dell poweredge servers. global marketing 2 why dell chapter selection chapter topics why dell why...

Dell PowerEdge Servers

Global Marketing2

Why Dell

Chapter SelectionChapter Topics

Why Dell

Why PowerEdge

PowerEdge Portfolio

Product Data & Specs

Industry Trends

Infrastructure solution opportunities

Dell Today

Global Marketing3

“Technology has always been about enabling human potential.” -Michael

Dell

Dell Today

Global Marketing4

Dell Today: Our purpose

Delivering technology solutions that enable people everywhere to grow and thrive

We make technology that works in service of our customers

We make the complex simple We make the powerful easy to use We drive out inefficiency We deliver superior long-term value

We give customersthe power to do more

Global Marketing5

We provide technology solutions that enable our customers to drive results, create competitive advantage and expand their opportunities

Scalable GrowthWe enable flexibility and growth across customers’ entire business

Practical InnovationWe drive innovation while focused on practical business results

Faster ResultsWe are results-focused. We deliver faster and increase overall value.

Secure ProductivityWe maximize the productivity and security of your evolving workforce

The Dell Difference

Global Marketing6

Solutions that drive efficiency and flexibility for the virtual era

Efficient IT solutionsSolutions that are open, capable and affordable. Standardized, simplified and automated to deliver greater efficiency, reliability and performance.

End-user computingSolutions that are flexible, mobile, virtualized and secure.

Long-term value creationBalanced liquidity, profitability and growth

Our Growth Strategy

Global Marketing7

• More than 35% of all x86 servers shipped in North America are from Dell

• 15 million servers shipped globally in the past decade

• Rated #1 in IT service and support customer satisfaction

• More than 1 billion people connect via Dell servers every day

• Broad range of IT services offerings

• Applications, business process outsourcing, consulting, infrastructure services, security and support

• Deep, end-to-end cloud computing expertise

Efficient IT Solutions

Global Marketing8

Infrastructure solution opportunitiesKey building blocks enable transitions to efficiency

FlatUnified

Intelligent Unified EasyFlat

Servers Storage NetworkingSystems

Management

Global Marketing9

Compute = Intelligent server infrastructure

Fail-safe virtualization

Embedded management

Unique requirements and Control

points

Increased availability

Ready for anyenvironment

Increased

ProductivityAdvanced compute

technologyPerformancebottlenecks

Increased operational

efficiency and management

Inefficient deployment process

FutureToday

Global Marketing10

Storage = Unified information fabric

Common technology and features

Manual datamanagement

Intelligent and Automated data

management

Scale-out unified storage

Scale performance and capacity

Isolated Storage Islands

Different toolsand technology

Consistent framework for efficient data

movement

Automation and improved access

FutureToday

Global Marketing11

Networking = Flat for agile application delivery

Virtualization-ready networking

Application-aware networking

Deficient user and

workload mobility

Seamless mobile workload and

user experience

Increased performance

andscalability

Reduce network tiersComplex network

hierarchy

Fixed policy, network

configuration

Edge-management enables multi-

tier applications

FutureToday

Global Marketing12

Simplified system management = Easy and automated

Leverage key technology innovations to simplify systems management

Too many tools Fewer tools

Too many tasks

Too many dependencies

Complexityand cost

Fewer tasks

Modular and simplified

Simple, easy, and cost effective

Virtualization

Converged operations

Intelligentautomation

FutureToday

Global Marketing13

PowerEdge Portfolio Overview


Intelligent Infrastructure

The Portfolio

PowerEdge Portfolio Overview

PowerEdge, PowerEdge C,Data Center Solutions

Why Dell

Why PowerEdge

PowerEdge Portfolio


Global Marketing14

Dell PowerEdge Servers: OverviewDell PowerEdge 12th generation servers are the foundation for Intelligent Infrastructure

Improve efficiency with systems management that automates day to day functions, simplifies and speeds deployment and provisioning

Power complex workloads with intelligent infrastructure engineered with the right combination of features.

Save cost with energy efficiency that allows you to compute more and consume less

Increase utilization with leading virtualization and solutions for agile resource management

Global Marketing15

“One size fits all” does not cut it

PowerEdge C

Data Center Solutions

PowerEdge

• Servers built on our customers’ needs

• High performance, intelligent platformswith embedded systems management

• Meeting needs of HPC, Web 2.0. and cloud builders, telcos and hosters, and big data applications

• Efficiency in power, space and operating cost

• Hardware and services designedto meet your unique needs

Global MarketingConfidential16

IT Trends lead to additional complexity

Industry DriverPervasive demand for instant remote access to the corporate network

ImpactGrowing demand for better ways to manage data deluge and administer complex infrastructure updates and upgrades across diverse applications and devices

• IT

Industry DriverServer, storage and application virtualization continues to grow rapidly

ImpactVirtual machine density is growing exponentially, driving increased administrative complexity and increased reliance on data center capabilities and reliability

VirtualizationAnywhere, anytime data

access

Cloud

Industry DriverSignificant growth of cloud

services as well as public and private cloud infrastructure

ImpactCloud implementations

demanding greater flexibility, scalability and throughput are changing datacenter infrastructure design and application delivery


Challenges to success

• Downtime• Security concerns• Access to data

Unreliableand

inaccessibledata

• Lack of flexibility • Inefficient processes• Burgeoning cost

Complextechnologies

• Keeping up with new technology

• Data deluge • Low productivity

Lack ofcapacity


Dell’s response: Intelligent Infrastructure

Innovations to propel your business success

Improve efficiencyUse IT to boost productivity and get the most out of every dollar

Accomplish MoreImprove the performance of your IT for business success

Ensure business continuitySecure, continual access to IT services that power your business

Global Marketing19

Dell PowerEdge 12th generation servers and system management innovations

Run complex workloads more efficiently• Increase access for more SharePoint and Exchange

users with the highly scalable PowerEdge R720xd

• Accelerate scientific results with multi-core GPU accelerators using Generation3 PCIe

• Get faster access to data using Express Flash PCIe SSD, Cachecade RAID database accelerator, Select Network Adapter and Switch Independent Partitioning technologies

Reduce complexity with intelligence built in • Eliminate time-consuming procedures with new

agent-free management capabilities

• Automate IT management tasks with iDRAC7 with Lifecycle Controller

• Control cooling costs with OpenManage Power Center

Increase utilization with virtualization solutions

• Achieve faster migration of workloads in hybrid virtual/physical environments

• Boost virtualization performance with maximized memory densities

Global Marketing20

PowerEdge VRTX

PowerEdge M Series

PowerEdge T Series

PowerEdge R Series

Dell’s Server Solutions portfolioInnovations to propel your business success

Rack-optimized designs for improved density in

medium and larger

businesses

Improve Efficiency:

Use IT to boost your productivity and get the most out of every dollar

Accomplish More: .

Improve the performance of your IT for business success

Ensure business continuity: Secure and continual access

to the IT services that power your business

Tower platforms

optimal for remote offices,

small and medium

businesses

Monolithic

Optimized for distributed workloads, scaled-out

applications and cloud

deployment

Computing solutions

specifically tailored for the world’s largest

scaled-out application

deployments

Blade platform for datacenters

needing maximized

density, efficiency, or

manageability

Converged IT platform designed from the

ground up for office

environments

Shared Infrastructure

Data Center Solutions

PowerEdge C Series

General Usage Distributed Applications

Global Marketing21

Standalone

HA Clusters

Virtual Farms

HPC

Cloud

Broad Usage Models Specialized Customized

~20 Customers

Up to 1000’s of Servers

Please note the diagram is conceptual and not to scale

Customer’s

Application

Hardware

SingleMachineApplicati

on

HyperScale

Scale

Resiliencyand

Availability

Design & Features

PowerEdgeCore

PowerEdgeBlades

PowerEdge C

DCS

Dell ServersAddressing the full spectrum of computational needs

Global Marketing22

Dell ServersAddressing the full spectrum of computational needs

IntelAMD

Small Datacenters

Small Business

Remote & Branch Offices

Medium to Large Datacenters HyperscaleHome

Office

T110 IIEntry SMB 1S

T420Mainstream 2S

T620Scalable 2S

T20SOHO 1S

Towers

T320Mainstream

1S

Data Center Solutio

ns

Tailored hyperscal

e solutions

for extremely

large data

centers

Rack-optimized

R210IIEntry 1S

(1U)

R910Highly Scalable 4S

(4U)

R720, R720xd, R715Performance 2S (2U)

R820, R815Dense 4S (2U)

R520, R515Mainstream 2S (2U)

R420, R415Mainstream 2S (1U)

R320Mainstream 1S

(1U)

R620Performance 2S (1U)

PowerEdge VRTXDense 2S/4S, Storage &

Networking for SMB & ROBO

Shared Infrastructure

M420, M520, M620, M820, M915, M1000e Dense 2S to scalable 4S

M-Series Blades

C5220,C6015, C6145, C6220, C8000 seriesCloud & multi-node optimized

PowerEdge C

Global Marketing23


Why Dell

Why PowerEdge

PowerEdge Portfolio


Why PowerEdge

Why PowerEdge is Different & Better

Why PowerEdge

Systems Management

Global Marketing24

Why PowerEdge: Overview

PowerEdge is different and better because of our customer-inspired design, systems management and virtualization features and our innovations in energy efficiency.

