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A process of transforming data into information .

To make it available to users in a timely manner to make a difference.

[Forrester Research, April 1996]

Data

Information

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• For assembling and managing data from various sources for the purpose of answering business questions. Thus making decisions that were not previous possible.

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RelationalDatabases

LegacyData

Purchased Data

ERPSystems

Data Warehouse Engine

Optimized Loader

ExtractionCleansing

AnalyzeQuery

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Data Mining Is The Valuable process of identifying Valid Novel Potentially Usefull data from databases.

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•Brute-force crunching of bulk data

•A difficult to understand technology requiring an advanced degree in computer science

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“Necessity is the Mother of Invention”

We are drowning in data, but starving for knowledge !

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By Utilizing the CRISP-DM Methodology

Requirements:Existing dataSoftware technologies Situational expertise

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Data mining core of knowledge discovery process

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Data Mining

Database Technology Statistics

MachineLearning

PatternRecognition

AlgorithmOther

Disciplines

Visualization

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Finance / BankingManufacturingMarketing / RetailGovernments

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Privacy IssuesSecurity issuesMisuse of information/inaccurate information

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Data mining brings a lot of benefits to businesses, society, governments as well as individual. However privacy, security and misuse of information are the big problems if they are not addressed and resolved properly.

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Any Questions..??

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