de la salle lipa · 8 de la salle lipa visual identity manual use of the official seal de la salle...

34
de la salle lipa VISUAL IDENTITY MANUAL

Upload: others

Post on 06-Jul-2020

12 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

de la salle lipavisual identity Manual

Page 2: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

CONTENTS

Introduction

Background, Nature and Purpose

De La Salle Lipa Official Seal

Elements of the DLSL Official Seal

Use of the Official Seal

Color Standards

Scaling the Seal

Typography

Unacceptable Seal Versions

Seal Applications

3

4

5

6

8

15

16

18

20

22

Page 3: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

3DE LA SALLE LIPA VISUAL IDENTITY MANUAL

INTRODUCTION

De La Salle Lipa is committed to the pursuit of academic excellence, not only in the region, but in the entire network of Lasallian institutions. Building a strong, dynamic and flexible identity will be beneficial to highlight the institution’s thrusts and its commitment to continue the tradition of excellence, community spirit and relevance.

DLSL continues its campaign to maintain, protect and build its image by establishing visual standards consistent with the school’s vision– mission and direction. The DLSL official seal and six (6) subsequent academic logos resonate the school’s ideals of developing mature and competent professionals who are responsive to the needs of the community.

This DLSL Visual Identity Manual has been created to guide the Institution in producing materials that are consistent and immediately recognizable as De La Salle Lipa.

This manual establishes distinct guidelines on how all aspects of the DLSL brand will be handled and communicated. This will guide the user on proper use and display of the De La Salle Lipa official seal within the institutional identity program and brand awareness.

Page 4: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

4 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

BACKGROUND, NATURE AND PURPOSE

De La Salle Lipa has had a number of school seals since its inception in 1962. These emblems were created to mark and symbolize the milestones in the history of DLSL.

The previous seal which bears a coat of arms with two stallions as supporters on each side and whose quadrants bear the Balisong, the Taal Volcano, the Lasallian Star and the Coconut Tree has been in existence for six years. It has been preceded by three more seals and a commemorative one which marked the institution’s 40th year. Witnessed by the Presidency of Brothers Jun Erguiza FSC and Rafael Donato FSC, the seal reflects the directions and goals of their time.

In 2005, under the Presidency of Br. Manuel R. Pajarillo FSC and with the drafting of the new Vision-Mision statement, an interim seal was designed with a pool of Brothers and Administrators as consultants together with then the Marketing Communications Department (MCD). Improvements and modifications were done as the school aims to make a unifying element that embodies and exemplifies its vision-mision of teaching minds, touching hearts and transforming lives.

In May 2006, after wider institutional consultation regarding its form and content through the procedures implemented by the Vision-Mission Task Force of the Office of the President and after the approval of the Board of Trustees, the seal was finally made official with just another alteration, i.e. the replacement of the Taal Volcano on the upper right quadrant with the Broken Chevrons.

Page 5: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

5DE LA SALLE LIPA VISUAL IDENTITY MANUAL

DE LA SALLE LIPA OFFICIAL SEAL

The De La Salle Lipa official seal bears a coat of arms with laurel leaves on each side. The coat of arms has a star as its crest and has four quadrants, separated by the cross that symbolizes the school’s adherence to Catholic values and traditions, embodied in the teachings of the founder, St. John Baptist de La Salle.

Page 6: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

6 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

ELEMENTS OF THE DLSL OFFICIAL SEAL

The cross which divides the shield into four, symbolizes the school’s adherence to Catholic values and traditions

The upper left quadrant bears the balisong, a favorite Batangueño weapon of defense. It attests to the Batangueños’ craftsmanship and symbolizes the bravery of what is nevertheless a peace loving people.

The upper right quadrant bears the broken chevrons, part of the coat of arms of the family of St. John Baptist de La Salle. The three broken chevrons correspond to the broken bones sustained by Johan Salla, the great grandfather of St. John Baptist de La Salle, in a battle against the Moors while serving as Chief Warrior of Atphonus the Chaste, King of Oviedo in Spain.

