designers package
TRANSCRIPT
DESIGN ONE MARKETING STRATEGY: MARKET SEGMENTATION, TARGET GROUP: GRAPHIC DESIGNERS, ADVERTISING, MARKETING & PR AGENCIES. OBJECTIVE: The above have their own corporate clients who have huge printing jobs, they normally outsource the printing to various suppliers. Our proposal is to establish a loyalty package to entice them to continuously give us the print business from their clients. BENEFITS TO AGENCIES:
1. Quick turnaround 2. Rewards n incentives from a points earning system 3. Competitive rates 4. Priority service at press 5. Direct access to press 6. Drop n pick service 7. Dedicated relationship manager 8. Membership Designers club 9. Credit facilities on establishing a relationship
10. Profiling personal data birthday gifts 11.Quarterly workshops
REQUIREMENT:
1. Must have a registered business name & physical address 2. Experience in business at least 3 years 3. Have PIN, VAT, certificates & CITY COUNCIL license 4. Tax compliance certificate 5. 2 Reference letters from existing clients 6. Provide a company profile & sample of jobs done.
DETAILS OF THE LOYALTY PACKAGE: Minimum monthly orders total of ksh. 200,000 Target minimum of 15 agencies for 3m monthly (work on inviting 50pax)
PROPOSED LIST OF DESIGNERS & AGENCIES DESIGNERS: NAME COMPANY CONTACT FEEDBACK 1. DAVID MALONZA
2. EVA- jewels chapter
3. Eunice- legacy chapter
BIZHUB 0721535224
4. Patricia- Vuma chapter
5. Maclaine-Achievers chapter
CIARA 0723444451
6.Diamond chapter
7. Sunrise chapter
8. Prosperity chapter
9. Farida Shoko EVOLVE MEDIA 0722 857720 10. NYANDIA KAMAWE
EWAMAK DESIGNS
0704152 737
11. Mercy OAKLAND 12. Mwai EXTREME
DESIGNS 0722200418
13. WILLIAM GINA DIN 0724 838 543 14. JOSEPH WACIIRA
CONNECT EXPRIACIAL
0723375815
15. DAPHINE GITONGA
BLUE CRAYON 0721899588
STEPHENE NDERITU
PINK FOOT 0721234 213
16. MUTUNGA IPEX 0722486999 [email protected] 16. CHARLES KUNGU
CHARLIE COM 0723969746
17. BRIAN MUTUA
POINT IMAGE 0722653396
18. CHARLES WAINAINA
DELTA SIGNS 0725 563 195
19. TAWZIA JAMAL
BLOOM 0721811876
PROPOSED BREAKFAST MEETING TO LAUNCH- 9/12/11 1. Invite all the above for a breakfast briefing meeting- 2. Introduce design one, our vision and the proposal and package 3. Sign up those who are interested 4. Call to action and timelines
PR, ADVERTISING & MARKETING AGENCIES: NAME COMPANY CONTACTS FEEDBACK 1. WILLIAM GINA DIN 2. SARAH Xlegacy 3. MARGARET SQUARE GOLD 4. SCAN AD 5. O&M 6. CHEBET 7. JOAN MWANGI PMS