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#MiStorageVirt14

Design, Configure and Manage Storage for Virtual EnvironmentsAtlanta, GA | October 9, 2014

Seminar

https://twitter.com/MiDecisions

Event Sponsor

Gold Sponsors

Silver Sponsors

Exhibiting Sponsor

#MiStorageVirt14

Design, Configure and Manage Storage for Virtual Environments Server virtualization has proven to be a boon to the server side of the house, but often the bane of the IT storage

team. Virtualized servers put new demands on storage systems and fabrics—in terms of performance, bandwidth

and capacity—that were unusual and rarely expected in traditional physical server environments. While the shared

and networked storage model is perfect for virtualized servers, the way that storage is configured and made

available often fell short. But storage system vendors have helped change that paradigm to put storage more in

sync with virtual servers and responded with new and updated products to meet the special requirements of

virtualized environments. Today, you'll learn where storage problems are most likely to crop up and how to address

them—by adjusting existing systems or taking advantage of some newer storage technologies available now.

–Rich Castagna, Editorial Director, Storage Media Group

1:00-1:15 PM Attendees Get Lunch 1:15-2:00 PM Symantec Presents

Today’s Agenda

8:00–8:55 AM Registration/Welcome Refreshments Exhibit area is open

8:55–9:00 AM Opening Remarks

9:00–10:00 AM Independent Expert Session 1: Why Virtualization is Hard for Storage

10:00–10:15 AM Peer Networking and Refreshment Break

10:15–11:00 AM Solution Presentations

11:00–11:30 AM Peer Networking and Refreshment Break

11:30 AM–12:45 PM Independent Expert Session 2: How Modern Storage Addresses Virtualization

12:45–1:00 PM Q&A with Howard Marks Raffle/Seminar Adjourns

Keynote Speaker

As Founder and Chief Scientist at DeepStorage,

LLC, Howard Marks provides the kind of

practical, hands-on analysis that can only come

from spending 30 years in the trenches. As a

consultant, he helped organizations large and

small-including American Express, JP Morgan,

BBDO Worldwide and Foxwoods Resort Casino-

solve real world storage and network problems.

Now at DeepStorage, he runs an independent

test lab evaluating the latest in storage products

in beautiful Santa Fe, NM and writes about them

for multiple websites such as TechTarget and

NetworkComputing.com. An entertaining and

energetic speaker, Howard speaks regularly at

industry events including Storage Decisions,

Interop and Microsoft’s TechEd. He has written

three books and hundreds of articles on

networking and storage technologies.

Howard is co-host of the monthly Greybeards on

Storage podcast. He has been recognized as a

member of the vExpert, PernixPro and EMC

Elect programs. Howard Marks has also been a

member of the TechTarget Speaker Bureau

since its formation in 2012 and has spoken at

numerous TechTarget events in previous years.

Howard Marks

Founder & Chief Scientist,

DeepStorage.net

Connect with Howard Marks!

Email: [email protected]

Website: www.DeepStorage.net

Twitter: @DeepStorageNet

#MiStorageVirt14

Session Descriptions

Session 1 – Why Virtualization is Hard for Storage

In the morning session, we’ll explore the challenges that virtual environments present to traditional storage

systems. This will begin with how hypervisors both use shared storage and devalue those storage systems data

management features. We’ll then move on to how the combined workloads create noisy neighbor problems. The

first session will conclude with a discussion of how hypervisors can revolutionize the process of backup and

disaster recovery (DR).

Topics covered will also include:

Virtualization is driving the storage market

Before virtualization

Arrays tuned for online transaction processing (OLTP)

Performance managed by dedicated spindles

How virtualization changes storage

Shared storage for feature support

Combined workloads

The IO blender

The noisy neighbor problem

Array features devalued

The storage challenge of VDI

Complex workload

Achieving shared storage

Managing VMs over SANs and NAS

Storage hypervisor integration via VAAI and ODX

How virtualization effects backup and DR

Backup via the vStorage API data plane

Per VM snap and replicate

Host based replication and failover

Cloud DR

Session 2 – How Modern Storage Addresses Virtualization

In the second session, we will examine how storage solutions have evolved over the past few years to better

support virtual environments. Of course, the key to the discussion of modern storage is flash memory. We will talk

about the performance flash can provide, how flash works and how that presents challenges to storage system

designers. We’ll then look at the myriad ways flash can be integrated into a storage solution from in server memory

channels to hybrid storage arrays.