The lower left quadrant bears the coconut tree, landmark of the main campus during its founding. The coconut tree – the tree of life – is known to be versatile and is able to ride the winds of change which manifests the same characteristics common among Lipeños. The very site where DLSL was built in 1962 was a plantation of the tree of life, now immortalized in the school’s coat of arms.

Page 7: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

7DE LA SALLE LIPA VISUAL IDENTITY MANUAL

The lower right quadrant bears the stallion, a heritage element of the previous school seals. The stallion identifies Lipa’s cool climate that makes it perfect for breeding horses. In fact, a few stables still remain. It represents strength, industry and the ability to conquer: qualities the Lasallians of Batangas should seek to possess.

The laurel leaves at the sides of the shield symbolize excellence which is part of De La Salle Lipa’s mission. Laurel leaves were used in ancient times as symbols of achievement and excellence, crowned on the heads of people who are in authority or on those who excelled in a particular endeavor.

The five-pointed star above the shield symbolizes the Signum Fidei. It is a sign of faith, and is the symbol of the De La Salle Brothers (Fraternum Scholarum Christianarum). The star also means hope. The Sign of Faith is one of the hallmark virtues by which St. John Baptist de La Salle guided his educational enterprise.

The banners below the shield contain: the name of the school (De La Salle Lipa); the year it was founded (1962); the initials of our country (R.P. Republic of the Philippines); and the Latin phrase “Crescit Gratia Virtuteque” which means “He grew in faith and wisdom”. This phrase is lifted from the Holy Gospel (Luke 2: 40-42) indicating how the child Jesus grew up. This should be the same way our students should grow and the rest of the members of the school community should develop.

Page 8: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

USE OF THE OFFICIAL SEAL

De La Salle Lipa seal is an important element in the institution’s visual identity. It is used in official communications for all units and official documents – diplomas, report cards, transcript of records, letterheads, awards, and institutional memo.

DLSL official seal is registered under the Intellectual Property Office (IPO). This gives the school complete ownership over the seal and an exclusive right to prevent all third parties from using identical or similar signs for the production of their own goods and services without prior consent.

The use of the De La Salle Lipa Official Seal is restricted to De La Salle Lipa institutional activities. Unless otherwise specified, no one has the permission to copy, redistribute, reproduce, republish and modify the seal in any form without the written permission from the Strategic Communications Office.

General rule on the use of the seal:

• There should be no alteration in the configuration of the signatures / seal outside what is specified in this manual.

• Changes in the color, font, layout, and design are not allowed.

• Clipping any part of the seal is not allowed.

Digital images of the seal may be obtained through the Strategic Communications Office.

All materials that will make use of the De La Salle Lipa seal must be approved by De La Salle Lipa Strategic Communications Office. The office may be reached by calling 756 5555 local 228 or 981 1100 and through email [email protected].

Page 9: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

9DE LA SALLE LIPA VISUAL IDENTITY MANUAL

OFFICIAL SEALVERSIONS

The DLSL seal may appear without the logotype. However, the logotype should never be used without the seal, unless it is part of a text.

Horizontal orientation

It shows the seal placed side by side with the logotype.

Vertical orientation

It shows the seal centered above the logotype.

6x

9x

20x

5x

10x

8x

Page 10: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

10 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

OFFICIAL SEALCLEAR SPACETo keep its integrity, the seal must be surrounded by clear space at least equal to the height of the star.

Other design elements, such as type, photography and illustrations, must not be positioned within the “X” clear space. As a general rule, the more clear space around the wordmark the better.

For example, the wordmark would only be the seal on a page.

x

xx

xxx

xx x

x

xx

x xx

xx

x

xx

xxx

xx x

x

Page 11: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

11DE LA SALLE LIPA VISUAL IDENTITY MANUAL

OFFICIAL SEAL IN BLACK / DARK BACKGROUND

Page 12: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

12 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

OFFICIAL SEAL IN BLACK

The DLSL seal may be set in black if placed on white / light background.

