DATA ANALYTICS FOR IoT DEVICE DEPLOYMENTS: INDUSTRY TRENDS AND ARCHITECTURAL TRADE OFFS

Mark Benson, CTO, Exosite

“BIG DATA HAS ARRIVED, BUT BIG INSIGHTS HAVE NOT.”– TIM HARFORD, FINANCIAL TIMES

“BEHIND EVERY BIG FAILURE AT OUR COMPANY, THERE WAS A MARVELOUS SPREADSHEET”

-SCOTT COOK, FOUNDER AT INTUIT

THE REALITY IS THAT WITHOUT CONTEXT, DATA IS MEANINGLESS

ANALYSTS ARE FUELING THE HYPE WITH BIG-TIME PREDICTIONS30 billion IoT devices in service by 2020 - IDC, 2015

50 percent of new business products and services with IoT elements by 2020 - Gartner, 2016

$11 trillion of economic impact via IoT technologies by 2025 - McKinsey, 2015

THE TRUTH IS THAT IoT IS NOT A TRENDING INDUSTRY

IoT IS A TREND AFFECTING ALL INDUSTRIES TO VARYING DEGREES

CREATING SMART CONNECTED PRODUCTS AND SERVICES IS A JOURNEY

THE JOURNEY BEGINS WITH BASIC CONNECTIVITY

72

DEVICE USER

WHICH ENABLES DATA ANALYSIS AND CLASSIFICATION

LEADING TO MORE COMPLEX (AND VALUABLE) ANALYSIS

RESULTING IN A REFINED APPROACH THAT ALLOWS US TO DO MORE WITH LESS

SUCCESS PATTERNS FOR FUTURE-PROOFING YOUR IoT

ANALYTICS JOURNEY

EMBRACE IoT AS A

STRATEGICDECISION

THINK BIGBUT START SMALL

CRAWL,WALK,

THEN RUN

EMBRACE THEEMERGING DIGITALECOSYSTEM

SELF-SERVE SOFT SERVE/FROZEN YOGURT

MACHINE

CASE STUDY

QUICK-SERVE FROZEN YOGURT MACHINE THAT DISPENSES A CUSTOMIZABLE FROZEN TREAT WITHIN 30 SECONDS

AUTOMATED OPERATION ENABLES TRADITIONAL BRICK & MORTAR STORES TO EXTEND THEIR REACH WITH EXISTING STAFF

EASY FOR OPERATORS TO MAINTAIN AND SERVICE WITH REAL-TIME MONITORING, REPORTING, AND ALERTS

LOWERING THE BARRIER OF ENTRY FOR FROZEN DESSERT ENTREPRENEURS TO ENTER THE $42B US MARKET

PAVING THE WAY FOR PREDICTIVE MAINTENANCE, OPTIMIZED DEMAND PLANNING, AND TARGETED OFFERINGS

SUMMARY

Embrace IoT as a strategic

decision

Think big, but start small

Crawl, walk, then run

Embrace the emerging digital

ecosystem

THANK YOUMark Benson

https://twitter.com/markbenson

https://www.linkedin.com/in/markbenson

http://exosite.com/ http://markbenson.io/

https://twitter.com/exosite

https://www.linkedin.com/company/exosite