Modern storage isn’t all about flash, however. New storage and hypervisor features like storage quality of service

(QOS), data reduction and per-VM data management all vastly improve the integration of storage and the

hypervisor. We’ll look at software defined storage solutions like the Server SAN that leverage the hypervisor itself to

create a shared storage solution.

#MiStorageVirt14

We’ll conclude the final session exploring solutions to the unique challenges of supporting a VDI environment. We’ll

also discuss how storage features like data deduplication can simplify VDI management while non-persistent

storage solutions can provide the IOPs VDI demands.

Topics covered will also include:

Modern storage solutions

SSDs, flash and spinning disks

How flash works

Write endurance

Anatomy of an SSD

Choosing SSDs

Flash deployment models

All flash array

Hybrid array

Local Flash

DAS and cache

Modern storage is more than flash

Addressing the noisy neighbor problem

Storage QOS and storage IO control

From blocks to files to VMs

VM-centric storage advantages

Software defined storage

Evolution of the Server SAN

VSAs

VSAN

Hyperconverged solutions

Choosing a Server SAN solution

VDI, the last frontier

Storage deduplication and VDI

Non-persistent storage and VDI

#MiStorageVirt14

About Our Sponsors Along with the top technology experts in the field, we strive to bring IT professionals like you face to face with the

vendors you most want to meet. Between the rapid-fire Solution Presentations and designated networking time, our

vendors aim to provide you with a thorough understanding of their latest technologies and how they can address

your IT challenges. Without our sponsors, these events would not be possible, so we encourage you to stop by

their booths to thank them and learn more about their solutions.

Platinum Sponsor

Symantec 303 2nd St #1000, San Francisco, CA 94107

www.symantec.com

Symantec is a global leader in providing security; storage and systems

management solutions to help consumers and organizations secure and manage

their information-driven world. Our software and services protect against more

risks at more points, more completely and efficiently, enabling confidence

wherever information is used or stored. More information is available at our

website.

Gold Sponsors

Coho Data 530 Lakeside, DR #100, Sunnyvale, CA 94085

www.cohodata.com

Coho Data is delivering web-scale storage for the cloud generation. Coho Data is

enabling businesses of all sizes to build their own high performance web-scale

storage for their private cloud. Inspired by the highly scalable, commodity-hardware

based approaches of public clouds, the company is developing the first flash-tuned

scale-out storage architecture designed for private clouds that delivers unparalleled

performance and simplified management at public cloud capacity pricing.

PernixData 1731 Technology Drive, Suite 200, San Jose, CA, 95110

Pernixdata.com

PernixData FVP decouples storage performance from capacity. FVP is a 100%

software solution that aggregates server flash/RAM to create a high-performance,

scale-out data tier. FVP deploys seamlessly in minutes (without changing VMs or

storage) and has a clustered architecture to support all VMware features as well as

improve both read and write performance.

#MiStorageVirt14

SimpliVity 8 technology Drive, Westboro MA, 01581

www.simplivity.com

SimpliVity provides a Data Virtualization Platform in commodity x86 building blocks

that simplifies IT infrastructure and operations, and uniquely enables data mobility

and data efficiency. SimpliVity reduces IOPS, storage capacity and bandwidth

requirements, and provides native data protection, eliminating the need for separate

hardware and tools—delivering 300% TCO savings.

Tintri 27 Clements Lane, London, EC4N 7AE

www.tintri.com

With smart storage that sees, learns and adapts, Tintri enables IT to focus on

virtualized apps instead of managing storage infrastructure. Tintri application-aware

storage provides VM-level visibility, control, insight and agility, moving IT from

reactive to strategic. Tintri storage powers global enterprises such as AMD, F5

Networks, GE, NEC, NTT, MillerCoors and Time Warner.

