dcu undergrad presentation feb 11th 2013
DESCRIPTION
Presented to DCU Mentorship Programme students - Feb 11th at DCU Campus 2013TRANSCRIPT
Networking & Building your brand
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What is social media???
And how does that have to relate to my brand?
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- Discover your brand
- Build your online presence
- Grow your Network & be active
Discover your brand
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Build your online presence
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LinkedIn is the most
important social network for
students & universities
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Worldwide Workforce
3,300M+2
Huge global market opportunity in members
1 LinkedIn members as of March 31, 2011 | 2 Source: International Planning & Research
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Worldwide Professionals640M+
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LinkedIn Members200M+
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Perception
LinkedIn is a job portal
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Reality
Not jobs, but careers.
And relationships.
And content.
And insights…
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Students create their professional brands early
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5 Steps to Kickstart Your Online Profile
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• Profile Picture
• Smart Headline
• Keyword Rich
Summary
• Recommendations
• Tie LinkedIn to
resume, twitter, blo
g, etc!
Academic sections: Publications, Patents, Awards
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Richer content
Portfolio
– Behance
Code
– gitHub
Presentations
– Google Pres
– Slideshare
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Student Jobs Portal
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Grow your network
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www.Linkedin.com/alumni
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How do I make a connection ?
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Networking 101
- Find & Grow Network
- Do your research
- 90 second elevator pitch