Dell PowerEdge Racks and Towers are entry-level yet enterprise ready.

Dell M-Series Blades are built for massive performance improvements.

Dell PowerEdge C servers are hyperscale-optimized and best-in-class for performance, density, efficiency and flexibility.

Global Marketing25

PowerEdge servers improve your IT experience• No compromise on virtualization with maximum memory

density• Get more throughput with major I/O performance

enhancements• Get faster results with innovative Express Flash PCIe

SSDs• Accelerate HPC and VDI through integrated GPU

technology

Accomplish More

• Protect data in motion using best in class RAID • Access the most vital information quicker via storage tiering • Protect data at rest with malware resistance and faster

encryption• Keep data safer with firmware signing and encrypted

credentials

Ensure business continuit

y

• Manage anywhere anytime with agent-free server management

• Reduce maintenance time with auto-update for replacement parts

• Control cooling costs with better power monitoring and control

• Tailor your network to your applications with fabric flexibility

Improve efficiency

Global Marketing26

Maximized memory capabilities across theserver family

• Growing virtualization usage demands more memory

• Today’s workloads aremore memory intensive

• Up to 48 DIMMs in some platforms

• More memory bandwidth

• Lower voltage memory (1.35v) produces less heat and reduces energy costs

Up to 1.5TB of RAM in a single platform

Global Marketing27

Switch Independent Partitioning: Manage bandwidth on 10 GbE connections

Maximize the value of your converged infrastructure

Switch Independent Partitioning: • Maximize bandwidth use across

organizations and workloads

• Allocate bandwidth where you need it, when you need it

• Divide a 10GbE CNA into 8 separate channels

• Available on Dell Select Network Adapters

Global Marketing28

Turn data into insights faster with solid state disks

Express Flash drives: Better performance, availability & serviceability

Express Flash PCIe SSDs:• Provide tiered storage option to

support high I/O throughput

• Save Critical PCIe Slot space by moving drives from the back to the front

• A single Express Flash drive can deliver >500X more IOPs than rotating media

• Flash based, low latency, high performance storage

• Have 2-3X performance of standard SAS SSDs

• Connect directly via PCIe

Global Marketing29

Wide range of Graphics Processing Unit (GPU)

options

Speed up your Computations Integrated Graphics Processing

Units

• Accelerate performance in a wide range of applications – up to 8X faster

• Especially beneficial in HPC, VDI and medical imaging environments

• High-performance, many-core processing – over 1000 cores on some GPU cards

• Internal or external options offered

• The T620 with 4 internal GPU’s and the R720 in a 2U form factor with 2 double wide GPUs will be especially powerful configurations

• The C410x PCIe Expansion Chassis has 16 GPU slots for up to 21TF of parallel processing power

Global Marketing30

Agent-free management Intelligent Hardware

• No agent required to install, monitor, configure or maintain

• Faster and smarter management

• Uniform monitoring processes across multiple OS and hypervisor types

Out of Band Monitoring

• BIOS/firmware update, including NIC and CNA health, inventory, link status, and performance

• PERC and Direct attached storage

• Temperature, voltage, intrusion, iDRAC7 state, SEL log size, and battery charge

• Informative Email alerting, even if the OS is down

Monitor servers even if they go off-line

30 Confidential

Global Marketing31

Save time and reduce human error

iDRAC 7 with Lifecycle Controller

Detects hardware replacements during reboot

Correctly sets the original BIOS firmware revision level and NVRAM configuration before starting the operating system

Preserves settings for:

− Motherboard

− Integrated NICs/CNAs

− SAS and PERCRAID

Requires optional vFlash

Automatic reconfiguration of H/W replacements

Global Marketing32

Control power at the server, rack, row or room level

Server-level power management with iDRAC7 Enterprise

• View power use or set a budget

• Millisecond fast capping to prevent tripping a circuit

Group management with OpenManage Power Center

• Collects and sums aggregate power use – rack, row, room

• Implement policies for power reduction in response to power or cooling events

• Maximize rack power utilization based on actual, not faceplate data

Global Marketing33

Dell Select Network Adapter:embedded NIC technology

Tailor your network fabric to your applications

Select Network Adapter provides:

• Choice of vendors – Broadcom, Intel, Qlogic (blades only)

• Choice of speed 1GbE or 10 GbE - eases the transition from 1GbE to 10GbE

• Choice of technologies –i.e., FCoE, iSCSI

• Bandwidth management on 10GbE connections – maximum 4-way partitioning

• Choice of interface – SFP+ to Base-T (racks only) and other options, like iSCSI & FCoE

• Integrated with Dell’s exclusive agent-free systems management

Global Marketing34 Confidential

PowerEdge RAID Controller (PERC)

improvements

Protect data in motion PowerEdge RAID Controllers

provide:

Performance• Industry leading IOPS with dual core

ROC • Up to a 2x performance improvement• Cut through I/O and fast path I/O

accelerate SSD • Dual RAID controllers are supported on

the R720 and R820 (not redundant)

Split mirror• Replaces drives quickly • Creates, imports, boots drive images on

different systems• Increases drive capacity without backup

and restore

Dimmer switch• Saves energy and cost with power

control of spare or idle drives

Global Marketing35

Automatestorage tiering

Accelerate I/O with PERC Cachecade

14 HDD

+1 SSD

+2 SSD

+3 SSD

+4 SSD

0

50

100

150

200

250

SQL Example

Tran

sacti

on

s p

er

secon

d

PERC Cachecade provides cost-effective performance scaling for database-type applications that perform lots of random reads

• Saves the cost of adding extra spindles

• Caches frequently accessed data “hot-spots” to an SSD

• Saves and accesses hot data in cache until modified


Protect data at rest

AES-NI , Intel TXT and Self Encrypting Disks (SED) are

foundations for data security

Hardware enabled security innovations:• Accelerate encryption with

instructions implemented in hardware

• Manage, policy-based TXT easily to strengthen malware resistance

• Keep your valuable data safe with self encrypting FIPS compliant disks


Secure data integrity and access

Signed firmware and Credentials Vault protect your

infrastructure

Enhanced system level protection:

• Signing ensures the integrity of updated firmware until it is flashed onto iDRAC

• iDRAC7 with Lifecycle Controller Credentials Vault stores sensitive data such as passwords and certificates and prevents them from being decrypted

• Enterprise key management supports self encrypting disks

• System configuration information can be securely wiped from the Lifecycle Controller log when re-purposing or retiring the server

Global Marketing38

Clean ComponentOrganization

Consistent PSULatch Design

Customer-inspired designreduces complexity

– Image commonality across platforms

– Clean, consistent placement of interface ports and LCD

– Reduced complexity of internal cabling

– Obvious, clear component organization

– Consistent rack installation and removal, slam latch design

Global Marketing39

• All steel construction cable management arm eliminates creep

• New metal hard drive carriers

• Robust fan cage design with blind mate single pull fan module for improved maintenance

• Quick release rack latching for easy deployment

• Multi-layer LCD screen positioned on the front of the bezel

for aisle level access to monitor and maintain

Customer-inspired designfor ease of deployment

Quality Steel Components

Clear Multi-layer LCD

Global Marketing40

Easy to Access Components• Aligned components

• Minimal obstructions

• Consistent, easy to install, right-sized CMAs

Customer-inspired design offers consistencyEasy to Find Components• Color coding and labeling

• Shroud windows

• Plain-language LCD display

Easy to Change Components• Tool-less design

• Ergonomic touch-points

• Easy to install tool-less color-coded rails with ball bearing slides

Global Marketing41

The data center energy dilemma

Energy consumption rising exponentially

• Data center energy use in 2006 was more than double that in 2000.

• From 2005 to 2010, energy needs for data centers increased by another 56%.

Infrastructure costs a huge burden• Power and cooling in data centers can

account for 50% of energy consumption

Carbon footprint an increasing concern

• Environmental concerns are causing consumption-reduction pressure

Increasingly dense environmentssqueezing capacity

• Traditional power and cooling philosophies less effective in ultra-dense environments

• Data center operators have less capacity than demand

Global Marketing42

The Dell difference

Leading edge& eco friendly

Growingbusinesses

Uniquedeployment

Tolerance of up to 900 hours of 40°C (104°F) operation per year and up to 90 hours at 45°C (113°F), up to 90% humidity

Ability to operate in a Chiller-less or “fresh air” cooling facility with increased energy efficiency

Reduced risk in the event of cooling failure in your data center

Global Marketing43

Dell seeks maximum performance for customers while extracting maximum efficiency out of every component.

A holistic approach to energy efficiencyFocus on each stage of building the data center!

Component Data CenterRackSystem


Ready to maximize performance per watt• Automated tracking and

regulation of thermal activity• Intelligent design of right-

sized power options , optimized for value and performance

• High efficiency fans and airflow management

• Leading industry compliance standards

Dell servers are Energy Smart

Global Marketing45

Energy Smart Architecture

Certifications

Energy Smart Solution Advisor

Energy Smart Technologies

Design, Measure, Report, Control

Right-sized, High Efficiency Power Supplies, Energy Smart System Design, Dell Active Power Controller, Energy Smart Management, HE Processors and Memory

Energy Star 1.0 for Servers, 80+ Power Supplies, Climate Savers, EPEAT

System and Solution-level power consumption, acoustic and thermal output

2X the Performance per Watt

Extend the useful life of your data center without

costly retooling

Easy-to-use, accurate modeling of solution

power, thermal and acoustics

Most Energy Star qualified configurations

available

Dell Energy Smart Compute More, Consume Less

Global Marketing46

Fresh Air solutions Save on cooling costs

Confidently run your data center at higher temperatures or even chiller-less.