Silver Sponsors

Maxta 100 Mathilda Place, Suite 170 Sunny

www.maxta.com

Maxta maximizes the promise of hyper-convergence. Our software-defined storage

solution gives you the choice to run on any x86 server with any drive type. The

Maxta VM-centric solution simplifies IT management and reduces cost, all while

delivering hyper-scale, enterprise-level data services and capacity optimization.

Think outside the storage box.

Nimble Storage Nimble Storage, 2740 Zanker Road, San Jose, CA 95134

www.nimblestorage.com

Nimble Storage thinks enterprises shouldn’t have to compromise on performance,

capacity, ease of use, and price. They developed the first storage architecture

designed from the ground up to seamlessly integrate SSDs with high-capacity

disks, all to give you unparalleled performance and capacity efficiency, easier

backups and DR, optimized VDI deployments, and stress-free operations.

#MiStorageVirt14

Exhibiting Sponsor

Data Gravity 27 Clements Lane, London, EC4N 7AE

www.datagravity.com

DataGravity unlocks the value of your data. The DataGravity Discovery Series is a

data-aware storage platform that allows IT professionals to store, protect, search

and govern data. The Discovery Series, listed on the VMware HCL, analyzes data

as it’s ingested without impacting performance, and offers near-instant,

comprehensive protection of VMs.

Fast, Web-Scale Storage for Your Private Cloud

HIGHER PERFORMANCE

SECURITY

SUPPORT FOR ENTERPRISE APPS

Private CloudCUSTOM HARDWARE & HARD TO SCALE

COMMODITY HARDWARE

SCALE-OUT

DISTRIBUTED SYSTEM

Public CloudLOW PERFORMANCE & LACK OF CONTROL

By 2017, Web-Scale architectural

approaches to storage w ill be found

in 50% of global enterpr ises.

Open-Commodity Hardware

Speed, Scale and Simplicity

Applicat ion-Aware Management

Web-Scale =

The Coho Architecture:Speed, Scale & Simplicity

• Simple to Deploy• Lower Perf. w/ Shared CPU (<20K IOPS)• Compute Must Scale w/ Storage• Hypervisor Tax/Node

HyperConverged

• Good Performance • Limited Scale

Flash/Hybrid Arrays

Leveraging Flash

Commodity Hardware

&MixMatch

Hardware Generations

Confidential & Proprietary

Challenge: Scale-Out Latency

180K IOPS 180K IOPS180K IOPS 180K IOPS

180K IOPS 180K IOPS180K IOPS 180K IOPS

Industry Standard SDN-enabled Switches

Solving Scale-out Latency

1M+ IOPS 1ms latency

Confidential & Proprietary

+ + +

+ + +

Storage that Manages Itself

Predictable Performance

Pay as You Grow Economics

The Results

Open Scalability

1M IOPS1ms latency

&Mix

MatchHardware GenerationsNo more migrations!

Any DataAny Scale

Any App

PernixData FVP

@bdwill

© PernixData. All rights reserved.

Brandon WillmottSystems Engineer Email: [email protected]

Architecture Overview and Deep Dive

The Solution: PernixData FVP™


▪ 100% software

▪ Aggregates flash across servers

▪ Features both write-through and fault tolerant write-back

▪ No virtual appliance or guest driver required

HypervisorHypervisor

PernixData Flash Cluster

Primary Storage

Performance scale out


▪ Flash Cluster + Compute Cluster = Performance Cluster

▪ Scale out = Compute + IOPS

▪ Performance-cake grows proportionally

What is Possible with PernixData FVP▪ Accelerate application performance: Improve application read and

write performance (ms to us).

▪ Delay a storage upgrade: PernixData FVP can deliver up to 62x more IOPS at 1/6 the cost of new SAS drives, and 32x more IOPS at 1/3 the cost of new SSDs.

