Designing an Effective PowerPoint

Part 2: Design Principles

Overview

• Concepts this PowerPoint will address– Design Principles (w/ examples)

•Contrast•Alignment•Repetition•Proximity

– Type– The Importance of borrowing from experts

Design Principles

•Contrast

•Alignment

•Repetition

•Proximity

Contrast

Create Focus• Size Contrast

• Color Contrast

• Type Contrast (more on this later)

Growth is up 2.6 percent!

Why?• Increased Productivity• Focus on Sales and Revenue• Fewer Troubles with Rats• Ending of Seven Years’ Bad Luck

• Miracle-Gro

Growth is up 2.6 percent

• Increased Productivity

• Focus on Sales and Revenue

• Fewer Troubles with Rats

• Ending of Seven Years’ Bad

Luck

• Miracle-Gro

Alignment

Unify your slides with strong lines

• Nothing Randomly Placed

• Strength in Edges

• Power of Unity

• Control White Space

Rubbish, Inc.

Our focus is on cleaning up garbage in Kansas City and others. We deal with both organic and inorganic waste, and in our extensive experience with all things

malodorous we have developed a great system of collection and

disinfection. We’re making the world safer by ridding it of damaging chemicals and toxic flotsam.

Our Focus is Garbage

• Collection and Disinfection

• Organic and Inorganic Matter

• Making the World Safer

Rubbish, Inc.

Repetition

Consistency in Visual Elements

• Standardize Look

• Keep Contrast within Form

• Make Consistent Elements Strong

Rubbish, Inc.!We are ENVIRONMENTALLY FRIENDLY

For lots of reasons, such as-

• Our Ethanol-using TRUCKS– Great for the environment

• Our practice of recycling almost everything

• BECAUSE WE WANT TO BE!

Rubbish, Inc.We have tons of customer care options-

- By Phone! 555-1654

- By E-Mail! Rubbish@rubbish.inc

- In Person! 456 Rubbish, Ave. West Lafayette, IN

Rubbish, Inc.

Environmentally Friendly• Ethanol-Friendly Trucks

• Extensive Recycling

• Devotion to Continued Eco-

Innovation

Rubbish, Inc.

Customer Care• Phone: 555-1654

• E-Mail: Rubbish@rubbish.inc

• In Person at: 456 Rubbish, Ave.

West

Lafayette, IN

Proximity

Organize• Presentation

– Group Points in Simple Order

– Engage Audience in Series of Points

• Slides– Group Slide Elements by Relation

– Separate Different Points

Rubbish, Inc.

What are we about?

Three things- garbage cleanup, great customer service, and a desire to help the environment. It’s the customer service we hope to make important to you, the customer, because we base our success on our satisfaction guarantee and the many companies that have had repeated business with us.

Rubbish, Inc.

What are we about?

• Garbage cleanup• Great customer service• Desire to help the environment • Success from satisfaction guarantee

• Success from repeated business

Rubbish, Inc.

Our Mission• Sanitation Management

• Great Customer Service– Satisfaction Guarantee

– Repeated Business

• Support for the Environment

Type

Choice of Type Important• Creates Repetition

• Creates Contrast– Color

– Size

– Weight

– Form

– Structure

Rubbish, Inc. Education

Inorganic Waste Is Harmful• More Costly to Clean• Harbors Harmful Diseases

Groundwater Pollution = Trouble• Ruins Drinking Water• Erodes Soil

Rubbish, Inc. Education

Inorganic Waste Is Harmful• More Costly to Clean• Harbors Harmful Diseases

Groundwater Pollution = Trouble• Ruins Drinking Water• Erodes Soil

Rubbish, Inc. Education

Inorganic Waste Is Harmful

• More Costly to Clean• Harbors Harmful Diseases

Groundwater Pollution = Trouble

• Ruins Drinking Water• Erodes Soil

Rubbish, Inc. Education

Inorganic Waste Is Harmful• More Costly to Clean

• Harbors Harmful Diseases

Groundwater Pollution = Trouble

• Ruins Drinking Water

• Erodes Soil

Borrow From Experts

•Newspapers

•Magazines

•Online Templates

•Co-Workers/Friends– Ask First

– Give Credit

KISS

• KISS means Keep It Simple, Stupid• 6x6 rule:

– no more than 6 bullet points– No more than 6 words for each point

• Transitions: simple, consistent• Graphics: must support presentation

• Animation: must support presentation

The End