Operate reliably up to 100°F, including up to 113°F (45°C) for short excursions, with full warranty support

Reduce the risk of IT failures during facility cooling outages

Realize more than $100K of operational savings per megawatt of IT per year

Eliminate capital expenditures of approximately $3M per megawatt of IT

Global Marketing47

Control cooling costs with better power management

Compute more, consume less• Gain greater efficiencies and performance per watt.

Dell delivers 47x greater performance per watt over servers just 3 generations ago.

Boost business performance with more efficient use of IT Resources• Increased visibility and control of power

consumption for improved rack density, faster response times, greater accuracy, and broader decision-making intelligence with Dell Open Manage Power Center and Intel Node Manager

OpenManage™ Power Center • Monitors, reports and controls power consumption

at the processor, memory and system level

• Aggregates monitoring and control across racks, aisles and data centers

• Permits policy-based power capping through an integrated management console

• Optimizes workload power consumption

OpenManage Power Center

Global Marketing48

Fluid Cache for DAS

Fluid Cache for DAS 1.0 is a server-based application acceleration technology. Utilizing PowerEdge servers equipped with Dell exclusive Express Flash PCIe solid state drives and optional PowerVault storage, Fluid Cache software creates an ultra-high speed cache within the computational tier itself, accelerating Linux-based application response times and delivering greater productivity. • Operates seamlessly with any application, improving random IO reads

and writes

• Actively and intelligently caches data at the block level on Express Flash PCIe SSDs

• Pools together multiple Express Flash drives, greatly scaling caching pool capabilities

• Protects in-transit data using exclusive journaling and block replication technologies

• Reduces latency and accelerates response times while ensuring end-to-end data protection, perfect for mission-critical Linux-based applications, such as Oracle OLTP

Global Marketing49

Systems Management

Global Marketing50

What is Systems Management?

Administration activities and tasks to:– Control Operational Processes – Maximize Uptime and Utilization– Minimize Functional Costs – Optimize Performance

…of the IT Systems across an organization in order to support its business goals and priorities.

Global Marketing51

The CIO challenge

•Enable business innovation

• Improve customer

satisfaction

•Create competitive

advantages

When management spend is outpacing the hardware spend and complexity soars

Management costs

New hardware spending

Time

How do I?

Global Marketing52

We asked Customers and Industry Analysts:What are the IT major pain points?•Reduce Complexity

From proliferation of tools, solutions sophistication, growing infrastructure and end-users

•Control CostsFrom increasing IT investments, hyper-specialized skills, data and operation management convolution

•Promote Productivity & Business Growth

Value added projects challenged by rising time/efforts in maintaining infrastructure lights on.

Global Marketing53

Connect to major systems management

solutions

Comprehensive

integration

Intelligent management

built in our hardware

Embedded management

Fewer tools and low-touch processes

Simplificationand

automation

A differentiated approach to IT management

Global Marketing54

Reduce Complexity

Achieve Efficiency

Empower Productivity

Manageability conceived for an efficient EnterpriseOpenManage™ portfolio: the foundation

Integrationwith 3rd Party

ConsolesUtilize existing

investment

Tools & Utilities

Do it yourself Dell HWMgmt

Deploy, Monitor,Update,

Configure

Connectionswith 3rd Party


investment

ServicesOutsource& Consult

Dell ConsolesFit to IT needs

Global Marketing55

Integrationwith 3rd Party


investment

Tools & Utilities

Do it yourself

Connectionswith 3rd Party


investment

ServicesOutsource& Consult

Dell ConsolesFit to IT needs

Dell HWMgmt

Deploy, Monitor,Update,

Configure

Dell’s unique Embedded Management: Driving intelligence inside the platform

• Built-in

• Provision and deploy faster

• Recover faster

• Provides out of band access(regardless of OS states)

1:1 1:Many

DellLifecycle

Controller

Global Marketing56

Why is Embedded Mgmt Compelling?

•No OS dependencies– Always available, consistent management for Solaris, Unix and

Linux variants like Ubuntu, etc in addition to RHEL, Suse, Windows

•Supports key industry trends– Optimum mgmt method for Virtualization and Cloud Computing

trends (what value is an H/W mgmt agent in a VM?).– ESXi doesn’t support management agents since there is no

service console as with classic ESX

•No agents to install– Simpler provisioning, no application performance degradation

(great for financial and HPC customers)– Ideal for Data Hosting or Cloud service providers who can’t touch

the customer’s OS/application sandbox

Global Marketing57

Discover/Inventory

Alerts/Health

BIO

S

Rep

lace

Part

sConfigure

Performance

Firm

war

e

Remed

iate

OS D

eplo

ym

ent

Pow

er

Drivers

Re-provision

Designed to simplify server lifecycle management

• Automates processes for physical, virtual, local and remote IT environments

• Delivers agent-free and agent-based, in-band and out-of-band hardware management

• Performs consistently irrespective of operating systems and hypervisors

• Integrates with major 3rd party systems management solutions

Global Marketing58

Benefits of iDRAC7 with Lifecycle Controller

Change management made easy • Component level selection• Automated tracking with

lifecycle logging • Update schedules that

suit your schedule requirements

Speedy deployment and simplified setup • Auto-discovery• Embedded driver packs • Wizard-based BIOS GUI• Media-less tools • Automated remote

configuration

Independence from agent-based monitoring • Consistency in managing

systems • OS agnostic and no wasted

CPU cycles • Non-intrusive to the software

environment, making it more secure

Increased uptime • Component replacement

and reconfiguration • Roll-back capabilities • Wizard-based BIOS GUI• Enhanced error

messaging • Motherboard

replacement in hours, not days

Global Marketing59

Dell OpenManage Portfolio - Server

• DMC • DSD - OEMed by Dell • ITA • OMNM – Network Mgr• OMPM – Printer Mgr

Bare metal with Out of Band accessIn OS context

Enablers

1: ManyConsoles

Lifecycle Controlle

r

OMSA,OMSS AgentsDTK

Repository Manager

DUP, PDK

Tools DTK Scripts(racadm)

SUUYUM

CMCLC Remote Services

3rd Party Consoles – Integration/Connection• Dell OpenManage Integration Suite for Microsoft System Center

־ DSMP (Dell Server Management Pack) for SCOM, DCMP (Client), DPMP (Printer), Dell MD Arrays Management Pack, Dell EqualLogic Management Pack

־ Dell Server PRO Management Pack for SCVMM

־ Dell Server Update Catalog for SCCM, Dell Client Update Catalog for SCCM, DLCI (Dell Lifecycle Controller Integration) for SCCM

־ DSDP for SCCM (Dell Server Deployment Pack), DCDP (Client)

• Dell OpenManage Connection for CA NSM, Dell Smart Plug-in for HP Operation Manager, Dell OpenManage Connection for IBM Tivoli Ent. Con.

1:1Consoles OMSA

OMSS UI, CLI

USC, USC LCE, SBUU

iDRAC/CMC&

associated tools

(racadm etc…)

Global Marketing60

Dell OpenManage Integration/Connection with Major Consoles

Deploy Update Virtual

Management

Monitor

Lifecycle Controller Integration

12G

ca

Symantec Integrated

Dell Integrated DSDP/DCDP

BLogic BMC Integrated

Dell-Symantec Developed

DMC

VC

Dell Integrated SPECTRE

Dell Integrated PROpack

Dell Connections

OV-OM Tivoli UniC. NSM.

DS

DMC

Dell-Symantec Developed

Dell Integrated Mgmt PacksEssentials

Dell Integrated DSDP/DCDP

EssentialsBLogic

BMC Integrated

P. Mgmt. BMC Integrated

Essentials

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Global Marketing61

Discover the value of innovative simplicity

Dell OpenManage™ Essentials hardware management solution

• Easy to install, maintain and optimize

• Intuitive user interface and workflow

• Basic hardware management functionality

• Discover, inventory, monitor and update Dell servers

• Monitor Dell servers, storage and networking devices

Global Marketing62


Why Dell

PowerEdge Portfolio



Towers

Data Center Solutions & PowerEdgeC

Blades/M-Series

Racks

Data Center Infrastructure

Shared Infrastructure/PowerEdge VRTX

Global Marketing63

PowerEdge VRTX The first integrated IT solution designed specifically for Remote/Branch OfficesOverviewReduce complexity and save space with servers, storage and networking integrated into a compact chassis the size of a tower server

Save time and reduce potential for error with unified and simplified systems management

Office power profile, deskside acoustics and extensive internal scalability

Benefits26% lower TCO over 5 years compared to a configuration of tower servers and external storage; 63.9% lower TCO over 5 years compared to storing data and running applications in the Cloud

75% less floor space than four tower servers

Set up a HyperV cluster in 48 minutes and 23 steps, compared to 3-1/2 hours and 92 steps using four tower or rack servers

Server Nodes, Storage, Networking Systems Management

• Proven PowerEdge M520 and M620 server nodes deliver workhorse performance and density without compromise