▪ Get more from a new storage array: You can get an additional 6x more IOPS on top of a new hybrid array, while lowering your investment in that technology by 1/2.

▪ Future-proof your investment: Scale VM performance as you scale compute.


The Flash Cluster

Management▪ FVP Management Server/UI

Plugin▪ Configuration and management of

Flash Cluster▪ Write Policy Control▪ Performance and Usage Graphs

Operations

▪ Acceleration Policies▪ Write policy set by management server

applied to the flash cluster/host▪ Policy set per VM or per datastore


Write-back Policy in FVP

Write-back▪ Write

acknowledgement from flash

▪ Flash latencies for reads and writes


Clustered Platform | Write-Back Fault Tolerance

Write-back Replicas▪ Per VM or Datastore option▪ Up to 2 network flash

devices per VM▪ Synchronous writes to peers▪ Leverages Flash Fabric


Performance with PernixData FVP

Low consistent latency

Thank You and QuestionsArchitecture Overview and Deep Dive


Brandon WillmottSystems Engineer Email: [email protected]

@bdwill

The Best of Both Worlds: Cloud Economics with Enterprise Capabilities

2

$9B

$6B

$3B

100908070605040302010099

Profits

Sources: SEC filings; Vise 2005, appendix III

2006 2007 2008 2009 2010

400M

200M

Monthly Active Users

Source: Facebook announcements

Customers are asking for Cloud Economics……but is that reasonable for the Enterprise?

3

Today’s Data Center Can’t Keep Up

The Data Problem

Performance Protection MobilityCapacity Management

Data is Exploding

2010 20202.8 ZB

40 ZB

TOTAL DIGITAL UNIVERSE

Performance is Lagging

Disk Drive Capacity

Disk Drive Performance

The I/O Gap

DISK CAPACITY V. PERFORMANCE

5

RemoteDatacenter

Traditional SharedStorage Array


Local Storage

ESXi

VMWindowsWindows

Local Storage

ESXi

VMVM

VMVM

VM

Local Storage

ESXi

VMWindowsWindows

Local Storage

ESXi

VMWindowsWindows

Local Storage

ESXi

VMWindowsWindows

Local Storage

ESXi

VM linuxlinuxVM VM VM

WAN Optimization

DeduplicatedDisk Backup Appliance

Cloud Gateway SSD Array

SSD Cache

SSDSSD SSDSSD

SSDSSD SSDSSD

Public Cloud

Data Protection Apps 1.Data Protection2.Data Efficiency3.Performance4.Global Unified Management

Enterprise Capabilities

6

Servers + VMware

Storage switch

HA shared storage

Backup appliance

WAN optimization

Cloud gateway

SSD array

Storage caching

Data Protection Apps

• One Building Block• One Management Screen• 3x TCO Savings• Unified Global Management

SimpliVity Solves the Data Problem

1.Low Cost2.Commodity x86

Cloud EconomicsWeb-Scale1.Data Protection

2.Data Efficiency3.Performance4.Global Unified Management

Enterprise Capabilities Best of Both

Worlds

SimpliVity

7

RemoteDatacenter

OmniCube

SSDSSD

OmniCube

ESXi

Local Storage

SSDSSD

ESXi

Local Storage

ESXi

Local Storage

SSDSSD

ESXi

VM VM VM

VM VM VM

Public Cloud

OmniCube

ESXi

VMVM

VMVM

VM

VMVM

VMVM

VM


SSDSSD

Data Protection AppsSSD Cache

SSD ArrayCloud Gateway

DeduplicatedDisk Backup Appliance

WAN Optimization

OmniCube

SSDSSD

ESXi

VM VM

VM VMSVT SVTSVT


SSDSSD SSDSSD


Cloud EconomicsWeb-Scale

1.Data Protection2.Data Efficiency3.Performance4.Global Unified Management

Enterprise Capabilities Best of Both

Worlds

SimpliVity

8

SimpliVity’s Core Innovations Solve the Data Problem

Data Virtualization Platform

Dedupe, Compress, Optimize At Ingest, Inline, In Real-Time Granular: 4-8KB Once and Forever: Primary, Backup,

