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TRANSCRIPT
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Velkommen til Academy #digfmo
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Academy – By Innovation Dock
Academy by Innovation Dock is a school designed for the future.This is where we develop innovation heroes, strategy superstars,startup experts, business model innovators and next generation
leaders.
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Every industry, every company is going trough a digital transformation
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Question is,
do they know it?
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AggressiveCreative
See opportunities
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AggressiveCreative
See opportunities
… more than just marketing
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AggressiveCreative
See opportunities… more than just marketing
Digital Business Models
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AggressiveCreative
See opportunities… more than just marketing
Digital Business Models
Digital at the core of everything they do
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+1 000 000 overnattingssteder
+34 000 byer
+190 land
+25 000 000 gjester
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Antall nordmenn som booket bolig i utlandet gjennom
Airbnb ble over tredoblet i fjor.
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Antall tilreisende til Norge som brukte Airbnb ble nesten
tredoblet i fjor.
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Airbnb har en verdi på rundt $10 milliarder, dette er ca $1
milliard mer enn Hyatt Hotels Corporation
Kilde:http://www.forbes.com/sites/joeharpaz/2014/05/07/airbnb-disrupts-hotel-economy-sends-regulators-scrambling/
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1999
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In less than 5 years your social channels will eclipse your website as a customer touchpoint.*
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Disruptive innovation
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…..always follows a pattern.
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The market leader
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The market leader
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The market leader
Ha, ha, ha….
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…..????
The market leader
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‘’…we don’t understand…’’
The market leader
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‘’…Oooppppsssss’’
The market leader
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Disruptive innovation happens in every industry.
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DISRUPTED
Film
Reisebyrå
Bokhandlere
Nyheter
MusikkAviser
ReklameSpill
Aksjemegling
”Dating”
HotellerFoto
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ONGOING DISRUPTIONMarkedsføring
Finans
Bank
Publisering
Underholdning
Klær
Rekruttering
Mat
TV
Bil industrien
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COMING SOON
Utdannelse
Eldreomsorg
Risikokapital
Helse
Olje og gass
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På tre år har omsetningen til Godt levert.no, Adams matkasse og Kolonihagen økt fra 43,7 millioner kroner i 2011 til 332,5 i fjor.
Kilde: http://www.nrk.no/norge/knallvekst-for-bedrifter-som-selger-middag-pa-dora-1.12178448
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Hva er viktig for deg,kjære kunde?
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• Maten skal være laget fra bunnen av• Maten skal oppfattes som sunn og
ordentlig • Maten skal være variert
Kilde: Annechen Bugge ved Statens institutt for forbruksforskning
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#1 Masseproduksjon
Stikkord: 3D-Print
#2 Finans
Stikkord: Crowdfunding, Bitcoin, wearable computing
#3 Helse Stikkord: digitalisering
#4 Energi Stikkord: Smart
#5 Telekommunikasjon
Stikkord: Wi-Fi + Apps
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28 500 consumer health apps
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Healthcare represents nearly 18% of the United States’ economy, yet it is one of the last sectors to undergo technology-based transformation. We believe technology entrepreneurs can bring needed change to the industry, and we’re lowering the barriers for them to succeed
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Health care innovation incubator
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VERKTØY FOR Å FORSTÅ
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1. Hvordan tjener vi penger?(revenue mix)
FORSTÅ FORRETNINGSMODELLER
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1. Hvordan tjener vi penger?
2. Hvordan strukturerer vi inntekter og kostnader?
FORSTÅ FORRETNINGSMODELLER
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1. Hvordan tjener vi penger?
2. Hvordan strukturerer vi inntekter og kostnader?
3. ”Hvordan designer vi gjensidig forsterkende forretningsmodeller der alle ni byggeklossene gjør helheten, mer enn summen av delene? Hvordan kan vi gjøre dette om og om igjen?”
FORSTÅ FORRETNINGSMODELLER
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www.innovationdock.comStavanger, Norway