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Startups 101 Danny Boice, Co-Founder & President Speek

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My talk from DeMatha Leadership Institute 2014

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Page 1: DeMatha Leadership Institute Talk

Startups 101Danny Boice, Co-Founder & President

Speek

Page 2: DeMatha Leadership Institute Talk

Startups are the #1 tool for new wealth generation in the World.

Page 3: DeMatha Leadership Institute Talk

Mark Zuckerberg, Facebook

Born to middle class parents in upstate NY

Founded Facebook in his dorm room when he was 19

Facebook is currently valued at nearly $150 billion

52nd richest person in the World

29 years old

Page 4: DeMatha Leadership Institute Talk

Sergey Brin, Google

Immigrated to the US from the Soviet Union at the age of 6

Founded Google in dorm room when he was 23

Took Google public 6 years later

Estimated net worth of $30 billion

Page 5: DeMatha Leadership Institute Talk

Elon Musk, Tesla & SpaceX

Fled South Africa at the age of 17 - Became US Citizen in 2002

Exited Zip2 in 1999 making himself $22 million personally. He was 28.

Exited PayPal in 2002 making himself $165 million personally. He was 31.

Currently the Founder & CEO of TWO publicly traded companies: Tesla and SpaceX.

Net worth is over $12 billion

Page 6: DeMatha Leadership Institute Talk

Jessica Herrin, Stella & Dot

Founded WeddingChannel at age of 24 and sold for $65 million

Founded Stella & Dot in 2004

Stella & Dot recently valued at $1 billion

Page 7: DeMatha Leadership Institute Talk

Aaron Patzer, Mint

Founded mint.com in 2007

2 years later Mint was acquired by Intuit for $170 million

He was 28 years old

Page 8: DeMatha Leadership Institute Talk

Max Levchin, PayPal

Founded PayPal in 1998

4 years later PayPal went public making Max a millionaire

eBay later bought PayPal making Max another $34 million

He was 27 years old

Page 9: DeMatha Leadership Institute Talk

Jeff Arnold, WebMD

Founded WebMD when he was 20

Within 1 year the company was valued at $20 billion

Retired in 2000 from WebMD

He was 30 years old

Page 10: DeMatha Leadership Institute Talk

Jared Hecht, GroupMe

Founded GroupMe when he was 23

Within 1 year the company acquired for $100 million

He was 24 years old

Page 11: DeMatha Leadership Institute Talk

I founded Speek 2 years ago.

Speek recently received an 8 figure valuation.

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About Me

Speek Co-Founder & President

Harvard & MIT

Exited First Startup in 2006

Georgetown Professor

Forbes Columnist@DannyBoice

Page 13: DeMatha Leadership Institute Talk

About Speek

$6 Million In Venture Capital

2 Years Old

Hundreds Of Thousands Of Users

Millions Of Calls

Exponential Growth @SpeekApp www.Speek.com

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Speek Press

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What have I learned so far?

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Small Businesses Are NOT Startups

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Startups vs Small Businesses

A Restaurant, Barber Shop, Bookstore, Consulting Company, Etc. Is Not A Startup!

Different DNA (Exponential Growth)

Staff Size Does Not Equate To Revenue

Technology (Web & Mobile) Not Physical Locations

Fail Fast

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The “Trough of Sorrows”

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Startup Success Is Simple (In Theory)

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A (Successful) Startup Requires 3 Things

Product

Users

Money

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Product

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Web and Mobile Apps

Most Startups Fail Because They Build Something Nobody Wants

Startup Success Is Science Not Art

Fail Fast / Scientific Method

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The Lean Startup

Most Startups Fail Because They Build Something Nobody Wants

Startup Success Is Science Not Art

Fail / Learn / Evolve

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Get It Right And You See This

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Users

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User Acquisition 101

Acquisition

Activation

Retention

Referral

Revenue

AARRR, cap'n!

Get to know your subscribers.

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Tactics

Viral Loop

Word of Mouth

Freemium

Referrals

Content

SEO / Google / Bing

Social Media

Press

Paid / Ads

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Get It Right And You See This

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Money

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Revenue 101

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Common Revenue Models

Subscriptions

Freemium

Ads

Pay As You Go

License

Page 32: DeMatha Leadership Institute Talk

Get It Right And You See This

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If You’re Gonna Fail, Fail Fast

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Lead Through Example

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Create A Culture Of Excellence

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Make A Lot Of Noise - BE LOUD

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Enjoy The Journey

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Let’s Discuss