developing next generation clusters & business support - by ecia cluster 2020
DESCRIPTION
Cluster 2020 - supporting creative businesses http://www.cluster2020live.eu http://www.howtogrow.eu/ecia/project/cluster2020/ twitter: cluster_2020 The European Creative Industries Alliance (ECIA): http://www.eciaplatform.eu/TRANSCRIPT
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
Cluster 2020
UKNov 2012
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David [email protected] Games InstituteCoventry University EnterprisesWest Midlands, UK
Developing Next Generation Clusters & Business Support
Cluster 2020 part of ECIA
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
developing next generation clusters & business support
Cluster 2020
What is Cluster 2020 & ECIA?ECIA: €100m private/publicvision: to helpcreative businesses grow insmart, sustainable ways
in UK, Germany & France with connections beyond…
€10m into 8 projects
access to financevoucher schemes
cluster excellence & collaboration
focused on creative & digital industriesrelevant to other
fast changing sectors with small (fragile) businesses
through practical trials & tests
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
Cluster 2020
Not a tick-box exercise!
Cluster 2020
real concrete actions
real answers for businessesin today’s tough times
combine policy & SME in sector1st hand experience of pain & joy
not just theory! passionate about project’s success
ECIA responding to SME’s wanting practical help
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
BirminghamCity region
ManchesterCity Region
Cluster 2020
Reality Check UK!business support badly fragmented made localdifferent suppliers compete for businesses to supportno overall diagnostics no overall signposting no regions
SME workshops
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
Cluster 2020
The individual Business Journey
Cluster 2020
examining their business journey
seed ideas at prestartto exit strategiesand all the variationsin between!
to be successfulcluster organisations
must look thru the eyes
of individual businesses
Cluster 2020’s practical actionswill help make clusters and businesses...
more Informed, able towork Smarter, and becomemore Expert
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
Cluster 2020
More Informed
Cluster 2020
developing an on-line Dashboard to help businesses
helping cluster organisations
get a fine grained
understanding of each
business in their cluster
developing a Diagnostic Toolkit
understand their support options and connect with recommended networks/partners
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
by producing a Trends Guideand helping businesses apply it to them!
Cluster 2020
More Informed
running (open) Data Events for creative/digital businesses…
using open data better
BoostEuropean economy
€40b per year
insightsnew markets
competitive advantage
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
Cluster 2020
Work Smarterbusiness tools
project management sales designcustomer care web social media training communications video …
producing a guide on Working Smarter
testing in Munich Gate Garching
optimizing working spaces
& services new types of coworking
increasing profits through lowering costs and
streamlining business processes
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
helping business owners acquire new knowledge quickly
Cluster 2020
More Expertreaching high growth & business sectors that need creative services
personalised approach will help cluster managers identify the
right connections for each business
video is effective in explaining new ideas and the
basics of emerging technologies
videovideolibrarylibraryvideovideolibrarylibrary
expertexpertclipsclips
expertexpertclipsclips
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
C2020 not in isolation!
Cluster 2020
Connecting with Othersbuilding on excellent work in the field so far…
cluster success factorsknowledge exchange in clusters
connecting to innovation ecosystemsbuilding clusters
cluster management and indicators
discussion paper www.cluster2020live.eu
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
Cluster 2020
Unique Characteristics of Creative businesses
project & time factorsIdeas richhighly motivated financially fragileweaker business skills
beginning to see the keys for cluster success…
personalised approachhonest brokerstrong knowledge
discussion paper www.cluster2020live.eu
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
reaching 7000 businesses
directly benefiting 2000
working in detail with 250
Cluster 2020
Impacts & Outcomes
ECIA policy platformcollate results from 8 projects
publish BLUEPRINT
influence policy-makers and cluster organisationspartners to adopt findings wherever possible, e.g., Creative England
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
Cluster 2020
Cluster 2020 in Summary…
> practical hand’s-on stuff
> creating a blueprint for change
> developing a personalised understanding of each business
> being an honest broker … joining up the dots of regional support
> being well connected with the innovation ecosystem
we’d like to connect with you and your organisation too…
This initiative is financed under the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage the competitiveness of European enterprises.
Acronym, name and logo of the action
Cluster 2020
thanks for listening!
Cluster 2020 and ECIAlinked-in group
supporting creative businesseswww.cluster2020live.eu
www.howtogrow.eu/ecia/twitter: cluster_2020
pending confirmation
core partners
please contact us
to get involved