• PE M620 provides 50% more memory capacity than nearest competitor for greater consolidation and virtualization

• PE M520 is an ideal platform for mainstream business applications

• Extensive internal storage eliminates cost of external storage

• Up to 12 x 3.5” HDD or 25 x 2/5”

• Integrated networking – 1GbE switch module standard; optional Pass-Thru Module with 8 1GbE ports

• 8 flexible PCIe slots • Compact form factor and Quiet

Office acoustics

• Save time and reduce potential for error with unified and simplified systems management

• Management of server nodes, storage and networking converged into a single tool, presented in a single console

• Intuitive, easy to use GUI • Rapid, at-a-glance identification of

remote system health and location • Seamlessly linked to Dell OpenManage

Essentials and Partner consoles

Global Marketing64

Dell Blade Servers

Global Marketing65

The Dell M-Series Delivers…

Extreme Reliability“No compromise” Enterprise feature set on ALL Blades

Unique Levels of EfficiencyIndustry Leading Power and Cooling Infrastructure

Elegantly Simple ManageabilityQuick and Easy “Bare Metal” Deployment, Configuration, Updating and Troubleshooting

Intelligent Network IntegrationOpen Standards Support a Broad Range of Network, Storage, and Management Environments

Global Marketing66

Extreme Reliability

The Dell Difference– Hot Plug Hard Drives and Hardware RAID

– Fully Redundant IO Fabrics

– 100% Passive ConnectiveChassis Infrastructure

– Maximize uptime and reliability

Global Marketing67

Unique Levels of Efficiency

The Dell M-Series Difference• Superior fan efficiency and chassis design • Industry-leading power supply efficiency• Granular power management

“The Dell M1000e enclosure fully populated with 16 M610 blade servers used less power across all load levels than either the HP C7000 enclosure fully populated with 16 BL460C G6 blade servers or the IBM BladeCenter H enclosure fully populated with 14 HS22 blade servers.”

-Competitive Blades Power Study Whitepaper, August 2010

Global Marketing68

Elegantly Simple Manageability

The Dell Difference• The only embedded “Bare Metal”

management solution• Faster deployment with fewer resources• Identify and resolve issues faster• New Dell CMC interface ranked #1 in usability

“In today's M1000e, a brand-new set of chassis management tools offer many features suited for day-to-day operations, and the chassis-wide deployment and modification tools are simply fantastic.”

-InfoWorld Blades Shootout 2010

Global Marketing69

Intelligent Fabric Integration

The Dell M-Series Difference• Seamlessly Integration into any LAN/SAN

Environment• Quickly replace or re-task hardware without

rezoning or reconfiguring the Network, regardless of infrastructure type

• Preserves Infrastructure Investment

“The PowerConnect (M)8024 10G Switch is really a switch and can be configured as such. No specialized management structure is necessary, unlike with the HP and IBM solutions.”

-InfoWorld Blade Shootout 2010

Global Marketing70

Midplane I/O Throughput

LOM 1

LOM 2

Mezz 1Port 1

Port 2

Mezz 2Port 1

Port 2

Fabric A

Fabric B

Fabric C

Fabric A bi-directional max. throughput per

fabric

Normal Enhanced

8Gb/S 80Gb/S

Fabric B/C bi-directional max. throughput per

fabric (e.g. B1 + B2)

Normal Enhanced

160Gb/S 224Gb/S

Supported Technologies: GbE, 10GbE, FC 4/8, SDR / DDR / QDR Infiniband (IB)

All capabilities of original Midplane PLUS: FC16, FDR IB (56Gbps)

Fabric A consists of 2 serial IO lanes routed to each IO module (total of 4 lanes per fabric).

Enhanced Midplane enables all lanes to run at 10Gb (20Gb bi-directional)

Fabrics B/C each consist of 4 serial IO lanes routed to each IO module (total of 8 lanes per fabric).

Enhanced Midplane enables all lanes to run at up to 16Gbps (32Gb bi-directional)

Previous

Enhanced

Max. throughput per

blade328Gb/S 528Gb/S

Max. throughput per

chassis

5.248Tb/S

8.448Tb/S

Global Marketing71

PowerEdge M1000e Ultra Rack Dense High Performance Blade Server

OverviewFurthering Dell’s commitment to Blade servers; chassis houses 2-socket blade servers for mission-critical applications in environments requiring rack density

Full enterprise server features and scalability without sacrificing functionality

Improved centralized management for chassis and blade server status and real-time power monitoring

BenefitsIncreased computing density with more blades per chassis

Simplifying operations through expanded management features

Save energy and increase capacity with shared efficient power supplies and dynamic power management

BaysMidplane

ConnectivityManageability

• 16 Server Blade slots accommodating full height (2 slot) and half height (1 slot) blades

• 6 I/O bays• FC8 switch/Pass-Through, Enet

10/100/1000/10Gb switch/Pass-Through, Infiniband switch

• Up to 6 power supplies (3 + 3)• 9 hot plug/redundant fan modules• 1 or 2 Chassis Management Modules (2nd is

optional)• Optional integrated Avocent KVM switch

• Fabric A- Dual 1Gb LOMs per blade

• Fabric B & C - up to 4 x 10Gb links per blade

• Dedicated Ethernet & Serial Management connections

• 1 or optionally 2 Chassis Management Controllers

• Chassis status, power control, and inventory

• Manages permissions and access• Full AD integration• iKVM for remote server management • LCD panel• Initial chassis/blade configuration• Error messaging and information

Global Marketing72

PowerEdge M915 Maximized Core-count, I/O, Memory, and Value

OverviewA great platform for mission critical applications in data centers that need maximum I/O scalability and a high performance, reliable, blade server.

Cost effective, large memory capacity x86 server solution that provides full redundancy with hot swap hard drives, and redundant embedded hypervisors.

Power efficiency target of best performance/watt benchmark in its class by offering a new follow-on to the benchmark driven M605, M805, and M905 configurations.

Benefits1st network daughter-cards (NDCs) allow for diverse integrated connectivity and immense through-put (up to 12x10GbE ports), providing flexible options for changing networking or bandwidth needs

32 DIMM slots with up to 512GB of total RAM, and 4 sockets with up to 64 Cores of processing power, deliver mission critical components for database and virtualization performance.

Performance Availability Expandability, I/O, StorageSolution

Components

• Up to 4x16-Core AMD Opteron Processors

• 32 DIMM slots DDR3 1333 SDRAM; 16GB/512GB RAM total

• Up to 12x10GbE ports of High Throughput connectivity using Gen2 PCI Express I/O Technology

• Two 2.5” hot-plug SAS/SSD hard drives w/Integrated RAID

• Memory: ECC, SDDC, Spare Bank

• iDRAC per blade with support for: Virtual Media/Virtual KVM, and Serial over LAN

• Modular LOM via 2xNDC (Network Daughter-cards)

• Support for up to Four optional I/O Mezzanine cards: 8Gbs Dual port Fibre Channel, 10GbE/2xGbE/4x1GbE Ethernet, or QDR InfiniBand Mezzanine cards

• Support for x8 PCI Express to each Mezzanine card

• Dell/Oracle & SQL Database Program Integration

• Dell/VMware Program Integration

• Dell/EMC Integration

Global Marketing73

Performance AvailabilityExpandability, I/O,

StorageSolution Components

• Intel E5-4600 processors

• Extreme memory footprint - 48 DIMMs (1.5TB)

• Dual SD cards for redundant hypervisor

• High storage IOPS performance with front PCIe SSD

• Range of memory sizes - up to 32GB DIMMs

• Choice of network technology and vendor

• Optional hot plug and swappable power supply unit, HDDs, and fans in the M1000e

• 4 Mezz cards• Select Network Adapter

options - Dual 2x 10GbE Intel, Broadcom, QLogic CNAs

• Many RAID options to fit specific needs

• Up to 4 x 2.5 hot-swappable hard drives (max 2 x PCIe SSD)

• Intelligent hardware-driven systems management

• Extensive power management

• Integration into virtual consoles

• Innovative automation for parts replacement

PowerEdge M820Designed for performance and exceptional scalability

OverviewA feature-rich, 4-Socket, full-height blade server

Designed for large, scalable enterprise-class applications

Best for performance workloads such as large databases, business processing applications (e.g. SAP), and larger server virtualization implementations.

