Desmond F. Williams 825 Grand Ivey Place, Dacula, GA 30019 ∙ (678) 525-7967 ∙ desfwilliams@gmail.com

EDUCATION

University of Georgia, Athens, GA August 2003 – May 2007

Bachelor of Science, Family and Consumer Sciences – Consumer Economics, May 2007.

Bachelor of Science, Family and Consumer Sciences – Housing, May 2007.

Major GPA: 3.5 / 4.0

Honors: HOPE Scholarship Recipient

Presidential Scholar: Summer 2006, Academic All-SEC: Fall 2007

WORK EXPERIENCE

Sugar Hill Outdoors, Dacula, GA January 2015-Present

Director of Sales and Marketing

Marketing philosophy is market in the year we live in, with huge emphasis in leveraging social media to

generate leads

Responsible for all marketing and business development initiatives for high end landscape contracting

company specializing in outdoor living spaces with annual revenues of 4 million dollars

Aggressive marketing professional

Large emphasis in partnering with referring vendors to increase leads

Effective detail oriented and technical seller

Large existing book of business

Helped generate over 600k in sales in the first two months of 1st quarter 2015

Effective in using all mediums of marketing including; email, signage, targeted direct mail, referral based,

google adwords, social media, trade show, vendor partnerships, and print media

Everett Sports Marketing, Greenville, South Carolina – Part Time May 2012-Present

Director of Player Development/Recruiting

Aid in current representation of college and NFL athletes (Aaron Murray, Connor Shaw, Blake Sims,

Hutson Mason, Nick Marshell, Michael Bennett, and Ray Drew)

Ability to perform in highly stressful sales and influencing environments with recruiting players and

player’s families, meeting with high level, division 1 college and professional athletes

Ability to highly perform in meetings with short notice and short preparation

Experience in working directly with NFL sports marketing agents and marketing firms

Able to publically speak at events with over 500 people in attendance

Able to run highly organized sports camps, in delivering extreme value to players and camp attendees

Player representative for appearances and speaking engagements

Responsible for ongoing personal development of all players as they move into their professionalism of

becoming an NFL athlete and continued growth there after

Outdoor Advantage, Dacula, GA April 2010-January 2015

Co-Founder/ Director of Marketing and Business Development

Design/Build landscape contracting company specializing in high end outdoor living spaces

Lead from the front Owner/Operator

Took start up from $0 revenue to 1 million in annual revenue, with $0 startup capital, in just over 3 years in

the most competitive industry in Metro Atlanta

Technical seller, could quickly move buyers through the sales process through extensive product

knowledge gained in the field

Built one of the most competitive brands in our industry through consistency of corporate identity

marketing materials

Unique ability to motivate individuals to perform to exceed expectations

Extremely effective relationship builder both with client base and all vendors and sub-contractors

Natural seller, one of the quickest rapport builders in the Atlanta market

Ability to execute a highly detailed project from beginning to end, and market the process and end result to

future clients

Amazingly quick learner, and has a unique ability to research an unfamiliar element of the design and

flawlessly deliver a presentation of execution back to the potential customer

Very unique ability to build rapport and feel extremely comfortable and confident with affluent client base

and in stressful situations

Enterprise Rent-A-Car, Lawrenceville, GA August 2009-April 2010

Management Trainee

Expanded my customer service skill set to be able to provide would class customer service in a fast paced,

stressful work environment

Worked in a team environment to build collective sales numbers and customer service scores in branch

Learned enterprise’s world class management and customer service through numerous trainings both in the

field and classroom

Sic Um Dog Signatures, Athens, GA March 2007-August 2009

Co-Founder/ Minority Owner

Unique Sports Memorabilia Company Specializing in UGA Autographed Memorabilia with assets of over

$150,000

Worked with Agents and Athletes to negotiate autograph signings, both public and private

Used great customer service skills to ensure satisfaction and retention which helped generate annual sales

of over $350,000

Gained experience working with manufactures, sporting good stores, and wholesalers

Innovative Outdoors – Design/Build Contracting Company, Dacula, GA: Feb. 2007 – April 2008

Project Manager/ Outside Sales Landscape Contracting Company specializing in high end outdoor living spaces

Managed many multifaceted projects and provided direction to both our crews and subcontractors

Responsible for outside sales and managing new accounts

Developed and displayed great teamwork with coworkers and communication skills with clients as well as

took pride in paying attention to details

Showed ability to work long hours in adverse working conditions

Unique ability to build immediate rapport with affluent client base

Worked closely with Marketing Director in the development of marketing material and website

COMPETITIVE EXPERIENCE

University of Georgia Varsity Football Team (Division I), Fullback Aug. 2003-2007

Helped team attain three straight top ten National Rankings

Help team attain two SEC Eastern Division Championships as well as a SEC Championship in three years

Developed many attributes that are necessary in competing on a championship level in Division I football

such as:

Discipline, Responsibility, Character, Accountability, Teamwork, Passion, Leadership Skills,

Competitiveness, and how to Overcome Adversity

Coached under: Mark Richt – Head Coach/University of Georgia, Brian Vangorder – Defensive

Coordinator/Notre Dame, Mike Bobo – Head Coach/Colorado State, Kirby Smart – Defensive

Coordinator/Alabama

ACTIVE BOARDS

Board Member of Paul Oliver Network – Personally appointed by Coach Mark Richt as the only player

representative of a board developed to help for Georgia athletes transition to life after football

UGA Football Letterman’s Board – Youngest active board member

HONORS and ACTIVITIES

Received Full Athletic Scholarship

Recipient of Iron Man Award(Given for Completing an Entire Athletic Season without missing a practice or workout)

Participant in a 4 year Character Education Program Instructed by the University of Georgia Athletic program

Member of Leadership Council, Appointed by Coach Richt to represent the voice of the team (2003-2007)

SERVICE University of Georgia Football Volunteer Program: Habitat for Humanity, HERO for Day, Camp Sunshine, and

Hospital visits

COMPUTER SKILLS

Proficient in Microsoft Word, Excel, PowerPoint, Outlook, QuickBooks

Proficient in Google Documents – Mobile Excel Based Program – Customer/Sales Management

Google Calendars, Google Sheets, Google Drive

Proficient in Sales Force

PROFESSIONAL REFERENCES

Contact Information Available Upon Request

Coach Mark Richt – Head Coach of University of Georgia

Phil Willis – Partner, Locemia Solutions Pharaceuticals

Jay D’Meza – Managing Director – D’meza Wealth Management Group

Jeff Henderson – Lead Pastor – Gwinnett Church

David Pollack – ESPN Analyst

EXAMPLES OF PUBLIC SPEAKING

Guest on CSS Dawg Report: https://www.youtube.com/watch?v=y_Hyn68O9ZQ

Guest on DawgCenter: http://www.dawgcenter.com/des-williams

Special featured in Gwinnett Dailey Post: http://www.gwinnettdailypost.com/videos/2011/dec/02/104/

PROFESSIONAL PORTFOLIO:

Collection of professional portfolio: www.pinterest.com/youroutdooradv

IMPORTANT SKILL SETS:

Relentless work ethic

World class customer service

Public speaking

Natural sales ability

Technical seller

Motivator

Detail oriented

Organized

Natural relationship and rapport builder

Lead from the front managing style

Verbal and non-verbal communicator

Natural marketer in the year we live in

Executer