Dear Friends, This issue of the KOTHOPOKOTHON marks the dawn of 2013 and gives me the opportunity to thank you for making 2012 a great year for airtel Bangladesh. Let me sum up for you some of the accomplishments we have been able to make in the past year with your support. The past one year has been a truly momentous one for airtel Bangladesh. Not only have we excelled in reiterating our leadership but also embarked upon an exciting journey into the telecom space. Airtel Bangladesh is truly on the cusp of a huge transformation, and ready to move to the next level. Customers rule at airtel, and we are proud to share that Bharti airtel has become the world's 4th largest mobile operator in terms of subscribers .According to the 'Scoreboard' report by analyst firm Wireless Intelligence, airtel had over 250 million mobile subscribers at the end of the quarter ended June 2012, representing a year-on-year growth of 13 per cent. This was the highest subscribers growth among the top five operators globally. Our customers are an integral part of this achievement; without you, this would not have been possible. With a commitment to customer satisfaction at its core, we would be building an organization that has increased focus on “life enriching” products, closer to the customer needs . In continuation with our efforts, we have introduced some Value Added Services like Status Tunes,(Airtel's Innovative service: Profile/Status Caller Tune), Faith portal (Airtel's faith alert portal), Highest ATM (Airtel's Innovation: Highest ATM), Handset information through USSD(Airtel's innovation:"Handset information "service through USSD) and many more. You can read more about it in this edition. We welcome your suggestions which will help us to grow and allow us to provide you world class services. Share your views with us through our various touch points, including our Facebook page "Airtel Buzz". Thank you for choosing us – we value our relationship. Happy reading

airtel is aimed to make the subscribers life easier and to become a part of their daily life we

are extending the feature of our Caller Tune by adding another interesting tune named-

Profile RBT / status tune. It will define your status to your callers, like: when you are in

meeting, your callers will listen that, you are in a meeting.

Eligibility: All Prepaid & postpaid user

How to activate: •Type CT<space>Keyword of status and send to 3123 (e.g. “CT BusyM/ CT BusyF”) to 3123 and status will be activated for the default period of 1 hour. •If you want to activate the profile status more that one hour then sends CT<space>Keyword

of status space>Hour to 3123, selected profile will be set for you for the mentioned hour (e.g

“CT BusyM 2”)

Please find the Status Keywords in next page

status

How to De-activate:

•Type CT<space>DEL to 3123 (To cancel

any active profile/status )

•Type CT Deact to 3123 ( for caller tune

deactivation)

Charge :

Tone Download- Free

Service Subscription- BDT 34.50/

month

SMS Charge- Free

At Airtel, we are always looking for new ways of delivering products and services that are

innovative, affordable and relevant for our customers. Aiming to that airtel introduced Faith

content service to subscriber with a variety of content related to Islamic centric.

Eligibility: All Prepaid & postpaid user

How to Activate: •Dial *321*705#( Free) and choose category from

the menu

How to De-activate: •Dial *321*705#( Free) , choose the category that you want to deactivate and select deactivation

Charge :

-TK 34.50/month

Available Services : •.Namaz time & Dua alert

•.Islamic Quotes alert

•.Dua & Amol alert

•.Hadis alert •.99 Names of Allah

In our efforts to create differentiators for airtel subscribers in the Bangladesh market, we are now happy to present the Alternate payment option with ATM payment through Dutch Bangla Bank Ltd. Dutch Bangla bank is the only bank in Bangladesh which has highest number of ATM booth all over the district where our customer will get the available payment points 24/7 everywhere in Bangladesh. As a part of the Advantage airtel project “ highest ATM Payment “, our customers would be able to use these channels to pay their monthly bill It will hopefully have significant impact to the customer satisfaction factor as well as CSMM score.

Balance transfer from customer account any other mobile numbers

No need to waste time and visit to retailer ARC/ AEC to recharge /payment

Reduce dependency on retailer for recharge or payment

Easy process to recharge/payment

ATM Payment option open round the clock

Effort, Cost & Time Saved

Flexibility

Reduce dependence

Easy pay

Convenient

In our continuous efforts to create convenience for the customer at his finger tips airtel has brought a unique feature in the form of a VAS service. This is unique and a first ever not only in the Bangladesh Market but in Airtel across the countries.

Handset Information Category By brand By price range By search Handset related hot news.

Activation: Dial *321*10# (free), select option 4 and choose “Activate” to subscribe handset related hot news. After successful activation you will get confirmation sms and also get 1sms each week.

