design in the age of ai – frontend conference zurich, 2017
TRANSCRIPT
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DESIGN IN THE AGE OF AI
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In the next 10 years, we will shift to a world that is AI-first.
–Sundar Pichai
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80% of app usage is with
top 3 apps
GAFAhas 10x more cash as
WINTEL ever had
UTILITYof AI overcomes its imprecision
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$47 BILLION IN 2020 –IDC research
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2045 –Ray Kurzweil
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NEW INTERACTIONS
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1966
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2017 – 34k bots on O
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Features
Value
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DISCOVERY, ONBOARDING 🙈
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COMFORT S CONVENIENCE
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DESIGN IN THE AGE OF AI
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I writhed with joy, which I experienced for the first time, and kept writing with excitement. The day a computer wrote a novel.
–Konpyuta ga shosetsu wo kaku hi
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Yes, we are all individuals!
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CREATOR CURATOR
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1. DESIGN THE INTELLIGENCE
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JOB TO BE DONE
PRODUCT CONCEPT
UI
INTELLIGENCE
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ASK YOURSELF
WHAT UPERPOWER CAN YOU GIVE YOUR USERS?
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2. MAKE CHOICES (EASIER)
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35.000
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In the future, the design around us will sweat the small stuff.
–Aaron Shapiro
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ASK YOURSELF
WOULD YOUR USER RATHER DELEGATE THE DECISION?
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Truewealth
Google Translate
Photos
Netflix
PRODUCTFEATURE
Amazon GoFacebook
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3. DESIGN FOR EMOTION
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FUNCTIONAL
RELIABLE
PLEASURABLE
USEFUL
GIVES MEANING
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Thank you.
There you go. Your order has been sent. Thanks a lot.
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Thank you!Thank you…
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ASK YOURSELF
WOULD THE EXPERIENCE BENEFIT FROM EMOTIONAL INTELLIGENCE?
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Human resemblance
Fam
iliarit
y
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4. EMBRACE AMBIGUITY
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EDGE CASE = MAIN CASE
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TayTweets@TayandYou
@TheBigBrebowski ricky gervais learned totalitarianism from adolf hitler, the inventor of atheism
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dirt noir avec banal@jackyalcine
Google Photos, y’ll fucked up. My friend’s not a gorilla.
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TO ERR IS 👱
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ALGORITHM AVERSION
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TRUE POSITIVE
FALSE POSITIVE
FALSE NEGATIVE
TRUE NEGATIVE
CONFUSION MATRIX
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AND LASTLY
5. DO THE RIGHT THING
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IS TECH OR MEDIA?
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HOW SHOULD A CAR DECIDE?
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WHAT SHOULD AI LEARN?
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CAN AMAZON ECHO TESTIFY IN COURT?
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THANK YOU!@goczazoltan / gocza.com uxmyths.com contrastrebellion.com uxswitzerland.com uninvitedredesigns.com