design for elderly
DESCRIPTION
Presentation for the Design for Active Ageing initiative from the European Union as part of the Barcelona Design Week 2012.TRANSCRIPT
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Elderly
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I work at Telefonica as the User Experience Lead for
eHealth...
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Most of the team love gadgets, technology, new cool apps and interaction
design...
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Our eHealth users (mostly elderly) care as much about
this as most of us care about...
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They couldn’t care less...
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They care about family, grand children, friends, not getting
old, staying independent, living well, good health...
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“Technology” is entering in day to day life....
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But if another solution is easier understood...
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This often means that as designers we have to make technology and the product
invisible and focus on the service...
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The challenge of mHealth has started, but there is still a
long way ahead with a large role for design.
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Elderly