Deactivation : To Deactivate dial *321*10# (free), select option 4 and choose “de-activate”. This is free of cost

Subscription &

SMS Charge Tariff BDT

Weekly

Subscription

Charge

1.15 TK per SMS

Feature

information 1.15 TK per SMS

Charge

Airtel bngladesh brings convenience in the form of handset info. At your fingertips. Select option: 1.By Brand 2. By Price Range 0 Next

This service will charge you Tk 1.15/sms. Would you like to continue? Select option: 1.Yes 2. No # Main menu

Airtel Bangladesh stands out as one of the few organizations in this country that produces and not just sponsors television programme. So far Airtel has produced five telefilms -Bhalobashi Tai on pohela baishakh 2011, Bhalobhashi Tai Bhalobeshe Jai on Eid-ul-fitre 2011, Arunodoyer Torundol on the month of victory day/December 2011, Amader Golpo on pohela baishakh-2012 and Kick Off on eid-ul-fitre 2012 and on last Eid the audience got the opportunity to view all the five telefilms. Started from Eid day of 2012, the five telefims -Bhalobashi Tai, Bhalobhashi Tai Bhalobeshe Jai, Arunodoyer Torundol, Amader Golpo and Kick Off has aired on Rtv in the respective order till the 5th day of Eid at 5 pm. Additionally on 26th October at 5 pm, the four directors of the telefilms has featured on a talk show “Airtel Hi5” that telecasted on Rtv.

Bharti Airtel, a leading telecommunications service provider with operations in 20 countries across South Asia and Africa moved up one notch in the world wide ranking to be the fourth largest mobile operator in the world in terms of subscribers. (Source: Wireless Intelligence ‘Scoreboard’) Top Five Operators Globally: (Source: Wirelessintelligence.com )

Operator Connections

(millions)*

YoY Growth,

connections

China Mobile 683.08 11 %

Vodafone Group 386.88 5 %

America Movil Group 251.83 7 %

Bharti Airtel 250.04 13 %

Telefonica Group 243.51 7 %

At the end of the quarter ended June 2012, the Company had over 250 million mobile subscribers across its operations, representing 13% Y-o-Y growth. Bharti Airtel had become the fifth largest mobile operator in the world following its acquisition of Zain Group’s mobile operations across 15 African nations in June 2010.

Airtel has introduced an all new range of affordable and easy-to-understand tariff plans for its mobile customers in Bangladesh. Within these plans, Airtel offers 10 seconds pulse for its all existing packages and has also introduced “Hoichoi”- a ‘one second’ pulse package that promises maximum value for customers by allowing them to pay only for the duration they talk.

Introducing this exciting new offer Chris Tobit, CEO and Managing Director, Airtel Bangladesh Limited said, “Nothing is more satisfying to us than the satisfaction of our customers. With the new affordable tariff and pulse rate plans, our customers will enjoy 30-40% advantage from our packages; receiving the best value for money.” With all new price plans and incorporation of 10 seconds pulse, Airtel continues to focus on offering customers a range of options towards ensuring best value for money by bringing innovation closer to our customers’ need in Bangladesh. For more details, Airtel customers may call 1212 or visit www.airtel.com

Airtel Bangladesh Ltd. has signed a corporate contract with Priority Banking of Standard Chartered Bank. The contract was signed on October 3, 2012 at the Airtel premises. Under this contract, Relationship Managers of Priority Banking will be using Airtel corporate connections and they will be entitled to special offers from Airtel.

The contract was signed by Abhay Seth, Chief Sales and Marketing Officer, Airtel Bangladesh Ltd. and ANM Mahfuz, General Manager, Premium Banking, Standard Chartered Bank on behalf of their respective organizations. Adil Hossain, Head of Corporate Sales and SME, Airtel Bangladesh Ltd. and Zubayer Ershad, Head of Preferred Banking, Standard Chartered Bank were also present on the occasion.

Airtel has signed a Corporate Agreement with Expo Group, Bangladesh on

October 01, 2012. Under this agreement Expo Group, Bangladesh will be

enjoying customized call tariffs and value added services of Airtel which would

keep them one step ahead.

The agreement was signed by Abhay Seth, Chief Sales &

Marketing Officer, Airtel Bangladesh Ltd. and Md. Bahauddin Miah,

Director-Human Resources of Expo Group, Bangladesh on behalf of their respective organizations.

Airtel Bangladesh has signed a MoU with Nitol Niloy Group on September 12, 2012 at

Airtel premises. Based on this deal, Nitol Niloy Group, importer of Tata Passenger Car for

Bangladesh Corporate market, will fix a VTS (Vehicle Tracking System) with an Airtel

Data SIM card in each Tata passenger car they sell. S.A.H Ismail, Executive Director of

Nitol Niloy Group and Abhay Seth, Chief Sales and Marketing Officer of Airtel Bangladesh

Limited signed the deal on behalf of their respective organization. Md. Adil Hossain, Head

of Corporate sales and SME of Airtel Bangladesh Limited and Engr. Md. Rashedul Islam,

Head of Sales (passenger car division) of Nitol Motors Ltd. were also present at the event

along with other officials.

4255 airtel towers are radiating all over Bangladesh and serving 6.8M subscriber

The divisional round audition of the 3 month long “Airtel Rising Stars” started from August 28,

2012 at Dhaka and Sylhet. A total of 1056 young footballers have been selected from the 64

districts and played in the divisional round.The best players selected from 64 districts in 7

divisions played against each other in a given format to be selected for their respective district

team. The ultimate 12 winners of this 3 month long campaign will get the chance-of-a-lifetime to

attend a week long training camp with Manchester United in Old Trafford, England.

After 3 months of Talent Hunt Program, 12 Airtel Rising Stars were selected by 3

Manchester United Coaches for a week long training program at Old Trafford.