BenefitsSuperb performance, price/performance and scalability in a 4S blade

No compromise on enterprise-class features

Optimized for HPC: Large node & large shared memory and frequency sensitive applications

Easy lifecycle manageability with innovative management tools

Global Marketing74



• Up to two Intel E5-2600v2 processors

• PCI Express Flash I/O Technology

• Half Height Dual Slot Blade


• Up to 24 DIMMs Memory: 768 GB

• Two 2.5” internal hot-plug hard drives

• Integrated RAID• Management: iDRAC• Hot-plug, redundant

power/cooling (chassis)

• 2 Mezzanine Cards• 2x 10GbE Intel,

Broadcom, Qlogic

• Managed Persistent Storage Options

• Dell/Oracle & SQL Database Program Integration

• Dell/VMware Program Integration

• Dell/EMC Integration

PowerEdge M620Performance & density without compromise

OverviewA feature-rich, 2-Socket, half-height blade server Designed for the full range of datacentersBest for performance workloads, such as virtualization and databases

BenefitsSuperb performance and exceptional flexibilityNo compromise on Enterprise-class features Easy lifecycle manageability with innovative management tools

Global Marketing75



• Up to two Intel E5-2400 processors

• Half Height Blade• Large memory footprint

- 12xDIMMs (192Gb)• Dual SD cards for

redundant hypervisors

• Up to 12 DIMMs Memory: 384 GB

• Two 2.5” internal hot-plug hard drives

• Integrated RAID• Management: iDRAC7• Hot-plug, redundant

power/cooling (chassis)

• 2 Mezz cards• 4 x 1GbE Broadcom NIC• Advanced RAID options,

including three Hardware RAID options for improved performance


• Extensive power mgmt



PowerEdge M520Designed for mainstream applications

OverviewA mainstream, 2-Socket, half-height blade server

Designed for small to mid-size datacenters

Best for mid-tier workloads such as entry level virtualization and general business applications

BenefitsExceptional value

No compromise on Enterprise-class features


Global Marketing76



• Up to two Intel E5-2400 processors

• Quarter Height Blade• Scalable memory

footprint - 6xDIMMs (192Gb)

• Dual SD cards for redundant hypervisors

• Embedded Hardware RAID

• Up to 6 DIMMs Memory• Two 1.8” hot-

swappable Solid State Drives (SSD)

• Optional hot plug and swappable power supply unit, HDDs, and fans in the M1000e

• 1 Mezz card• 2 x 10GbE Broadcom

CNA• Embedded Hardware

RAID (H310)





PowerEdge M420Designed for exceptional computational density

OverviewAn ultra-dense, 2-Socket, quarter-height blade server

Designed for exceptionally dense computational environments where space is at an absolute premium

Best for environments requiring exceptionally dense deployments with mainstream memory capacity and individually-serviceable and highly-available server nodes

BenefitsExcellent performance and exceptional computational density

Individually serviceable nodes with no compromise on Enterprise-class features


Global Marketing77

M-Series I/O Module Options

30323130G3130X

FC8/4

M5424

FC8/4

Pass Through

M6348 10GbEPass Through M4001Q

QDR

GbE

Pass ThroughM8024-KM6220 FC8/4 SAN

ModuleM8428-k

10Gb DCB/FCoE

InfinibandFibreChannelEthernetGbE

MXL M4001T

FDR10M4001F

FDR

FC 16/8/4

M6505

IOA

Global Marketing78

Dell Rack-optimized servers

Global Marketing79

PowerEdge R910High reliability 4-Socket 4U server for business critical applicationsOverviewHigh performance, high I/O capacity 4U server

Best for use as a database, virtualization server, or business critical server

More CPU RAS Features, higher memory capacity, and scalability

BenefitsBuilt in RAS Features for high reliability

Better TCO and ROI than RISC servers

Easy manageability with enterprise class system management tools


StorageSimplified Systems

Management

• Up to 10-Core Intel Xeon E7 processors

• 64 DDR3 DIMM slots for a total of 2TB of RAM

• PCI-Express I/O Technology

• Hot-plug SAS, SSD, or SATA hard drives

• Memory: ECC

• Hot-plug, redundant power and cooling

• Baseboard Management Controller with IPMI 2.0

• Optional remote management (iDRAC6)

• 10 PCI slots w/riser card PCIe Gen 2

• Optional PERC H200/H700

• Configuration options with 16 HDD


• Advanced management functionality with Lifecycle Controller enabled via optional upgrade to iDRAC Express or Enterprise

• Interactive LCD for easy monitoring and diagnostics

Global Marketing80

PowerEdge R820Intel based 4S/ 2U server ideal for dense virtualization & scale-out databases

OverviewDense 4S/2U rack server emphasizing performance and reliability

Best for use as a virtualization or database server

Designed for mid-size to large data centers requiring high memory capacity and performance

BenefitsHigh performance memory density with balanced I/O


Performance Availability Expandability, I/O, StorageSimplified Systems

Management

• 4S Intel Xeon E5-4600 processors

• Large memory footprint 48xDIMMs (1.5TB)


• Optional GPU processing accelerator support

• CacheCade RAID enhancement boosts database I/O

• Internal storage capicity up to 16 x 2.5 HDD

• Choice of network technology, vendor and speed

• Redundant power supply units (PSU)

• Hot plug and swappable PSU, HDDs and fans

• Remote management (iDRAC7)

• 6x PCIe slots• Flexible Fabric - 4x1GbE,

2x10GbE Intel, Broadcom• Many RAID options to fit

specific needs• Optional PCI Express Flash

SSD Drives (Maximum 4)• Optional 2x8 split

backplane for dual non-redundant PERC controllers

• PCI Express Flash Drives provide extremely high IOPS over standard drives to reduce I/O bottlenecks





Global Marketing81

PowerEdge R815Specialized High Density 4-Socket 2U Server for Value PerformanceOverviewSpecialized high density, value performance 4S in a 2U offering best performance per $$, and up to 48 cores

Best for use as a virtualization server, workload consolidation, email messaging, or larger database, network infrastructure

Ideal for value-oriented customers looking for higher density, best performance / $$ and best in class memory and I/O scalability capacityheadroom than traditional 2U

BenefitsCost effective scaling and better price per performance than mainstream 2S/4S servers

Easy manageability with enterprise class system management tools including Lifecycle Controller via iDRAC Express or Enterprise upgrade

Maximize datacenter density and performance with higher CPU core count and memory



Management• Up to 16-core per socket

AMD Opteron™ 6200 and 6300 series processors

• 32 DDR3 DIMM slots for a total of 1TB of RAM up to 1600 MHz



• Memory: ECC• Hot-plug, redundant

power and cooling • Baseboard

Management Controller with IPMI 2.0


• 6 PCI slots PCI-E Gen 2• Optional PERC7i/SAS7iR• Configuration options

with 6 HDD

•Baseboard Management Controller with IPMI 2.0

•Advanced management functionality with Lifecycle Controller enabled via optional upgrade to iDRAC Express or Enterprise

•Interactive LCD for easy monitoring and diagnostics

Global Marketing82

PowerEdge R720xdIntel based 2S/2U massive local storage flexibility for data intensive operations

OverviewMainstream 2S/2U rack server with dense storage capacity

Up to 26 x 2.5 HDDs (2 hot plug drives in rear of server for boot or scratch)

Designed for mid-size to large data centers

Best for large mail servers, big data analytics, Hadoop distributed computingwhere local storage is key, distributed storage, and hosting

BenefitsHigh performance compute and dense storage in one package

Low cost scale-out storage

Easy lifecycle manageability with iDRAC7 Express and optional upgrade to Enterprise.



Management

• 2 socket Intel Xeon E5-2600v2 processors

• Up to 26 x 2.5 HDDs (2 hot plug drives in rear of server for boot or scratch

• Large memory footprint 24xDIMMs (768GB)


• Up to 26 x 2.5” HDDs (2 hot plug drives in rear of server for boot or scratch

• 12 x 3.5” HDD plus 2 x 2.5” HDD in rear




• 6 PCIe Gen3 slots• Flexible Fabric -

4x1GbE, 2x10GbE Intel, Broadcom




• Advanced management functionality with Lifecycle Controller enabled via optional upgrade to iDRAC Enterprise

Global Marketing83

PowerEdge R720Intel based 2S/2U corporate standard for feature flexibility & performance

OverviewA mainstream 2S/2U rack server emphasizing performance and scalability


Ideal for use as a virtualization or database server

BenefitsHigh performance memory density with balanced I/O

Easy lifecycle manageability with IDRAC7 Express and optional upgrade to Enterprise.



Management• Up to 24 cores Intel Xeon E5-

2600v2 processors

• Large memory footprint 24xDIMMs (768GB)


• Optional GPU processing accelerator

• Express Flash PCIe SSDs


• Memory: 24 DIMMs (768 GB)




• 7 PCIe Gen3 slots• Flexible Fabric - 4x1GbE,

2x10GbE Intel, Broadcom• Many RAID options to fit

specific needs• Internal storage capacity

up to 16 x 2.5 HDD or 8 x 3.5 HDD.

• Optional Express Flash PCIe SSDs (Maximum 4)

• Optional 2x8 split backplane for dual non-redundant PERC controllers


• Advanced management functionality with Lifecycle Controller enabled via optional upgrade to iDRAC7 Enterprise

Global Marketing84

PowerEdge R715High Density, General Purpose 2-Socket 2U Server

OverviewGreat price/performance, general purpose, 2U server 16 DIMM slots and up to 32 cores

Best for use as a virtualization server, workload consolidation, email messaging,or smaller-database, network infrastructure

High CPU Core Count with AMD Opteron™ 6200 and 6200

series processors

BenefitsCost effective scaling and better price per performance than mainstream 2S servers

Easy manageability with enterprise class system management tools including Lifecycle Controller with iDRAC Express or Enterprise upgrade

Maximize datacenter density and performance with higher CPU core count and memory



Management• Up to 32 cores AMD

Opteron™ 6200 and 6300 series processors

• 16 DDR3 DIMM slots for a total of 512GB of RAM up to 1600 MHz



• Memory: ECC• Hot-plug, redundant

power and cooling • Baseboard

Management Controller with IPMI 2.0


• 4 PCI slots PCI-E Gen 2• Optional PERC7i/SAS7iR• Configuration options

with 6 HDD




Global Marketing85

PowerEdge R620Intel based 2S/1U processing density without compromise

OverviewA mainstream 2S/1U rack server with balanced performance


Best for use as virtualization/VDI or database server

BenefitsBalanced performance, memory, and I/O in a 1U form factor

Delivers high reliability and leading I/O performance

Easy lifecycle manageability with iDRAC7 Express and optional upgrade to Enterprise.



