diamond shades geometric collection - 13&9 design€¦ · individual history, background and...

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© Anthony Tahlier Diamond Shades GEOMETRIC COLLECTION 13&9 for Robert La Roche - a limited edition sunglass collection The Geometric Collection “Diamond Shades” is the explosive result of a gathering of creative minds - all with their individual history, background and approach to design. 13&9, an internationally award winning design collective with core skills in the fields of product and fashion design, consisting of Martin Lesjak and Anastasia Su as well as Martin Lasnik, optician and eyewear designer. Robert La Roche, an established long-running eyewear brand with close ties to the art industry since its start in 1973. The opening release of the Geometric Collection is called “Diamond Shades” - a limited edition collection with distinct contours and facets, produced with high-end quality craftsmanship, made in Austria. Diamond Shades recently won a Product Design Red Dot Award 2015 and the A’ Design Award 2015. Beyond the mainstream, the Diamond Shades are constructed with geometric precision strictly using converging lines, creating symmetry and optimizing the relationship between angles and edges. Designed to individualize the wearer’s face, this collection demonstrates the synergy between a contemporary design concept and complex manufacturing. The work relies on the interplay between architecturally-inspired forms and fashion object and explores the contrasts between masculinity and femininity in the point of the shape and the surface. The eyewear is designed with CAD programs and then produced using modern CNC technology and handcraftsmanship. The cellulose acetate frames are first cut with a CNC machine and then undergo rough milling to create the contours and facets, followed by rough grinding to further define the frame. The final step, following sandblasting or grinding by hand, is carefully hand polishing the frames which creates the distinct matte finish for men and special high-gloss look for women. Custom made flat lenses are produced exclusively for this collection. Frame Hand-polished cellulose acetate “Made in Austria“ Lenses 100% UV protection CR39 base zero with backside anti-reflective coating “Made in Germany“ General information The lenses fitted in these sunglasses feature high optical precision. It is a custom made product of German family lens company. Because of the special process the lenses have enables this extraordinary flat design feature. Warnings Eyewear should not be considered as unbreakable shields against impacts. This product is not suitable for direct viewing of the sun and exposure to UV radiation produced by artificial sources. It is not suitable for nocturnal use in poor visibility. Preservation “If not on your face, keep in its case!“ Keep in the cloth or hard case in a dry place at a temperature between -10°C and +40°C. Exceeding the temperature can lead to layer detachment and deformation. Cleaning and maintenance To clean your sunglasses, use water and soap avoiding all types of solvents or alcohol. Do not use dirty or abrasive cloths which could damage the surface and coatings of the lenses. EYEWEAR Woman Shades Man Shades Technical Data Sheet Converging lines Making Of © Gerald Liebminger (Robert La Roche)

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Page 1: Diamond Shades GEOMETRIC COLLECTION - 13&9 Design€¦ · individual history, background and approach to design. 13&9, an internationally award winning design collective with core

© A

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ny T

ahlie

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Diamond Shades GEOMETRIC COLLECTION

13&9 for Robert La Roche- a limited edition sunglass collection

The Geometric Collection “Diamond Shades” is the explosive result of a gathering of creative minds - all with their individual history, background and approach to design. 13&9, an internationally award winning design collective with core skills in the fi elds of product and fashion design, consisting of Martin Lesjak and Anastasia Su as well as Martin Lasnik, optician and eyewear designer. Robert La Roche, an established long-running eyewear brand with close ties to the art industry since its start in 1973. The opening release of the Geometric Collection is called “Diamond Shades” - a limited edition collection with distinct contours and facets, produced with high-end quality craftsmanship, made in Austria. Diamond Shades recently won a Product Design Red Dot Award 2015 and the A’ Design Award 2015.

Beyond the mainstream, the Diamond Shades are constructed with geometric precision strictly using converging lines, creating symmetry and optimizing the relationship between angles and edges. Designed to individualize the wearer’s face, this collection demonstrates the synergy between a contemporary design concept and complex manufacturing. The work relies on the interplay between architecturally-inspired forms and fashion object and explores the contrasts between masculinity and femininity in the point of the shape and the surface.

The eyewear is designed with CAD programs and then produced using modern CNC technology and handcraftsmanship.The cellulose acetate frames are fi rst cut with a CNC machine and then undergo rough milling to create the contours and facets, followed by rough grinding to further defi ne the frame. The fi nal step, following sandblasting or grinding by hand, is carefully hand polishing the frames which creates the distinct matte fi nish for men and special high-gloss look for women. Custom made fl at lenses are produced exclusively for this collection.

Frame Hand-polished cellulose acetate “Made in Austria“Lenses 100% UV protection CR39 base zero with backside anti-refl ective coating “Made in Germany“General information The lenses fi tted in these sunglasses feature high optical precision. It is a custom made product of German family lens company. Because of the special process the lenses have enables this extraordinary fl at design feature.Warnings Eyewear should not be considered as unbreakable shields against impacts. This product is not suitable for direct viewing of the sun and exposure to UV radiation produced by artifi cial sources. It is not suitable for nocturnal use in poor visibility.Preservation “If not on your face, keep in its case!“ Keep in the cloth or hard case in a dry place at a temperature between -10°C and +40°C. Exceeding the temperature can lead to layer detachment and deformation.Cleaning and maintenance To clean your sunglasses, use water and soap avoiding all types of solvents or alcohol.Do not use dirty or abrasive cloths which could damage the surface and coatings of the lenses.

EYEWEAR

Woman Shades Man Shades

Technical Data Sheet

Converging lines

Making Of©

Ger

ald

Lie

bm

ing

er (

Rob

ert

La R

oche

)

Page 2: Diamond Shades GEOMETRIC COLLECTION - 13&9 Design€¦ · individual history, background and approach to design. 13&9, an internationally award winning design collective with core

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GEOMETRIC COLLECTION Diamond Shades