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David King Portfolio 2014

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Page 1: David King Portfolio

DavidKing

Portfolio2014

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I’m Dave, a graduate of the Design for Industry course at Northumbria University.

I believe that great ideas are born not out of sheer chance, but by good old fashioned hard work. In every project I strive to deliver original and exciting artefacts to delight and excite the end user. I hope that my portfolio reflects these qualities and that you enjoy my work.

Hello,

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EducationNorthumbria University Ba(Hons) Design for IndustryFirst Class Honours

Placement6 month placement at Mamas & Papas HQ in Huddersfield. Working in depth on a range of nursery products.

Placement 6 month placement at forpeople in London working on a wide range of projects with the worlds leading brands.

RSA Awards WinnerWinner of the 2014 RSA Design Awards brief ‘Re-Invent The Toilet’

EDUCATION AND EXPERIENCE

LIVE PROJECTS

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The very first project completed on my degree. Design a piece of shower gel packaging for a company that does not currently operate within the shower gel market.

KeepingClean

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‘GLOCAL’

ENVIRONMENT

PROGRESS

Although HSBC are a global corporation, they strive to be flexible at a local level. This is encapsulated in their slogan ‘The Worlds Local Bank’.

HSBC are big investors and advocates of renewable energy and heavily promote the use of paperless banking.

HSBC pride themselves in being a brand that instigates progress. This can be seen in the many adverts showcasing their involvement in solving environmental issues.

Brand Attributes

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Initial experimentation using the HSBC logo in 3D form

Initial Development

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Graphics laser etched into wood

MATERIAL CHOICE: WOOD

UNIQUE GRAIN

INK FREE GRAPHICS

SUSTAINABLE RESOURCE

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Plastic membrane between 2 wood panels

Cut outs mimicking the HSBC logo

Further Development

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PlasticsProduced using glucose sourced from the same forests as the wood.

WoodSourced from FSC forests local to where it will be sold. Each batch of products is then unique to that area dependent on what type of forest it is sourced from.

Final Design

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Design a portable travel speaker for Bowers & Wilkins that reflects their core brand values. The speaker will compete in the same market as the Jawbone JAMBOX and the Bose SoundLink.

Bowers andWilkins LiveProject

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B&W yellow kevlar speaker cone

Hidden speaker cones

Reserved simplified form

Chrome and black finish across all low end products

Maximum performance form

Luxury materials

Hig

h

end

Low

en

d

OPPORTUNITY SPACE

Product Landscape

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High end audio equipment was bought because the customer wanted to experience the sound as if it was live.

Deliver the live experience in a small and portable device that fuses the Bowers & Wilkins high end and low end product ranges.

B&W Customer Questionnaire

Results

Why do people invest in high end B&W Audio?

‘The ultimate goal of my system, and why I invest so much money, is transparency. I want the speakers/headphones to sonically disappear as if the music was live’

‘After I first got into the music biz and watched a top notch album produced, it’s a shame to know most people will only hear it through iPod buds or laptop speakers’

‘It’s about making the equipment disappear and bringing the artist into my man cave.’

Research

Refined Brief

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SPEAKER TECHNOLOGY/CONSIDERATIONS

Speaker positioning and room set up affect how audio enters the ear. With a portable speaker this is a hard variable to control.

The size of the speaker housing directly affects quality. Striking the right balance between the two is crucial.

Delivers live sounding audio by dispersing sound 360° around the speaker.

Positioning Size Omni Directional

Development

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SOFT MODEL PROTOTYPES

PHOTOSHOP RENDERS

The main interaction with Omni is the top disc which acts as a volume control. The user simply turns the disc clockwise to raise the sound and anticlockwise to lower it.

Product interaction was simplified in order to reflect the clarity of sound being produced.

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Omni

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Design Detailing

A detailed CAD model of the speaker was constructed using component dimensions and DFM considerations in order to

further develop the product form.