Archive, WAN, Cloud Across All Tiers: DRAM, Flash, HDD

OmniCube Accelerator™

Global Unified Management

VM-Centricity & Mobility: all policies, per VM basis; abstracted from infrastructure

One Screen: VMware vCenter Global Scale-Out and Scale-In

HyperConvergence

Single Shared Resource Pool Integrated Data Protection Reduced Energy Footprint Speed of Deployment Simple Ordering (one SKU!) 3x TCO Savings

vs

9

Servers + VMware

Storage Switch

HA Shared Storage

SSD Array

Backup Appliance

WAN Optimization

Cloud Gateway

Storage Caching

Backup Apps

Legacy Stack Convergence 1.0Integrated Systems

Convergence 2.0Partial Convergence

Convergence 3.0Hyperconvergence

Pre‐integrated storage and server resources Converge storage

and server resources

Converge entire stack into single resource pool

Evolution of Convergence8 MONTHSin development

18 MONTHSin development


Best of Both Worlds

SimpliVity


Cloud EconomicsWeb-Scale1.Data Protection

2.Data Efficiency3.Performance4.Global Unified Management


10

Integrated Systems 1.0 Convergence 2.0 Hyperconvergence 3.0

Efficiency: Dedupe, Compress & Optimize ALL Data, inline, at inception, once and forever

✗ ✗ ✔

High Performance (I/O Gap) ✗ ✗ ✔

3x TCO Reduction (Single Shared Resource Pool) ✗ ✗ ✔

VM‐Centric & Mobility ✗ ✗ ✔

Global Unified Management ✗ ✗ ✔

Integrated Data Protection ✗ ✔

Speed of Deployment ✔

In 2009, 4 different companies started development on “converged” products:




Evolution of Convergence

11

65% of our customers run 100% of their IT on OmniCube

12

13

SimpliVity Customers & Awards

14

The Best of Both Worlds

1. Data Protection2. Data Efficiency3. Performance4. Global Unified

Management

Integrated Systems 1.0


1. Low Cost2. Commodity x863. Scale‐out

Convergence2.0

Cloud EconomicsWeb-Scale

HyperConvergence

3.0

The Best of Both Worlds:Cloud Economics with Enterprise Performance,

Protection and Functionality

SimpliVity

15

Thank You

Tintri Smart Storage for Virtualization

PROPRIETARY INFORMATION © 2014 Tintri Inc. All Rights Reserved.

October 3, 2014

Sees, Learns and Adapts


What We Believe …

Here

Not Here

“Storage Management”

means managing VMs &

vDisks, not LUNs and

datastores

• Focus on application

needs, not Infrastructure

needs

• Manage the virtual, not the

physical


• Over 200,000 VMs (10 PB) running in production on Tintri as of 6/2014

• Increase of 400% year over year

• 75% of VMstore systems sending phone-home/auto-support data

• 1500+ systems deployed at customers globally

VMstore Customer Validation


Enterprise Customer Success Metrics

Customer Key Metric Customer Data

10X performance “VM performance and capacity planning visualization is second to none. Storage vMotions are about 10x faster than before.”

5X performance“What the $^!# did you do to mtldev01? It’s like 5 times faster to

make and restore SQL backups!”

2X performance at < ½ the cost

8CPU, 16GB RAM system on HP: 1.5 minutes per report4CPU, 8GB RAM system on Tintri: 45 seconds per report

4X workload“We are currently doing about 4x more than we could do before

Tintri. We are doing way more dev/test work, way faster.”

67% lower costNetApp quote: $1.25M, 84RU

Tintri cost: $412K, 12RU

2X performance in ¼ the footprint

“Compared to previous storage, Tintri can accommodate 2x the IOPS at less than 1/3 of the latency in ¼ the footprint.”

Zero Management “Gave us storage that doesn’t need to be managed at all.”

3 month ROI“We realized payback of our investment in Tintri VMstore in

3 months.