Page 13: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

13DE LA SALLE LIPA VISUAL IDENTITY MANUAL

OFFICIAL SEAL IN GREEN

The DLSL seal may be set in green if placed on white/ light background.

Page 14: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

14 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

USING THE OFFICIAL SEAL AND OTHER LOGOS TOGETHER

When used together, the DLSL seal should always appear at the left side and the other logo to the right.

Note that the De La Salle Lipa logotype is dropped when the two logos appear together.

Horizontal orientation

Vertical orientation

14x

10x

17x

7x

Page 15: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

15DE LA SALLE LIPA VISUAL IDENTITY MANUAL

COLOR STANDARDS

PANTONE 349C

CMY

RGB

Other possible combinations such as halftones or combinations are not allowed.

Below are the standard colors of the DLSL official seal and logotype for print and online publications.

CMYK

RGB

1000910

011260

Page 16: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

16 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

SCALING THE OFFICIAL SEAL

When scaling the De La Salle Lipa seal, press and hold Shift Key to avoid logo distortion and to preserve aspect ratio at all times.

The De La Salle Lipa seal can be scaled down to a minimum size of 1.75 inches.

For seal applications between 1.5 and 1.75 inches, like printing the logo on a pen, a different “small scale scale” has been created. Use this version of the seal to maintain fine detail and readability at this scale. The De La Salle Lipa seal should not be used in applications smaller than 1.5 inches.

Page 17: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

17DE LA SALLE LIPA VISUAL IDENTITY MANUAL

Large scale De La Salle Lipa seal size. Small scale De La Salle Lipa seal size.

1.75 in. 1.5 in.

1.75 in. 1.5 in.

1.75 in. 1.5 in.

Page 18: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

18 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

de la salle lipa

de la salle lipa

TYPOGRAPHY

Kerning -120 Letter P and A

Normal KerningLetter P and A

The type used in the De La Salle Lipa logotype is Implicit SSi. This font should be used consistently all throughout communication materials.

For these materials, it is ideal to use Futura Medium for subtitles and accent text, while the Futura Light should be used primarily for body text.

If these fonts are not available for internal documents, Futura font is available in our DLSL website for download.

The De La Salle Lipa wordmark for the P and A should have a kerning of -120, not the normal kerning because of the hanging effect of the text P and A.

Logotype should never be used without the logo, unless it is part of a text.

Page 19: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

19DE LA SALLE LIPA VISUAL IDENTITY MANUAL

abcdefghijklmnopqrstuvwxyz0123456789

TYPOGRAPHY

Implicit SSi

Futura Medium

Futura Light

ABCDEFGHIJKLMN

OPQRSTWWXYZ

abcdefghijklmnopqrstwxyz

0123456789

ABCDEFGHIJKLMN

OPQRSTWWXYZ

abcdefghijklmnopqrstwxyz

0123456789

Page 20: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

20 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

UNACCEPTABLEOFFICIAL SEAL VERSIONS

DO NOT create a white box

around seal

DO NOTchange the font

within the seal

DO NOTdistort the seal in

any way

DO NOTrotate the seal

DO NOT skew the seal

DO NOTadd containing

shape to the seal

Page 21: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

21DE LA SALLE LIPA VISUAL IDENTITY MANUAL

DO NOToutline the seal

DO NOTplace objects behind

the seal

DO NOTchange the specified

color of the seal

DO NOTrearrange the

elements of the seal

DO NOTchange the elements

within the seal

DO NOTuse the seal as a

background /watermark

Eque ra cuptae vero corionsent.

Por sae mo quas et quo

repratem

Page 22: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

22 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

The letterhead, envelopes and business cards are designed to maintain the integrity of the campus identity and establish a professional quality stationery system to represent the institution.

