CV -Muhammad Abbas (Updated on 21-09-2015)

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Curriculum VitaeCurriculum VitaeMuhammad Abbas SaqibH.No.119/17, Sector 11D,N. Karachi, Karachi, PakistanContact: +92-334-1673678 Email: leosaqib@gmail.comCareer SummaryOver 25 years of professional working experience in the communication industry. Started profession career as an assistant editor at a well published magazines and after working with many magazines and news papers, switched career to advertising industry and during over 15years advertising career worked with a variety of clientele including FMCGs, Banks, Educational Institutions, Development Sector, etc. Area of expertise includes conceptualizing full-fledged campaigns as a concept/ copywriter (Urdu) and also as a translator. Meanwhile, have been writing fiction novels, original and translated/adopted short stories, mini short stories (Flash fiction), columns etc. which have been published extensively in local magazines and dailies. Have also written TV plays, radio programs, stage plays and shows and articles etc.Professional Experience:Working as a ResearcherSince 19th September 2013 till now (Over 2 years)Ummat Publications (Pvt.) LimitedWorking as a Creative Consultant (Freelance)I. Connect Marketing Communications (CMC)Private LimitedII. X-Nine Communications Private LimitedIII. Klaxon Advertising Private LimitedAs a Concept / Copywriter (Urdu) and Translator (English to Urdu)Argus Advertising (Pvt.) Limited (April 1997 to March 2013)Some of the major Clients / BrandsGeneral Tyres, Askari Bank Limited, Meezan Bank Limted, Soya Supreme Cooking Oil, Dawlance Refrigerators ,Tibet Tooth Paste, Agfa Film, Bradys Bread , JSL Tea, Fontalia Mineral Water, National Development Finance Corporation, Orion TV, Lucky Film, AGE Cables, General Tyre, State Life Insurance, National Bank of Pakistan, Trade Development Authority of Pakistan, Allied Bank Limited, Elfy Adhesives, Attock Cement, PICIC, PICIC Commercial Bank, Daewoo Electronics, NADRA, OPF, CDA, NEPRA, House Building Finance Corporation, PICIC Insurance, IBA, Pakistan State Oil, PIA, Kawasaki Motors, The Cancer Foundation, SIUT, CYAN Limited, Sindh Bank and many more Responsibilities & Job Description translation (English to Urdu and Urdu to English) Conceive, Plan, Write, Visualize and Manage all multi-media campaigns. Develop Jingles, Anthems, and Scenarios of TVCs. Translate / adopt English advertisements and brochures into Urdu and vice versa Develop simple 2D Animation of TVCs, for presentation on MS Power PointAs a Script Writer Long play Dada Chandu Door Ke (Eid Special) Aired on PTV World 5 Plays for series Aik Dafa Ka Zikar Hai Aired on PTV Play Zindagi Ka Safar for Geos Love Stories Series Aired on Geo Telefilm Shikar, Shikari Aur Shikra for Geo (Under Production) TV & Radio programs of Dawlance, Soya Supreme Cooking Oil, State Life etc.As an Editor and translatorSub Editor Daily Ummat (Dec. 1999 to Jan.2000)Editor AVS Magazine (Jan.1996 to Mar.1997)Editor Subah - e - Nau Magazine (Sep.1995 to Jan.1996)Asst. Editor Fashion Mag (Sep.1993 to Sep.1995)Asst. Editor Mystery Magazine (June.1990 to June.1993)As a Freelance Fiction Writer & English to Urdu TranslatorNumerous fictional, adopted & translated shorts stories, mini fiction stories(flash fiction), novels, articles, interviews & features for leading monthly & weekly Magazines & Newspapers including: Weekly Akhbar e - Jahan, Monthly Suspense Digest, Jasoosi Digest, Sarguzasht, Mystery Magazine, Adventure, Razdar, Sabrang, Cricketer, Dastar Khawn, Daily Express & Daily Ummat.As an associate news editor: A short stint with Indus News.Literary Achievements1 An Original Urdu Novel Aag Bagoola comprising about 1,000 pages 2 An Original Urdu Novel Talash Published in weekly Akhbar-e-Jahan3 An Original Urdu Novel Behroop Published in weekly Akhbar-e-Jahan4 A series of 26 true crime stories Published in weekly Akhbar-e-JahanAcademic Qualification: B.A (University of Karachi)Computer LiteracyMS Word, MS Power Point, Urdu Inpage, Adobe Photoshop, etc. ReferencesMr. Maqsood A. Ansari,CEO, Argus Advertising (Pvt.) Limited. Contact: +922135309921-6, 0092300-8207777Syed Abdul Qadir ShahManaging Director,Connect Marketing Communications (Pvt.) LimitedContact: +923008292767Suhail Ahmad SiddiquiChief Editor, Live Rostrum News Agency (http://www.liverostrum.com/)Contact: +923353576891