Dashboard View

Per-VM VisibilityVM Name Latency

Real timeGraphs

Three Things About “Smart Storage”

• It “Sees”− At the right level of abstraction

− Providing visibility and control of VMs and vDisks

• It “Learns”− Workloads change continuously

− The past (at least a few hours) is a predictor of VM behavior

• It “Adapts”− The infrastructure itself is smart, humans can focus on what’s important

− There are literally no knobs! Tintri requires zero tuning or special configuration.

− A VMstore continuously dedicates resources per vDisk,providing performance isolation for individual workloads

• Every vDisk gets at least some resources

• No vDisk gets all of an individual resource

• Resources: Not just flash. Also memory, CPU, disk IOPS, and network.7

Where IT pros go to solve today’s most pressing storage challenges

Enjoying today’s event? TechTarget has more conferences, seminars and online classrooms on the schedule for 2014. We continue to travel the globe for the remainder of the year with our Storage Decisions events covering a wide array of storage and data center topics—so make plans now to join us when we return to a city near you.

• Storage Decisions New York conference: This 2-day conference delivers 30+ unique educational sessions led by the top independent experts in the world, as well as innovative vendor showcases from 50+ of today’s leading storage technology and solution providers.

• A Toolkit for Comprehensive Data Protection: Visiting 13 cities throughout the year, George Crump’s seminar & workshop draws on his 25-years of experience designing storage solutions for data centers to help attendees build a best of breed backup & DR plan.

• Business Continuity and Disaster Recovery in the Era of Software-Defined Data Centers: Led by expert Jon Toigo, this 3-part seminar focuses on the latest IT meme—the software-defined data center—and it promises and pitfalls.

Visit www.StorageDecisions.com, or simply scan the QR code to learn more!

@StorageEvents Join our Storage Decisions Group

Bill Gillis CIO, Beth Israel Deaconess Care Organization

Jonathan EunicePrincipal IT Advisor, Illuminata Inc.

Meet and learn from the top independent analysts

TechTarget Speaker Bureau members are renowned independent experts that speak at our live events. They are dedicated to helping IT professionals understand and solve their specific IT-related problems, large and small. Learn more about these industry experts at: events.techtarget.com/speakerbureau

Visit events.techtarget.com to see when our experts and events are coming to a city near you!

George Crump President & Founder, Storage Switzerland

Michael CotéResearch Director, 451 Research

John Halamka, M.D.CIO, Beth Israel Deaconess Medical Center & CIO, Harvard

Gabe KnuthIndependent Industry Analyst & Blogger, BrianMadden.com

Dean LaneFounder & Partner,The Office of the CIO

Eric KleinSenior Analyst, VDC Research

Scott Lowe Founder & Managing Consultant, The 1610 Group

Paul Tang, M.D.VP, Chief Innovation & Technology Officer, Palo Alto Medical Foundation

Jon Toigo CEO & Managing Principal, Toigo Partners International

Jack Madden Blogger, BrianMadden.com

Howard MarksFounder & Chief Scientist, DeepStorage.net

Brien Posey Freelance Writer & Independent Analyst, BrienPosey.com

Brian MaddenIndependent Industry Analyst, Blogger & Author, BrianMadden.com

Shawn BassIndependent Consultant, ShawnBass.com

Rob Bamforth Principal Analyst, Quocirca

Marc StaimerFounder, Senior Analyst & CDS, Dragon Slayer Consulting

Wayne EckersonPrincipal Consultant, Eckerson Group & Industry Analyst, TechTarget

Andrew ReichmanPresident, Reichman IT

Go ahead, you’ve got

A business is only as agile as its data center. Our solutions work across multiple

environments, platforms, and vendors to help you keep critical data backed up, systems

available, and everything secure as you transition to an agile data center. Learn more at

symantec.com/agile-data-center When you can do it simply, you can do it all.

#GoTransform

Copyright © 2014 Symantec Corporation. All rights reserved. Symantec, the Symantec Logo, and the Checkmark Logo are trademarks or registered trademarks of Symantec Corporation or its affiliates in the U.S. and other countries.

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