3” Driver Lithium - IonBattery

Kevlar Speaker Cone

Omni-directional

Cone

PCB

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360° sound means that Omni sounds great in any room no matter where you are.

Volume

Indicator

Mini USB Aux

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HIGHLY COMMENDED

An intense 2 week live project working with one of the most well known baby product brands to develop a new baby swing to fit into their product portfolio. As part of the project we were provided with detailed market analysis which cannot be shown in this document.

Baby Swing LiveProject

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Low End

Additional research was conducted in order to gain a better understanding of the market. This was done via

influential parenting website Mumsnet and also by reading reviews of competitor products. Through this

research it was found that the two most important factors when designing a baby swing are:

‘You can waste so much money on stuff like this and it only gets used for a few

months’

‘I got a second hand one, it was immaculate’

‘Something you can easily move would be a good idea. I think the Mamaroo has to be plugged in so

it’s not easy to move’

‘Living room, bedroom, kitchen, dining room, bathroom, friends houses.... I really think I’ve used it

everywhere!’

Value Portability

Low End High End

Why pay more?Parents see the value of the baby swing but struggle to

justify purchasing higher end swings when they essentially

provide the same set of features.

Research

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Parent Focused Design

Portability

2 Stage Seat

Visibility Reassurance

Lie Flat

One handed fold with a small footprint.

Allows for the swing to be used from an

early age and is easy to clean.

Essential for using with new borns. Opportunity to

extend product use as a sleeping platform.

A clear visual line from all angles between

mother and child with easy to access controls.

Visual and physical reassurance that the

baby will be safe when left alone via head

support, side walls and 5 point harness.

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Rapid Sketch Development

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C O S YSwing Sleep Sit

Your extra pair of hands

Lie flat bed for even the youngest

of babies

Perfect for when you’re

out and about

Designed to grow with your child.

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The Seat

At the heart of the Cosy seat is a motor unit. Having the motor mounted in the seat instead of the frame means that the most valuable part of the product can be used throughout its entire life.

PowerInput

SpeedControl

Motor

MotorOutput

- +

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5 Point harness

Carry handle

Toy arch release

Fully adjustable to lie flat

Backrestadjust

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When Cosy is connected to the swing frame, the drive motor output connects to a flexible drive shaft that runs up through the frame arm and into the swing mechanism. Removing the motor assembly away from the swing mechanism means that the pivot point is no longer a visual burden on the frame.

Connection Point

Compact swing mechanism

Input plug

Foot operated speed control

Power in/Speed Control

Drive Out

The Swing

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Using the Cosy base mount, mums and dads can use the seat in different locations in and out of the house.

Cosy can be reclined to lie flat for the youngest of babies

Seat rocks slowly on base using drive

motor

Seat folds for compact transport

and storage

Control/power unit connects to the back

of the base

The Base Mount

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Improve on an existing design using the inclusive design principles.

InclusiveDesign

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‘‘When asked about the things that concern them most about getting older, over two thirds of people say losing independence or becoming dependent on others’’ - Disabled Living Foundation Report, 2009

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OBSERVATIONS

2KG

The wrist is under added stress due to it being so offset from the 2KG weight.

Little finger used to support the teapot in a horizontal position.

Due to the offset weight, the spout naturally wants to rotate towards the ground.

Existing teapot tipping products are sterile in design and pigeon-hole the user into the stigma of using a ‘medical

product’.

Existing Solutions

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TEST RIGS DEVELOPMENT

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Design a bird box for nesting Robins that could be sold within an RSPB store.

RSPB LiveProject

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Key Nesting Habits:

Nests no more than one meter above the ground.

Prefers to nest in open fronted nesting boxes.

Likes to nest in small corners of the garden. They have often been found in watering cans, plant pots and even shoes.

The Robin

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Traditional bird boxes don’t offer the flexibility needed for attracting Robins.

