data-driven: "làm động" thị trường bẤt ĐỘng sẢn (real estate vietnam) 2015
TRANSCRIPT
Dr. Dinh Le DatCo-founder & CEO
[email protected] | +84 91 2323 911
DATA-DRIVEN: "Làm động"
thị trườngBẤT ĐỘNG SẢN
Định Hướng Dữ Liệu
Nâng Tầm MarketingHCMC, 10/2015
2015
Source: ANTS, Gartner Dec 2014
Key Issues:• Multichannel Brand Strategies
• Multichannel Marketing Strategies
• Creating Effective Customer Experiences
• Multichannel Marketing Critical Capabilities
• Content Marketing
Source: ANTS, Google 2015
MarketingPlatform
• Multi Websites & Mobile Sites• Multi Products• Multi Campaigns
• High Bidding Price on Google & Facebook?
• Performance tracking?• Optimization?• CRM?• ROI?
MULTI-CHANNEL MARKETING
CUSTOMER NETWORK WITH ONE CUSTOMER EXPERIENCEWeb. Mobile. Social. Email.
Source: ANTS
Online
Offline
CRM
Source: ANTS, CJG, Maximumresites 2015
Source: ANTS, CJG, Maximumresites 2015
Source: ANTS, CJG, Maximumresites 2015
Source: ANTS, CJG, Maximumresites 2015
Source: ANTS, CJG, Maximumresites 2015
Source: ANTS, CJG, Maximumresites 2015
Source: ANTS, CJG, Maximumresites 2015
Source: ANTS, CJG, Maximumresites 2015
ANTS | FPT Corporation / FPT Technology Innovation
Hotline: +84 90 376-9672 / Office: +84 8 7301-9199 / [email protected]
AntHill, 24.D6 Villa, Saigon Pearl Villas, 92 Nguyen Huu Canh Str.,
Ward 22, Binh Thanh Distr., HCMC, Vietnam http://ants.vn | http://fpt.com.vn / http://tech.fpt.com.vn
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