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Data Mining The Social Web By Gary Short Developer Evangelist Developer Express

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Data Mining The Social Web

By Gary Short Developer Evangelist Developer Express

Introduc>on

•  Gary Short •  Developer Evangelist •  [email protected] •  [email protected] •  www.garyshort.org •  @twiCer

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What About You Guys?

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Why Bother Data Mining The Social Web?

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How do we Data Mine The Social Web?

Public API

Data Store

Analysis

Visualise

Beyond Visualisa>on

My Set UP

Public API

cUrl to file

Preprocessing

Store to CouchDB

Analysis & Visualisa>on

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Today’s Sample

•  ~6,000 tweets •  Men>on – Apple – Google – MicrosoS

•  Doesn’t include last night’s announcement J

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Lexical Diversity

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Compe>>ve Analysis

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Lexical Diversity by Brand

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Top 10 Popular Words

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Top 10 Posters by Volume

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Propor>on Of Geo Coded Tweets

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Ques>ons

•  [email protected] •  [email protected] •  @twiCer

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