The traditional method of attaching the bird box using a nail limits the number of suitable locations and attachment points.

The Problem

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The zip-tie bird box is designed to be placed in low level trees and vegetation, the perfect place for nesting Robins. The outer shell provides a place to fix the zip ties whilst the inner wood core provides warmth and protection for the Robin.

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3D CAD

A quick 3 day project to model a corkscrew in Solidworks using the master modelling technique.

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WINNER

There are 2.6 million people worldwide who don’t have access to safe sanitation. Re-invent the toilet experience for the user and make it more accessible, human-centred and environmentally-friendly.

Re-InventThe Toilet

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There has to be a market for toilets. History has shown us that when there is demand, supply follows. Right now there is a need for toilets but not a demand. When people

from economically lower sections of society gain access to money, they buy mobile phones and other luxuries but not

think of having toilets.

Jack Sim - Founder of the World Toilet Organisation

THE COMMUNITY

TOILET

1 in 3 women lack access to a safe toilet. Instead they risk harassment and assault by defecating in the open.

Insight OpportunityOpen defecation is often perceived to be cleaner and safer than using dark, cramped and damp public toilet blocks.

Take the perceived advantages of open defecation (clean, open air, safety) and use them to create an improved experience at the public toilet.

- World Toilet Day

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Jack Sim - Founder of the World Toilet Organisation

Only those health and sanitation programmes which could garner active participation and cooperation from the

community and inculcate the sense of ownership among the locals have been successful.

- WaterAid UK

Insight OpportunityFor a sanitation project to be successful the whole community needs to be engaged throughout the entire process in order to create a sustainable solution.

Create a process that takes into account the unique needs of a community and involves them in the design, building and running of the project to create a sense of ownership.

Around 20% of the poorest people in the world have a disability that affects their daily life. Current squat toilet designs have little

to no accommodation for the disabled. Barriers such as smell and dirty conditions also block the most able members of the

community from using a toilet.

Insight OpportunityThe toilet space is often the thing that detracts people from using community sanitation. Dark areas, putrid smells and lack of accessibility for the disabled often exclude the most vulnerable members of the community.

Use local, accessible materials to create simple passive systems that create a lighter, cleaner disability friendly environment.

Accessibility

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THE PROCESS

Every community has its own unique set of wants and needs in a toilet. The process is designed to discover these needs and manifest them in a toilet solution unique to the area by involving a diverse selection of community members from the very first step of the project.

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Build

NGOs advise the community on developing relationships with local builders and material suppliers. A community building project is initiated by NGO staff to build the toilet.

Unite

The first step in the process is for the NGO staff to develop a core group of community members to involve in the process. A diverse group is chosen by the NGO to include men, women, children, elderly and the disabled.

Design

Designers commissioned by the NGOs create a bespoke toilet design based on the community requirements discovered in the workshops.

Own

Once the building is complete, ownership is transferred from the NGO to the community group for day to day running. The NGO will now step back and take an advisory role.

Community Workshops

Workshops are run by NGO staff with the community group to discover their sanitation requirements. This is done as each different community will have their unique set of needs.

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MUMBAIDESTINATION

Mumbai has a population of 15 million people, half of which live in peri urban slums. High profile cases of rape and molestation of women in the city have created a sense of fear within the community. Sanitation is directly affected by this as women feel safer defecating in the open rather than using existing community toilets, especially at night when they are most vulnerable. This is how a community toilet may look in Mumbai if it were re-invented using the community scheme.

SafetyWomen in the community fear for their safety when using a community toilets especially at night, often choosing to defecate in the open near their homes.

Workshop Outcomes

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Community Space

Improved Lighting

Visual not Physical Barriers

Local Materials

Seating

Visual Security

At the core of the building is the community space. This is a space to be used for day to day running, community sanitation workshops and cleaning equipment storage.

Lighting will create an inviting and safe space at night, this is particularly important for women.