Management• 2S Intel Xeon E5-2600v2

processors• 24 DIMM slots for a total of

768GB of RAM• Dual SD cards for redundant

hypervisor• Supports GPU processing

accelerator for VDI• CacheCade RAID

enhancement boosts database I/O





• 3 PCIe Gen3 slots• Flexible Fabric -

4x1GbE, 2x10GbE, Intel, Broadcom


• Internal storage capacity up to 10 x 2.5 HDD

• Optional Express Flash PCIe SSDs (Maximum 2)




Global Marketing86

PowerEdge R520Balanced performance and scalability for a wide range of applicationsOverviewValue 2-Socket, 2U rack server with expandability and storage (8 x 3.5” HDD)

Designed for small and medium business and data centers

Best for low-cost storage, web servers, and hosting

BenefitsEasy connectivity to LAN, iSCSI and Fiber Channel SANs

Energy efficient & Low total cost of ownership

Easy lifecycle manageability with optional innovative management tools



Management

• 2S Intel Xeon E5-2400 processors

• Large memory footprint 12 x DIMMs (192GB)



• 12 DIMM slots

• Choice of cable or hot swap power supplies

• Hot swap HDDs

• Fault-tolerant Fans

• 4 PCIe slots Gen 3-enabled (2P configuration)

• 2x GbE ports• Many RAID options to

fit specific needs• Storage up to 8 x 3.5”

or 8 x 2.5” HDD

• Deploys in short depth racks for space savings

• Low noise levels for medium size office and data centers

• Innovative, automated parts replacement


Global Marketing87

PowerEdge R515Storage Density, Power, Efficiency, Flexibility in one Value Packed Server

OverviewThe Dell PowerEdge R515 is a high-performance, flexible 2-socket 2U rack server that delivers an excellent balance of internal storage, redundancy, advanced management, cost-effective RAID options and value in a compact chassis.

The R515 is ideal for network infrastructure, database, mail server, SMB Web server and other usages requiring storage density in the box.

Highly configurable with enterprise-class features such as embedded systems management with Lifecycle Controller, storage expandability, industry leading serviceability including option interactive LCD for diagnostics and security features such as TPM, internal USB and IPv6.

Compact 24” or 26”chassis accommodates flexible deployment in shallow racks, A/V, and legacy server racks.

BenefitsNew high-performance AMD processors for more advanced processing performance, memory and storage.

Simplified manageability with embedded systems management and tools.

Save energy and increase density with efficient power supplies and more drives per chassis.Performance AvailabilityExpandability, I/O,


Management

• Two socket, AMD Opteron™ 4200 and 4300 series processors,

• PCI-Express I/O technology• Up to 128GB (8 DIMM slots):

1GB/2GB/4GB/8GB/16GB up

to 1600MHz

• ECC Memory• Hot-plug drives

standard (choice of SAS, SATA, or SSD)

• Hot-plug redundant power supplies and cooling standard

• Up to 25TB of internal storage

• Dual-port embedded Gigabit NIC

• PCIe G2 slots • Configuration options with 8

or 12 SAS, SATA, or SSD• Optional S/W RAID S300,

PERC H200, H700 and H800

• Baseboard Management Controller with IPMI 2.

• Full enterprise class manageability of Lifecycle Controller w/ remote management (iDRAC)

• Interactive LCD with hot plug chassis for improved monitoring and diagnostics

Global Marketing88

PowerEdge R420Intel based 2S/1U with density and value for SMB and basic corporate IT

OverviewEntry 2-Socket in 1U rack server with balanced performance

Designed for small & medium businesses and space-constrained data centers

Best for basic IT workloads, web servers, small HPC clusters

BenefitsPerformance, expandability in short depth 1U form factor

High energy efficiency & Low total cost of ownership




Management• 2S Intel Xeon E5-2400

processors• 12 DIMM slots (up to 192GB)• Redundant SD cards for

failsafe hypervisors• Built-in Security with options

for higher levels of security• CacheCade RAID

enhancement boosts database I/O

• 12 DIMM slots supporting a range of memory capacities

• Cable or hot-swap storage

• Cable or hot-swap power supplies



• 2 PCIe slots Gen 3 enabled (2P configuration)

• 1 PCIe slot Gen 3 enabled plus 1 Gen 2 slot (1P config)

• 2x GbE ports• Storage up to 4 x 3.5”

or 8 x 2.5 HDDs


• Low noise levels for Medium size office and data centers

• Intelligent, simplified systems management


Global Marketing89

PowerEdge R415High Performance, Tremendous Value in a Compact DesignOverviewA high-performance, 2-socket 1U rack product that delivers the right combination of computing power and redundancy in an ultra-dense chassis

Highly configurable with enterprise-class features such as embedded systems management with Lifecycle Controller, storage expandability, industry leading serviceability including option interactive LCD for diagnostics and security features such as TPM, internal USB and IPv6.

Compact 24” chassis accommodates flexible deployment in shallow racks, mobile server enclosures, wall server enclosures, A/V racks and legacy server racks

BenefitsNew high-performance AMD Opteron™ processors for more advanced processing performance, memory and storage

Simplified embedded systems management

Save energy and increase density with smaller rack footprint and highly efficient power supplies

* Indicates Features Under Investigation and subject change



Management

• Two socket, AMD Opteron 4200 and 4300 series processors

• PCI-Express I/O technology

• Up to 128GB (8 DIMM slots): 1GB/2GB/4GB/8GB/16GB up to 1600MHz

• ECC Memory

• Hot-plug SAS, SSD or SATA hard drives (optional)

• Redundant power supplies (optional)

• Dual-port embedded Gigabit NIC

• One expansion slot: PCIe x16 (True x16)

• Up to four 3.5” SATA, NL SAS, SAS or 2.5” SAS, SSD drives

• Optional SAS 6/iR, S/W RAID S100 (UI)*, S300, PERC H200, H700 and H800

• Baseboard Management Controller with IPMI 2.

• Full enterprise class manageability of Lifecycle Controller w/ remote management (iDRAC)

• Interactive LCD with hot plug chassis for improved monitoring and diagnostics

Global Marketing90

PowerEdge R320Enterprise features in a dense Intel based 1S rack server

Overview1-Socket 1U rack server with enterprise-class features

Designed for small & medium Businesses as well as departments and remote offices of larger organizations

Best for basic IT workloads, department web servers,

BenefitsPerformance, expandability in short-depth 1U form factor

High energy efficiency & Low total cost of ownership




Management

• 1S Intel Xeon E5-2400, Intel Xeon E5-1410, Intel Pentium® 1400 processors

• 6 x DIMM slots (96GB)

• Essential system and memory RAS features

• Redundant SD cards for failsafe hypervisors

• Built-in security with options for higher levels of security



• Cable or hot-swap power supplies



• 2 x PCIe slots: 1 x PCIe slot Gen 3-enabled, plus 1 Gen 2 slot

• 2 x GbE ports• Many RAID options to

fit specific needs• Storage up to 8 x 2.5

HDDs


• Low noise levels for small and medium size office and data centers

• Intelligent, simplified systems management

• Innovative, automated parts replacement

Global Marketing91

PowerEdge R210 IIEntry-Level Rack Dense Server

OverviewThe PowerEdge R210 II is an entry-level, yet enterprise ready, ultra-dense 1-socket 1U rack server that is well suited for single-tier architectures, workloads and SMB applications

An ideal server for departmental, remote branch, and for edge of network deployments

The PowerEdge R210 II offers value in a compact size for deployment in almost any environment

It has the performance and features to run business applications that facilitate data coordination and sharing, data protection, management andscalability to support business growth

BenefitsSignificant improvement over previous generation to operate mainstream business applications with improved acoustical performance

Redundant Array of Independent Disks (RAID) to make copies of data automatically to prevent downtime in the event of ahard drive failure

Easier to manage with Dell Lifecycle Controller and full OpenManage suite for simplified remote management Performance Management Expandability, I/O, Storage

• Intel® Xeon® processor E3-1200V2 series, Intel® Xeon® processor E3-1200 series, Intel® Core™ i3-2100 series, and Intel ® Pentium® Processors

• Up to 32GB (4 DIMMs): 1GB/2GB/4GB/8GB DDR3 up to 1600MHz



• Full enterprise class manageability of Lifecycle Controller with optional remote management (iDRAC6) upgrade

• Quad-pack Diagnostic LED

• Dual-port embedded Gigabit NIC• 1 Expansion slots (one PCIe x16 G2)• Either 2 x 3.5" or 4 x 2.5” cabled

hard drives• eSATA port added for external

storage connectivity options• Cost-effective RAID options including

PERC S100, PERCS300. or optional HW RAID: PERC H200, PERC H800

Global Marketing92

Dell PowerEdge Towers

Global Marketing93

PowerEdge T6202S Tower server (5U rackable) ultimate performance, versatility & scalability