To maintain identity integrity and quality, only professionally produced printing press versions of the letterhead printed with official De La Salle Lipa seal are currently permitted.

Content other than what is specified here (De La Salle Lipa seal and return address information) must not be included in the preprinted letterhead without the approval from the Strategic Communications Office.

Approved letterhead is readily available by request at the Inventory & Property Management Section (Warehouse). Digital Letterhead file templates of De La Salle Lipa are also available upon request at the Strategic Communictions Office.

SEAL APPLICATIONON OFFICIAL DOCUMENTS

Page 23: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

23DE LA SALLE LIPA VISUAL IDENTITY MANUAL

de la salle lipa1962 J.P. Laurel Highway Lipa City, Batangas, 4217, Philippines

First Name, Last Name

Company

Street Address

City, State, Zip Code

BR. BUKNOY FSCOfficial MascotDe La Salle Lipa Inc.

DE LA SALLE LIPA

www.dlsl.edu.ph

(+63 43) 756 5555 Local xxx (+63 43) 756 [email protected]

1962 J.P. Laurel Hwy. Lipa City, Batangas,

4217 Philippines

Page 24: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

24 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

DLSL LETTERHEAD

For consistency on the use of the letterhead, it is suggested that Futura LT (Light) be used as the typeface for body text with type size at 12 point and line spacing set at 1.0 (Format > Paragraph > Line Spacing).

Set the top margin at 1.875”, the bottom margin at 1.25”, the left margin at 1.25”, and the right margin at 1.25”. Begin with the date on the first line. Leave two empty line spaces between the date and address and three line spaces between the closing and signatory name.

Leave one empty line space between all other paragraphs.

General guidelines for formatting second and multiple pages are shown here. Flexibility is allowed, depending on content and length of the letter.

Page 1

Page 2

Page 25: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

25DE LA SALLE LIPA VISUAL IDENTITY MANUAL

DLSL ENVELOPE #10The example below illustrates the formatting to be used on #10 envelopes.

de la salle lipa1962 J.P. Laurel Highway Lipa City, Batangas, 4217, Philippines

First Name, Last Name

Company

Street Address

City, State, Zip Code

Stamp

BARCODE CLEAR ZONE

4.125”

0.5” 0.5”

4.75”

.625”

2”

9.5”

The recommended typeface for body text is Futura LT 10 point with line spacing set at 16 point (Format > Paragraph > Line Spacing).

Set the top margin at 2” and the left margin at 4.125”.

Page 26: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

26 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

DLSL BUSINESS CARD

Approved business card format for general use are shown here.

Approved fonts for business cards are Implicit SSI, Futura Medium and Futura LT BT.

All cards have been designed based on exact specifications. Changes in design layout, font sizes and font cases (upper & lower) are not permitted.

The cardholder’s personal information is placed below the DLSL wordmark, with the key departmental affiliation.

BR. BUKNOY FSCOfficial MascotDe La Salle Lipa Inc.

DE LA SALLE LIPA

www.dlsl.edu.ph

(+63 43) 756 5555 Local xxx (+63 43) 756 [email protected]

1962 J.P. Laurel Hwy. Lipa City, Batangas,

4217 Philippines

Page 27: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

27DE LA SALLE LIPA VISUAL IDENTITY MANUAL

DLSL CERTIFICATES

Page 28: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

28 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

DLSL MEMO

M E M Ode la salle lipa

MEMORANDUM CIRCULAR No. :

DATE :

TO :

FROM :

RE :

Dit as ut labori aute et ent.

Inctatu riscillut lam, sum aut ut ea pro moluptati quodit ut ex elestius quam, sim ut ullab int alitation

et moluptam venis alicaessint et, ut dolorem expe pa quia volupti omnimus sim aut mi, nimus alici

cullorem que volupta disi as ium quia con corro escimol oribus, offic to dolorpore pel evera natem

int aut quia net quam net lam endem harcid etur moluptiur?

