Designing how we design - UXCamp Ottawa 2014 closing keynote

Download Designing how we design - UXCamp Ottawa 2014 closing keynote

Post on 07-Jul-2015

5.573 views

Category:

Design

0 download

Embed Size (px)

DESCRIPTION

From UXCampOttawa.org: No doubt youre full of great new ideas to take back to your team. The question is: how will they get the most from what youve learned? What works in one team doesnt always go over well in a different environment. Kim will share tools for assessing your organizations culture and values, adapting your UX practice accordinglyand encouraging lasting change when those values just arent compatible with delivering great user experiences.

TRANSCRIPT

<ul><li> 1. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 1 @kimgoodwin @UXCampOttawa how we design designing </li></ul> <p> 2. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 2 3. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 3 Tuque n. Canadian for hat 4. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 4 5. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 5 Rat (cc) Jean-Jacques Boujot, mess (cc) .pst 6. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 6 KONRAD STEVE Craftsmanship! Limited effort! 7. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 7 ? 8. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 8 context should drive what we design 9. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 9 10. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 10 11. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 11 cultural context should drive how we design it 12. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 12 values should drive how we design it 13. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 13 values are the scales we use to weigh decisions istockphoto 14. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 14 who we are who / what matters how we decide what good means harder to change more important to change 15. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 15 values: how we decide 16. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 16 Deliverable: shared vision 17. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 17 Plan for progressive commitment - What problem(s) are we solving (and not)? - For whom? - What do they need? - What do we need? - What idea best meets both needs? - What about that idea needs refining? - What parts of that idea will we build and when? 18. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 organizations decision-making values teams approach 19. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 19 Dynamic Stable Simplied from Cameron &amp; Quinn 2011, based on earlier works Internal External competing values framework 20. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 Adhocracy 20 Dynamic External 21. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 Adhocracy 21 Dynamic External 22. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 22 UX pros as whiteboard ninjas Maximize sketches &amp; user feedback Minimize discussion of process istockphoto 23. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 23 listen first, sketch second 24. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 Clan Dynamic Internal 25. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 Clan Dynamic Internal 26. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 26 Maximize involvement where it makes sense Minimize exclusion UX pros as coaches istockphoto 27. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 27 28. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 28 Effective collaboration has dened roles Generative core team (2-3 people) Close collaborators Stakeholders Others istockphoto 29. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 Hierarchy Stable Internal 30. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 Hierarchy Stable Internal 31. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 31 Maximize repeatable process, checkins Minimize disruption, risk UX pros as design &amp; process experts GettyImages 32. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 32 33. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 MarketStable External 34. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 MarketStable External 35. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 35 Maximize data (especially quantitative) Minimize time &amp; risk UX pros as scientists istockphoto 36. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 36 Design the project plan for the values istockphoto 37. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 37 values: who &amp; what matters 38. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 38The Disney Way, Capodagli &amp; Jackson, 1998. values become the user experience 39. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 39 change = loss 40. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 40 Perceived LOSS 41. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 41 Dissatisfaction with status quo Clarity about what to change Understanding of how to get there Perceived LOSS Adapted from Alexander Horniman, Darden School of Business 42. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 42 values: what good means ...in your context 43. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 43 UX values simplicity elegance efciency respect for human time &amp; dignitybeauty novelty accessibility usefulness usability learnability delightfulness brevity empathy clarity vision 44. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 44 Your values are like ngerprints. Nobodys are the same, but you leave em all over everything you do. - Elvis Presley* *according to questionable online sources, but hey, its a good quote anyway 45. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 45 Whose definition of patients first? patientslikeme 46. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 46 I wanted information, but slower. A river, not a wave. - cancer patient You feel your entire life is out of control. Any positive things to make it seem youre in control... are empowering. -patient with bipolar disorder 47. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 47 48. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 48 show people how to apply them 49. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 49 When your values are clear to you, making decisions becomes easier. - Roy Disney 50. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 50 51. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 51 good principles are aspirational 52. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 52 With this definition of an exacerbation in mind: a considerable worsening of your [condition] (exacerbation) which meets all the following criteria: - Occurred over a period of 1 month or less - Was attributed to your [condition]? - Required hospitalization - Was not associated with any other cause other than your [condition] 16. How many exacerbations of your [condition] have you experienced? I feel worthless - None of the time - Some of the time - Most of the time - All of the time 53. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 53 Clear I understand what it means Answerable its information I have Efficient it respects my time Relevant describes my experience Educational what is &amp; isnt part of my condition Harmless doesnt make me sad &amp; symptomatic Actionable helps me change, discuss with MD 54. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 54 55. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 55 two last thoughts on values 56. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 56 systemsindividuals cognition behavior Lawrence, Dyck, Maitlis &amp; Mauws, 2006 educators shape intuition evangelists sell ideas architects establish systems autocrats dictate practices Continuous change cycle 57. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 istockphoto organizations decision-making values YOUR values 58. Designing how we design @KimGoodwin - UX Camp 5, Ottawa 2014 2014 58 Thanks! Where to find me: My book: Designing for the Digital Age Random brain droppings: @KimGoodwin on Twitter Email: KimGoodwin@me.com </p>