OverviewA mainstream 2S/5U rack-mount tower server with a versatile mix of configuration options, performance and scalability

Designed for mid-size offices, Remote & Branch Offices, and the data center

Targeted usages include dense virtualization, database server, ERP, CRM, and Desk top virtualization

BenefitsBalanced performance, memory, and I/O in a 5U, 25” form factor

Delivers high reliability and leading I/O performance


Performance Availability Expandability, I/O, Storage

• 2S Intel Xeon E5-2600v2 Processors (12 cores max each CPU; 24 total max cores)

• Up to 24xDIMMs (768GB)• Dual SD cards for redundant hypervisor• Optional internal GPU processing

accelerator• CacheCade RAID enhancement boosts

database I/O• Express Flash PCIe SSDs provide

extremely high IOPS over standard drives to reduce I/O bottlenecks

• Internal storage capacity up to 32x 2.5 or 12 3.5” HDD

• iDRAC7 Express or Enterprise with Lifecycle Controller, OpenManage



• 6x PCIe Gen3 slots and 1 PCIe Gen2 slot

• 2x1GbE LOMs• Many RAID options to fit specific

needs• Support multiple RAID controller for

optimzied performance• Optional Express Flash PCIe SSDs

(Maximum 4)

Global Marketing94

PowerEdge T420Balanced performance and expandability in a robust tower serverOverview2-Socket tower server delivering solid performance and built-in room for non-disruptive growth

Energy-efficient design helps to reduce power consumption

Excellent fit for general purpose SMB workloads as well as those focusing on database applications such as Business Analytics & Intelligence, Information Mgmt. and Security Management.

BenefitsPerformance and expandability in a quiet tower server

High energy efficiency & low total cost of ownership (TCO)

Simplified management throughout the server lifecycle


• 2S Intel Xeon E5-2400 Processors• 12 x DIMM slots provide substantial

memory footprint



• Support for optional internal GPU accelerator

• Storage up to 8 x 3.5” or 16 x 2.5 HDDs


• 6 x PCIe slots (4 x Gen 3 enabled, plus 2 x PCIe Gen 2)




• Cabled or redundant power supplies

• Fan fault tolerance

• Tower or 5U Rackable

Rack orientation

Tower orientation

Global Marketing95

PowerEdge T320Performance, value and reliability in a 1S Intel based tower serverOverviewVersatile and robust 1-Socket tower server

Energy-efficient design helps to reduce power consumption

Excellent fit for general purpose SMB workloads

BenefitsPerformance and expandability in a quiet tower server

High energy efficiency & low total cost of ownership (TCO)

Simplified management throughout the server lifecycle


• 1S Intel Xeon E5-2400, Intel Xeon E5-1410, or Intel Pentium® 1400 processors

• Up to 6DIMMs (96GB)• Dual SD cards for redundant

hypervisors


• Support for internal GPU card options, field installable



• Cabled or hot-swap storage• Cabled or redundant power

supplies• Fan fault tolerance

• 5 x PCIe slots (3 x Gen 3-enabled plus 2 x PCIe Gen 2)


• Storage up to 8 x 3.5” or 16 x 2.5 HDDs

• Tower or 5U Rackable

Global Marketing96

PowerEdge T110 IIBasic Single-Socket Server

OverviewThe PowerEdge T110 II is an ideal first server for small business with the right combination of reliability feature and attractive price point in a mini tower form factor

The PowerEdge T110 II has the performance and features to run business applications that facilitate data coordination and sharing, data protection and backup, ease of use and management and the scalability to support business growth

Benefits2 x memory footprint of T110 at 32GB

6 x 2.5” HDD configuration for more storage than previous

Ultra quiet system to be used on table-top in office environment (Estimated @ 4.2 bels)


• Intel® Xeon® processor E3-1200V2 series, Intel® Xeon® processor E3-1200 series, Intel® Core™ i3-2100 series, and Intel ® Pentium®

Processors

• Up to 32GB (4 DIMMs): 1GB/2GB/4GB/8GB DDR3 up to 1600MHz

• Memory: ECC


• Quad-pack Diagnostic LED

• 4 PCI slots

• Single -port embedded Gigabit NIC

• 4 x 3.5" or 6 x 2.5”

• Cost effective RAID options including: PERC S100, PERC S300, or optional HW RAID: PERC H200

• eSATA port added for external storage connectivity options

Global Marketing97

PowerEdge T20Ideal first server for Small Office / Home Office (SOHO)

OverviewThe PowerEdge T20 is a single-socket, mini tower server for business users in Small Offices / Home Offices Helps offices get organized by consolidating business information, images and videos from multiple devices onto a single server Eliminates misplaced or lost information due to “sneaker-net” file sharing Allows information and files to be shared more easily, so users can collaborate and become more productive

BenefitsConsolidate business data and media files with up to six internal hard drives Drive applications and media faster with choice of powerful multicore Intel processors Gain more I/O expansion and flexibility with four PCI/PCIe slots Ultra quiet, enabling installation beside or on top of a desk in quiet office environments Performance Availability Expandability, I/O, Storage

• Intel® Xeon® processor E3-1200V3 series, or Intel ® Pentium® Processor

• 4 DIMM slots for memory expansion

• Memory: ECC

• Software RAID

• Basic Management (IPMI 2.0)

• 3 x PCIe slots plus 1 x PCI slot

• Up to 6 internal hard drives:

• Up to 4 x 3/5” SATA HDD plus

• Up to 2 x 2.5” SATA HDD

• 12 x USB ports, 4 of which are USB 3.0

• 1 x GbE Lan on Motherboard (LOM)

Global Marketing98

PowerEdge C

Global Marketing99

The PowerEdge C series

Dell Data Center Solutions (DCS) custom designs from some of the world’s largest cloud computing companies

Leverage what some of the world’s largest cloud computing providers are creating to increase performance and efficiency in their data centers

Capitalize on the investment these large companies have madeDCS made some of its designs more widely available in the flexible PowerEdge C line

Global Marketing100

PowerEdge C innovationStreamlined design for Web 2.0, HPC, cloud building, telcos/hosting and big data

Scale-out horsepower- Performance: Latest components with ease of serviceability- Efficiency: Shared infrastructure for efficiency- Density: Up to 4 independent hot-plug servers in 2U standard rack chassis- Flexibility in configurations for workload fit

Designed with resiliency predominately at the software layer

Without extensive systems management orbroad enterprise storage capabilities

– IPMI management, Intel Node Manager compliant– Pixie boot toolkit available at www.poweredgec.com– No fiber channel SAN support– Same-day support available on some models

http://www.poweredgec.com/

Global Marketing101

PowerEdge C efficiencyYou bring the apps. We’ll bring the horsepower.Shared infrastructure (chassis, fans and power supplies) for extreme energy efficiency, saving ~20% on space, power and cooling*

* Source: Shared Infrastructure: Scale-Out Advantages and Effects on TCO white paper, http://i.dell.com/sites/content/shared-content/data-sheets/en/Documents/shared-infrastructure-scale-out-advantages-and-effects-on-tco.pdf

• Density: up to 4 servers in 2U, save on space, with up to 160% improvement in nodes per rack

• Industry-standard servers fit in industry standard racks

• Intel Power Node Manager compliant, Joulex Energy Manager

http://i.dell.com/sites/content/shared-content/data-sheets/en/Documents/shared-infrastructure-scale-out-advantages-and-effects-on-tco.pdf




Global Marketing102

PowerEdge C cost and power advantage

Higher performance per watt, per U and per dollar than its closest competitor means a lower TCO

For a 500-node data center, PowerEdge C only needs 10 racksfor its shared infrastructuresystem vs. 13 for 1-in-1U systems,resulting in a 92% reduction incosts of racks and floor spaceThe shared infrastructure systemalso drives down the powercost — the ~20% powersavings drives a 20% reductionin cost

Source: Shared Infrastructure: Scale-Out Advantages and Effects on TCO white paper, http://i.dell.com/sites/content/shared-content/data-sheets/en/Documents/shared-infrastructure-scale-out-advantages-and-effects-on-tco.pdf





Global Marketing103

DC Planning and Management

Cloud Consulting

High Perf. and Cloud Computing

Networking

IT Strategy and Planning

Facilities Efficiency

Server Virtualization

Platform Optimization

Data Management

Supply Chain

IT Consulting

Strategy and Planning ▪ Solution Implementation and Deployment ▪ Support and Maintain

Rack Integration

Rack Design Verification

Onsite Rack Cabling*

Asset Tagging

Hardware Configuration

Custom BIOS

Onsite Deployment Support

Config and Deploy

ProSupport

Basic Warranty

ProSupport for Data Centers

Specialized Onsite Services

IT Advisory Services

Multivendor Service

Dell Online Self Dispatch

Onsite Parts Solution

Remote Advisory Service

Keep Your Hard Drive

Support

Dell PowerEdge C Services Portfolio

Global Marketing104

Proven solutions

OpenStack-PoweredCloud Solution

Elastic , vastly scalable and designedto handle massive data loads

Tested, validated, and innovative designs in infrastructure, software, and services

Develop, deploy, and deliver your cloud environment

Quickly offer new cloud services, lower software licensing costs, and help mitigate the risks of cloud computing“Dell’s commitment to OpenStack and their team with deep

expertise in Data Center Solutions is the foundation for a great partnership.”