Ecuptas ma vit porem que provit, qui si sitatem pedipsa ndelesci ut odicias magnia consequam sam

as ipis aut am id explicidunt exerovit utatatiandam voluptatur, nobit, nonet aut quos ex et as maximai

onsector alis nonsequam quodit, tem. Cest, nis con nimolor rorepud itatus conem nonsequi re nis

dit debis dolutem. Ut veliqui andant as idebit labo. Et el imint resequid ut pro moluptat ea que dicia

aces mosam excea plit, quodis et adisci blacesti occatem lici re lam et aut haribus atiande lessum

fugitatem. Ut ut audit moditat. Bea volor autemquis in nonsequat.es ipsapitatem aut apitia sequo

berepel estiumqui berum es seque odiossitatet et porest, aliqui cus intus ea nihilla velibus adios utet

atem quam qui cuptatur sectium es re vendite officiliatin natiur simus.

2.75 inches

.75 in.

.75 in.

.75 in.

Dit as ut labori aute et ent.

Inctatu riscillut lam, sum aut ut ea pro moluptati quodit ut ex elestius quam, sim ut ullab int alitation

et moluptam venis alicaessint et, ut dolorem expe pa quia volupti omnimus sim aut mi, nimus alici

cullorem que volupta disi as ium quia con corro escimol oribus, offic to dolorpore pel evera natem

int aut quia net quam net lam endem harcid etur moluptiur?

Ecuptas ma vit porem que provit, qui si sitatem pedipsa ndelesci ut odicias magnia consequam sam

as ipis aut am id explicidunt exerovit utatatiandam voluptatur, nobit, nonet aut quos ex et as maximai

onsector alis nonsequam quodit, tem. Cest, nis con nimolor rorepud itatus conem nonsequi re nis

dit debis dolutem. Ut veliqui andant as idebit labo. Et el imint resequid ut pro moluptat ea que dicia

aces mosam excea plit, quodis et adisci blacesti occatem lici re lam et aut haribus atiande lessum

fugitatem. Ut ut audit moditat. Bea volor autemquis in nonsequat.es ipsapitatem aut apitia sequo

berepel estiumqui berum es seque odiossitatet et porest, aliqui cus intus ea nihilla velibus adios utet

atem quam qui cuptatur sectium es re vendite officiliatin natiur simus.

1.5 inches

.75 in.

.75 in.

.75 in.

For consistency on the use of the memo, it is suggested that Futura LT (Light) be used as the typeface for body text with type size at 12 point and line spacing set at 1.5 (Format > Paragraph > Line Spacing).

Set the top margin at 2.75”, the bottom margin at .75”, the left margin at .75”, and the right margin at .75”.

Leave one empty line space between all other paragraphs.

General guidelines for formatting second and multiple pages are shown here. Flexibility is allowed, depending on content and length of the letter.

Page 1

Page 2

Page 29: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

29DE LA SALLE LIPA VISUAL IDENTITY MANUAL

Driving what’s

POSTER BROCHURE

POWERPOINT BACKGROUND

Page 30: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

30 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

OFFICIAL SEALAPPLICATIONS ON MERCHANDISE

CAP

MUG

Page 31: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

31DE LA SALLE LIPA VISUAL IDENTITY MANUAL

TEES

PEN

Page 32: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

32 DE LA SALLE LIPA VISUAL IDENTITY MANUAL

HOODY

JOGGER

Page 33: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

33DE LA SALLE LIPA VISUAL IDENTITY MANUAL

OFFICIAL SEAL SAMPLE FOR DETAILS

3ft.

5ft.

BANNER

Page 34: de la salle lipa · 8 DE LA SALLE LIPA VISUAL IDENTITY MANUAL USE OF THE OFFICIAL SEAL De La Salle Lipa seal is an important element in the institution’s visual identity. It is

www.dlsl.edu.ph

DLSL Visual Identity ManualPublished by the DLSL Strategic Communications Office