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Gre
etin
g C
ards
G r e e T I n G C a r d s
available on etsy
Inside: So I brought you an umbrella.
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Greeting C
ards
Inside: Let’s grab a burger sometime.
Inside: but I’d never leave you for that long.
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Poste
r Desi
gn44
P o s T e r
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Poster Design
45
D e S I G n
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Poste
r Desi
gn46
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Poster Design
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DianeZeise.com