Ben Cherian, General Manager ofEmerging Technologies, DreamHost

OpenStack Cloud operating systemDell-developed Crowbar SoftwareDell PowerEdge C6100 /C6105 servers

Dell PowerConnect Switches

Reference Architecture

Deployment Guide

Dell Service and Support

Proven components

Partner Ecosystem

Global Marketing105

Cloud Solution forWeb Applications

Combines PowerEdge C servers and services with fully integrated software from Joyent

• Enables telcos, IT service providers, and hosters to quickly set up and deliver cloud services to their customers

• Generates more revenue per square foot than competing solutions

“This cloud solution … gives us credibility. It’s established, it’s proven, it’s reliable, it’s scalable. It has everything our customers need to deliver Web applications.”

Mike SchmidtPresident and CEO, Uniserve

Joyent® cloud software

Dell PowerEdge C2100 andC6100 servers

Dell PowerConnect switches

Reference Architecture

Deployment Guide

Joint Service and Support

Proven solutions

Proven components

Partner Ecosystem

Global Marketing106

Crowbar Software FrameworkAccelerates Hadoop multi-node deployments

Accelerate multi-node deployments

• Simplify maintenance and streamline ongoing updates

• Quickly provision bare-metal servers from box to cluster with minimal intervention

• Deploy a Hadoop cluster in hours instead of days

Leverage open source community

• Leverage an open source framework backed by a growing global developer ecosystem

• Support a cloud operations model to interact, modify, and build based on changing needs

Global Marketing107

Dell | Cloudera HadoopProven Hadoop distribution for enterprise

107

The industry’s leading Commercial Apache Hadoop distribution

Cloudera EnterpriseThe Platform for Big Data

Cloudera SupportBest in class technical support, community advocacy & indemnification

Core CDNProjects

Cloudera Manager

Cloudera Navigator HBase Impala

Access Management Data Audit

Cloudera NavigatorAutomated data management

Cloudera ManagerAutomated system

management

Deployment

ServiceManagement

Monitoring

Diagnostics

API

Rolling Updates

SNMP

LDAP

Config

Rollback

Reporting

ScheduledDiagnostics

Backup & DR

Teradata

Tableeau

Ourview

Oracle

Metezza

Deployment

ConnectorsCDH100% Open source hadoop

distributionHDFS Mapreduce Flume HCatalog

HIVE HUE Mahout Oozie

PIG Sqoop Whirr Zookeeper

HCatalog

Oozie

Core Projects Premiumprojects

Get to decision-making faster • Integrate with existing data

warehouse solutions

• Use Dell Proven PowerEdge Configurations that suit your environment

• Deploy Cloudera Hadoop quickly using the Crowbar Software Framework

• Proactively manage Hadoop applications through Cloudera Manager

• Quickly search using Cloudera Impala

Global Marketing108

Intel distribution for HadoopSuperior security ,manageability and performance Intel Distribution Components

Deliver a secure and manageable Hadoop for high performance

Intel® Manager for Hadoop* SoftwareDeployment, Configuration, Monitoring, Altering, and Security

OozieWorkflow

PigScripting

MahoutMachine Learning

Rconnectors Statictics

HiveSQL Query

YARN (MRv2)Distributed Processing

Framework

HDFSHadoop Distributed File System

ZooKeep

er

Coord

inati

on

Flu

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Log

Colle

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Sq

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Designed for performance• Faster transactional performance

through Intel’s extensions to HBase and Hive

• Provides job-level metrics for analyzing specific workloads deployed in the cluster

• Automates infrastructure configuration with Intel contributions

Manage secure cluster confidently• Equipped with monitoring,

reporting and alert capabilities

• Enhanced security and access control with enhanced encryption and decryption capabilities

Get to decision-making faster • Use an extensive library of

Hadoop-ready business analytic software solutions

Global Marketing110

Dell Data Center Infrastructure: Rack enclosures and accessories

Global Marketing111

Dell Data Center Infrastructure

UPS

Ensures continued operation or controlled

power cycling of important systems during facility

power interruptions

Rack Enclosures

Flexible cabinet solutions to address data center

needs for cooling, cable management, and ease of

installation

PDU

Comprehensive portfolio offers configurations to

manage power for IT equipment of all types

Console Switches

Flexible access and control for managing multiple

servers using keyboard, video, and mouse (KVM)

commands

Power AccessoriesProviding additional

functionality and capability for UPS and PDU offerings

1U Console

1U console with 18.5” LED widescreen monitor provides at-the-rack

visibility for IT systems

Global Marketing112

Dell rack enclosure familyDesigned for efficient data centers everywhere

• Nine models can address the needs of data centers of all sizes

• Energy Smart racks have integrated containment to support >25kW deployments

• Square-hole equipment mounting rails can be positioned to handle various system depths and front I/O

• Compatible with ReadyRails™ kits & Dell PDUs plus many third-party rails & PDUs

• Optional accessories available for cable management, thermal control, & grounding

4220, 2420 4820 4820D, 4820W, 4220D, 4220W Energy Smart4620S & 4020S

Global Marketing113

Dell rack PDU portfolio

•Basic– Power distribution

•Metered– Power distribution– Metering by phase & PDU

•Managed– Power distribution– Metering by phase & PDU– Outlet receptacle on/off– Metering at outlet receptacle level

•3-year warranty on all models

Basic

Metered

Managed

Cost

Function

PDU Communicates Power Status to IT Administration

Global Marketing114

Dell UPS advantages• >95% efficiency across the range• Sizing & configurations in Watts

(not VA)• ReadyRails™ kit for tool-less

installation

Industry Firsts

• Only Dell UPS line fully tested by Dell for Dell PowerEdge servers

• Dell look, feel, form & function• Up to 10kW capacity for single

phase configuration

Dell Engineering

• Dell 3-year warranty, including batteries

• Dellups.com configurator tool• Free bundled software &

integration with DMC

Easy as Dell

• Easier selection• Faster deployment• Superb power monitoring &

management

Outstanding Value

Use dellups.com configurator to select a model

Global Marketing115

Single-phase Dell UPS portfolio

* Hardwired, requires skilled installation, alternative to use power cable kits. **Requires Ethernet NMC card.

Dell Multi-UPS Management Console (MUMC) and UPS Local Node Manager (ULNM) software

Network Management Card (NMC) and Environmental Monitoring Probe (EMP)**

Power Cable Kits (for select models)

Dell UPS Options

EBM for 1000W EBM for 2700W EBM for 1920W EBM for 2700W SD

EBM for 1920WEBM for

3750/4200W

EBM for 5600W

EBM for 10kW

Line InteractiveTower UPS

Line InteractiveRack / Tower UPS

Line InteractiveRack UPS

OnlineRack UPS

500W 2700W 1000W 2700W Short Depth

1000W 1920W 3750W *

1920W 5600W * 4200W *

5600W *

10kW *

http://www.dellups.com/images/product-images/J718N_front_700.jpg

Global Marketing116

Dell UPS Management Software

•The Dell UPS Management Software incorporates two important applications for managing Dell and monitoring other brands of UPSs through a single, Web-based interface. Use each software application independently or as a powerful combination together.

•Multi-UPS Management Console (MUMC):Designed for multi-host server environments, MUMC facilitates easy and versatile monitoring and management across the network from a single interface.

•UPS Local Node Manager (ULNM):Created for single-host environments, ULNM provides graceful, automatic shutdown of any UPS, load segment or connected device during prolonged power disruptions, preventing data loss and saving work-in-progress.

•Learn more at dellups.com/software

Global Marketing117

Dell KVM console switch family

4322DS

DigitalKVM over IP

AnalogKVM

2162DS 1082DS

1081AD2161AD Remote Access Key

• Dell remote console switches help consolidate IT system management in your data center and allow access from anywhere at any time for up to 4 remote users

• Easy to deploy with CAC (Smart Card) multi-factor authentication, tool-less rails and integrated software

• Dell server console switches help consolidate heterogeneous server management in your data center and provide secure at-the-rack access

• Optional remote access key provides a single channel for one remote user to manage multiple servers from a web browser interface

Learn more at dellkvm.com

Global Marketing118

KVM server interface pods (SIPs)

•Reduces Cable Clutter – Converts the standard keyboard, video, mouse signals from the server onto a single CAT5 cable that connects to port of KVM

USB2-VM SIPSupports high-speed USB2, virtual media

and VGA video

USB2-VM-CAC SIPSupports high

resolution, full-speed USB2, virtual media and smart card / CAC

PS/2 SIPSupports VGA video,

PS/2 keyboard & mouse

Serial SIPSupports RS232 serial devices at up to 115K

baud

USB SIPSupports low-speed

USB1.1, VGA video and USB keyboard and

mouse

Global Marketing119

FPM185 1U KMM Console

• Energy- and space-efficient 18.5” widescreen LED-backlit display panel

• Streamlined form factor with palm-rejection technology in touchpad

• Installs quickly and easily using tool-less rails with the ReadyRails™ II interface, and can share the same U-space with current Dell KVMs

• Dual front-panel USB 3.0 pass-through ports allow connection of multiple devices and provide support for Dell KVM with virtual media capabilities

• Keyboard support for international languages

PowerEdge Servers

Thank You

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