Breaking up the space using vegetation creates a sense of protection without being as dominating as concrete walls.

Simple building materials available in the local area are used in the construction, specifically corrugated sheet metal, wood and bricks.

Seating for peak usage hours controls the large crowds that intimidate the more vulnerable members of the community.

All doors open out into the central yard. Curving the building means that there are no doors hidden away in the dark out of sight.

Construction

Ownership

DesignOutcomes

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SmellSmell is a big factor for users. A smelly toilet is perceived as being dirty so will be avoided by some users.

DisabilityCurrent public toilet designs do not accommodate for disabled users.

CleaningCleaning is often hard in toilets due to small cramped spaces and porous materials absorbing dirty water.

HygieneAlthough most users attempt to keep their hands clean, some users don’t. The simple act of opening a door can spread harmful bacteria into the wider community.

Workshop Outcomes

Disabled UseA simple drop down seat attached to the rear wall provides a sitting toilet solution for those not able to squat due to age or disability. Legs slot into grooves in the lower slab to provide stability.

Ceramic FloorTiling the floor with glazed ceramic tiles reduces moisture absorption into the floor. This in turn reduces smell as urine can be easily wiped clean.

Hands FreeBoth door lock and tap water are foot operated meaning that the user does not have to touch any potentially dirty surfaces during use.

DesignOutcomes

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Solar ChimneyA dark clay chimney heats up in the sun. The air inside of it heats and rises, this creates a negative pressure inside of the building which in turn draws in fresh, cool air through a soil heat exchange pipe running up through the floor.

External RoofA roof above the main toilet block helps shade the building from direct sunlight, cooling the interior. In turn this increases the performance of the solar chimney.

Light PipePassively reflects natural sunlight into the building using a simple reflective tube.

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During the summer of 2012 I was lucky enough to secure an internship at M&P HQ in Huddersfield, UK. During this time I worked as part of the multidisciplinary in-house design team on a number of different products, all in different stages of development. Working along side designers, researchers, engineers and product testers I had a truly unique taste of the design process within an international corporation.

PlacementApril - Sept 2013

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Armadillo

During my placement I worked with the Industrial design team on the development of their new lightweight pram named Armadillo. The pram is now in production and has been a huge success for M&P.

The areas of work I was involved in were:

Concept GenerationUser Testing / Consumer Testing (hall tests, fitting trials, usability)Product Testing (compliance, Integrity, FMEA)Product Landscaping (international)Prototyping (paintwork, 3D printing, assembly)Supplier Communication (modification and specification docs)CAD (generation of new and modification of existing parts)IP and patent creation and filing

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forpeopleforpeople are a multidisciplinary product design studio based in Kennington, London. They work with some of the worlds most famous brands and have been responsible for many high profile projects including re-designing the British Airways First Class experience.

Whilst there I worked on a number of high profile projects with brands listed on the right, including an intense 2 month project with Yamaha where I was in a team of just 2 people working on a new flagship product.

Areas of work during my placement were:

CMF DevelopmentPrototypingBrand strategyFocus group/workshop planning and runningConcept generationSupplier communication (prototypes, test rigs)Rapid ideation

3D CAD (Solidworks + Rhino)

PlacementApril - Sept 2014

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Studio 104

New Designers Team

Studio 104 is a design brand set up and run by DFI students in order to raise money for their final year show at New Designers. Working collaboratively

as a year we released a line of T-shirts, hosted events and sold a range of products designed and made by us. At the core of the brand was an elected

committee, each member having a selected responsibility in the running of Studio 104. My responsibility within this group was manufacturing and logistics. This entailed sourcing materials, prototyping, costing projects and

quality control.

The Studio 104 brand was chosen to be our theme for our show at New Designers, encompassing the feeling of collaboration and our

comradery within the year group. I was part of the core team of people working day in and day out to design, source and construct the show.

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M: 07878196526E: [email protected]

ThankYou.