destinations africa on octagon ap q2 newsletter 2011

8/6/2019 Destinations Africa on Octagon AP Q2 Newsletter 2011

1/6

Coming of age

Australian rugby star and Octagon client, James OConnor, enjoyed his best

Super Rugby season so far and finished the year as the leading point scorerWELCOME TO THE LATEST

EDITION OF

GAME FACEOCTAGONS ATHLETES &

PERSONALITIES NEWSLETTER

Ben Hartman - Director A+P

e: [email protected]: +61 (2) 9994 4076

Matt Syms - Director of Surfing

e: [email protected]

t: +61 432 070 544

for the Emirates Western Force. His great season was rewarded by the fans

as he was voted the Members MVP for the Force and he added this award

to his third place finish in the Australian Super 15 Player of the Year. After

four fantastic years with the Western Force, James will be heading over to

the east coast to play for the RaboDirect Melbourne Rebels for the next two

seasons - hopefully off the back of a victorious Tri Nations and Rugby World

Cup campaign with the Qantas Wallabies.

With less than 400 days to the 2012 London

Olympics, Octagon held an Insight Series

focusing on consumers' emotional

engagement with the Olympic Games. The

Insight Series sessions took place in

Melbourne on 6th June and in Sydney on 9th

June and featured key speakers; Olympic

legends, Duncan Armstrong and Andrew

Gaze, Octagons General Manager Marketing,

Garry Dods and Octagons Director of Athletesand Personalities, Ben Hartman.

This Insight Series was created in the lead-up

to the 2012 Olympics to share new insights

into fans emotional connections around the

Olympic Games, the Australian team and its

athletes. Its purpose was to inspire brands to

think differently about engaging their

consumers and produce more effective

marketing, as a result of a better

understanding of the relationship between

fans and the Olympics. A white paper has

been produced, so if you would like a copy or

have any questions, please be in touch.


2/6


3/6

On Safari...

Octagon are proud to announce that Australian cricket legend, Allan Border will be hosting one of Destination

Africas famous safaris from the 8th - 22nd August 2012. The Safari will cover fourteen days of exploring some of

the finest game lodges in South Africa and Botswana, as well as, a visit to the famous Victoria Falls in Zimbawe.

Guests will enjoy the most exciting game viewing experience whilst be treated to the very best accommodation,

service and transport. On top of this, it is a unique opportunity to get to know AB as you share this once of a

lifetimeopportunity.

For more details on the Safari click here and if you believe this would make a great staff incentive offer, client

entertainment opportunity, even just a brilliant holiday or you just want to know a little more, please get in

touch ASAP with John Mitchell-Adams (email:[email protected] or phone: +61 2 4984 9747/+61

411749627) as places are strictly limited and sure to be full soon.

The Challenge of a Lifetime

After a three year break, the Swisse Mark

Webber Tasmania Challenge will be returning in

2011 bigger and better than ever. The SwisseMark Webber Tasmania Challenge is a premium,

multi-discipline event taking in over350km of

terrain across some of Tasmanias most stunning

scenic locations. Competitors will be required to

mountain bike, kayak and trek a different,

challenging course each day of the event in either

a one, three or five day format. Along the way,

competitors will be challenged to other activities

designed to push themselves outside of their

comfort zone. This year, the event will be heldbetween Wednesday 7th December and Sunday

11th December2011. You can hear Marks

thoughts and highlights of the event here.

For more information head to

www.markwebbertasmaniachallenge.comand be sure

to keep your eye out for the latest copy of Mens

Health magazine to win the chance for you and your

mates to compete thanks to Swisse (in store July 18).


4/6

Earning his wings

For most of us, driving at over 300km/h would be extreme enough, but not for Mark Webber, as he looks to find

his way behind the controls of another type of machine. At Londons Heathrow airport, Mark recently made the

announcement that he is keen to realise another life ambition of becoming a pilot and as a proud supporter of

Mark, Qantas are going to help him on this journey.

Earlier this year, Mark had the chance to fly over the Albert Park Formula One circuit in a Qantas B737 simulator

and as part of this journey, Qantas will be providing Mark with mentoring, training and access to their simulators

to help him achieve his dream. Check out the highlights from the announcement and exclusive interview with

Mark here.

Setting world records

As the highest point scorer in Olympic basketball

history and winning every possible accolade in

Australian basketball, legend Andrew Gaze is nostranger to breaking records. Earlier this year,

however, Andrew helped break a new World

Record of a different kind in his role as

ambassador for Voltaren.

To celebrate the launch of Australias first

Voltaren Pain Management week in May, Andrew

and Voltaren teamed up to set a Guinness World

Record for the largest exercise ball fitness class.

Despite the weather, 305 eager participants filledFederation Square in Melbourne to join in the fun

and succeeded in their attempts to enter therecord books.


5/6

Takes lead in Australasia Pro

Octagon client, Garrett Parkes has recently finished second in the Chill Pro Junior event in Perth. This result

puts Garrett into the number one position on the Australasian Pro Junior Series, heading into the final round of

the season. There is no shortage of hot, young surfing talent in Australia and these results are testament to the

hard work that Garrett has been putting in this year. We wish Garrett the best of luck in the Fantastic Noodles

Pro Junior in South Australia as he aims to become win the championship for 2011.

With the Rugby World Cup 2011 less than 60 days away, excitement is

certainly building for rugby fans across the globe. As part of their global

sponsorship, MasterCard are giving fans the chance to relive some of

their greatest ever World Cup moments online - can you remember

where you were during these great moments?

As part of their campaign, MasterCard will be checking in with legends

of the game and MasterCard Rugby ambassadors Buck Shelford, BobbySkinstad and Octagon client, David Campese. Make sure you follow this

journey through the Rugby World Cup 2011 as you are sure to get

some brilliant insights from some of these guys - some of the greatest

players and biggest personalities to have played the game.

Some of you may have also seen the recent TV ads produced by

MasterCard (if not, check them out here) to promote their Witnessing

History campaign - these are certainly very emotional and bring to life

some of the stories of the Rugby World Cup that have yet to be told.

Octagon played a role in sourcing the talent for the ads that feature Samoan hero, Too Vaega, South Africas

World Cup legend, Chester Williams and the only New Zealand coach to win a World Cup, Sir Brian Lochore.

Heres to hoping that Robbie Deans will become the second Kiwi coach to win the Rugby World Cup with the

Qantas Wallabies this year!


6/6

Surfing Prodigy

Regarded by many as the best young surfer on

the planet, West Australian grommet Jack

Robinson continues to make a huge splash in

the world of surfing and has redefined what is

capable from a 13-year-old with a surfboard.

After taking out the title of King of the Groms

back in February, Jack was re-signed by

Quiksilver on their international surf team. The

snowy-haired Margaret River prodigy is really

stoked to be with Quiksilver - Ive had such agreat time travelling to all these amazing

places and surfing with all their best surfers.Im really lucky, I reckon. Now I can do a lot

more surfing with the guys I look up to and

learn a few things from them while I do it.

Make sure you keepone eye peeled for the

next big thing in the world of surfing.

James OConnor - Inside Sport

Stay Connected with us...

http://twitter.com/octagonAP_AUS

http://www.facebook.com/OctagonAustraliaAP

Owen Wright - Billabong Rio Pro

Mark Webber - Qantas

Scotty James - Red Bull

James OConnor - PUMA

destinations africa on octagon ap q2 newsletter 2011

Documents