design principles for effective knowledge transfer (ppt)
DESCRIPTION
Most web applications teach something or want a viewer to remember something. Effective knowledge transfer principles can be used in web design to improve retention and performance. This presentation is from the 2009 WebVisions conference in Portland, OR.TRANSCRIPT
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Design for Effective Knowledge TransferDon't Repeat the Same 'Ol Same 'Ol
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Father Guido Sarducci’s ‘5 Minute University’
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QuickTime™ and a decompressor
are needed to see this picture.
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It’s not how much you present;
it’s how much they remember.
Knowledge Transfer?
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Typical Classroom Retention
Source: Research Institute of America
15%
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78%UW Center for Workforce Development study
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‘Organic
Learning’
ModelExpert
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Receptivity Content
Locking It In
Courtesy of Sherryl Christie- BierschenckBest Practice, Inc.
Effective Knowledge Transfer (KT)
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Learn like the wind.Compelling.Timely.Personalized.
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Receptivity Content
Locking It In
Courtesy of Sherryl Christie- BierschenckBest Practice, Inc.
Effective Knowledge Transfer (KT)
The Bucket and the Ocean…
12
The Bucket and the Ocean…
13
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Receptivity Content
Locking It In
Courtesy of Sherryl Christie- BierschenckBest Practice, Inc.
Effective Knowledge Transfer (KT)
Learning Style Matters…A LOT!
But here’s the key point…ready?17
You TeachOthers the Way that
You Like to Learn
18
Let’s take a poll…..
19
“Would you like to first…”
“See (watch) it done?”
“Read about how to do it?”
“Talk (hear) about how to do it?”
“Just try to Do it yourself?”
20
21
of 90
90% of people DO NOT
‘read’ first.
21
People Switch
Learning Styles
Like this…– “I’d like to see you do it first.” See– “Let me ask you something.” Talk– “Can I try it now?” Do– “Is there a manual for this?” Read
Or this…– “Let me give it a try.” Do
– “Is there a procedure I can see?” Read
– “It’s not working. What’s wrong?” Talk
– “Let me watch you do it.” See23
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Why such poor retention?
Source: Research Institute of America
15%
Receptivity Content
Locking It In
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New Seasons MarketReceptivity Content
Locking It In
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So, how doesthis help me withweb technology?
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MMORPG
Metaverse
Virtual World
Immersive Learning
Social Network
MMOLE mLearning
eLearning
LMS
Wiki
Blog
Intranet
Simulation
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Same Principles Apply!
Receptivity Content
Locking It In
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Webinars & On-line Learning
Receptivity Content
Lock It In
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Virtual Worlds
Receptivity Content
Locking It In
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Wikis, Blogs, Intranets...
Receptivity Content
Locking It In
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Hello? Anyone home?
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Receptivity Content
Locking It In
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So, 5 years from today...
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It’s not how much you present;
it’s how much they remember.
Knowledge Transfer?
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Balanced and Sequenced
Receptivity Content
Locking It In
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78%UW Center for Workforce Development study3
7
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Copyright Maverick Institute, LLC May not be used without permission
Innovative Training and Learningwww.maverickinstitute.com