developers summit
DESCRIPTION
Some of the best insights from the " Think Mobile " Developers summit organized by Google India at Taj Vivanta Bangalore 24 Sep 2014TRANSCRIPT
Lets first find out 5 reasons why employee reward systems SUCK
Bangalore
KEY LEARNINGS
Wisdom from
Rajan Anandan Current:Google India MD Earlier: Microsoft India MD
Problem :How many of you hate the food in trains ?
Solution : Brings food from your favorite joint ?
CODFree Delivery
Minimal Design6 crore revenue
Problem 2 : Understanding English
15 CRORE – ENGLISH PROFICIENT INDIANS
43 Crore Hindi Proficient
India Solution: Newshunt local language news/ books
100 CRORE – RAISED YESTERDAY
Mobile Growth: Year 2017
INDIA WILL SURPASS USA – WILL BE 2ND LARGEST MOBILE NATION
Digital : Crowd
MOBILE APPLICATIONS IN APP STORES
USAGE : 1/83,333.3
Host Names
American??
What is the usage ? Debunking the myth
Uses only 12 apps / month
Average Indian smartphone woman
Spends 80% of
internet time on apps
Uses 8 appson average
The Big question
How to get her ?
Google thinks!!!It has an answer
Results on portable device from apps data for better
experience
+
App Store Revenues set to explode
Its 27 Bn nowProjected to treble by
2017 to
80 Billion
Honeycomb for Ux . A good checklist
HEARTBEAT, PULSE AND BMI OF APPS ?
1 simple use case : Who is calling me?
75 Million users
Think small , when it comes to design
Build and tests features on Samsung Yhaving very poor performance
IF GROWING SLOW , GROW SOLID
5 yrs ago , Truecaller was adding 10 to 20
users/day. Today their userbase is
75 Million
Top 3 Highest revenue earning apps categories:
1.Games
2.Music
3.Productivity Tools
Mohit DevIndividual Creator of Minebuild
World #7 in revenues
Hacking 1 million installs for PayTM
VP PAY TM
So if you have an idea
DON’T JUSTBUILD A WEBSITE ALONE
Evolution of VC mindset
So if you have an idea
What’s Your Message?Think mobile