ALESSANDRO VOLPINO

Address: 3 Limeharbour, London, E14 9LU, United Kingdom

Mobile:+44(0)7506434395

Email: alessandro.volpino86@gmail.com

Skype: volpino.alessandro

LinkedIn: www.linkedin.com/in/alessandrovolpino

PERSONAL STATEMENT

Digital & Social Media marketing specialist and professional content writer. Four languages spoken: Italian native language, two language

certificates (English and Spanish) and basic French. Cosmopolitan interest in other cultures and self-confidence in different national

approaches to common problems. Good analytical, problem solving, communication and writing skills. Good knowledge of the principal

Internet and Digital marketing techniques. Quick learner, creative and experience of handling a problem from different points of view.

RELEVANT WORK EXPERIENCE

10/2016 – PRESENT COPYWRITER – FREELANCE

Company: WELOCALIZE - ADAPT WORLDWIDE, London, United Kingdom.

Type of company: multilingual digital marketing agency.

Main duties: freelance copywriting. Creation of Google AdWords ads on behalf of a third party.

10/2016 – PRESENT CONTENT WRITER – FREELANCE

Company: LOCAL FREDDIE, London, United Kingdom.

Type of company: platform for private London tours.

Main duties: freelance writer of SEO friendly articles – written both in English and in Italian - about London. Creation of dedicated

pages for Google AdWords campaign. In addition, informal private guide for visitors in London.

Achievements: Several blogs published and contents revised. SEO analysis and editing that leaded to improvements of Google

ranking, enhancing visibility and traffic on the online platforms.

01/2016 – PRESENT CONTRIBUTING WRITER – FREELANCE

Company: WRITING TIMES, London, United Kingdom.

Type of company: literature and culture magazine.

Main duties: freelance writer of SEO friendly articles and reviews on literary events and book reviews.

Achievements: articles, features and reviews published about culture, literary and events.

04/2016 – 11/2016 DIGITAL & SOCIAL MEDIA MARKETING CONSULTANT – FREELANCE Company: YACHT + YOGA, London, United Kingdom.

Type of company: luxury travel agency specialised in yoga sailing holidays.

Main duties: digital marketing strategy, planning and analysis freelance consultant. PR campaign (especially social media). Creator

of media assets and writer of SEO friendly contents.

Achievements: social media campaign completed. Posts and blogs published. More visibility and traffic on the online platforms.

Better ranking on Google.

04/2016 – 10/2016 CONTRIBUTING WRITER Company: NUDEMOLE MAGAZINE, London, United Kingdom.

Type of company: literature and culture magazine.

Main duties: freelance writer of SEO friendly articles and reviews about culture events.

Achievements: articles and blogs published about culture, art, news and entertainment.

11/2015 – 04/2016 RESPONSIBLE FOR DIGITAL & SOCIAL MEDIA MARKETING; SALES EXECUTIVE; MANAGER’S

PERSONAL ASSISTANT – INTERNSHIP

Company: SCORPION TV, London, United Kingdom

Type of company: international films, series and documentaries distribution company.

Main duties: internship in digital & social media marketing. Digital marketing strategy and planning. Search for new products to

sell, lead generation and public relations (PR). Creator and manager of several online platforms and media assets. Writer of SEO

friendly daily posts, articles, contents and responses to external contacts (such as email, posts, messages). Market and sells online

analysis. Clerical & secretarial duties and manager’s personal assistant (PA).

Achievements: improved contacts, likes, views and subscriptions mainly on Facebook, Twitter, LinkedIn and YouTube. New

contacts and new films to sell. Sells increased on Vimeo and YouTube. More visibility on the Internet and more traffic on the web.

New marketing plan for the company.

05/2015 – 06/2015 SALES ASSISTANT (TEMPORARY)

Company: DE WAN, Turin, Italy.

Type of company: luxury jewellery shop (costume jewellery and luxury goods and objects).

Main duties: during a period of discounts, customer satisfaction and security control. Shop assistant and store management.

Achievements: managing the security, successfully controlled and organised the flow of customers assuring their safety, improving

communication skills. During this period, nothing was stolen or damaged.

11/2014 – 01/2015 RESPONSIBLE FOR THE “EXPO2015 OFFICE”; ECOLOGY DEPARTMENT CLERK – INTERNSHIP

Company: FEDERAZIONE AUTOTRASPORTATORI ITALIANI (FAI), Brescia, Italy.

Type of company: Italian association of trucking companies.

Main duties: customer satisfaction, clerical & secretarial duties. Writer of reports to my manager and university.

Achievements: all requests given were satisfied. Learnt more about freight transport and its ecological problems. Observed the

environment issue from the lorry drivers’ point of view and improved writing skills.

EDUCATION

04/2016 – 08/2016 DIGITAL MARKETING INSTITUTE, London, United Kingdom

Professional Diploma in Digital Marketing

Relevant subjects: marketing, SEO, PPC, digital display marketing, social media marketing, email marketing, mobile marketing,

analytics, strategy and planning.

02/2014 – 02/2015 UNIVERSITÀ CATTOLICA DEL SACRO CUORE, Brescia, Italy

Postgraduate Degree (60 ECTS credits, 2nd level Master of Arts, 1 year) in Human Development and Environment: Governance,

Education, Scientific Knowledge

Thesis: ‘Green Marketing for the company. Part of the solution, tool of sustainable growth for the firm’.

EQF: Level 7

Relevant subjects: green marketing, sustainable tourism, social environmental studies (law, politics, economics, education), natural

environmental studies (earth science, environmental science, atmospheric science).

The degree explained how to communicate in a sustainable way and transform a firm in an eco-friendly company, as well as develop a

more environmental policy and administer the green economy.

09/2011 – 03/2014 UNIVERSITÀ DEGLI STUDI DI TORINO, Turin, Italy

Master's Degree (120 ECTS credits, 2 years) in International Studies

Thesis: ‘The last frontier: history, geopolitics, war and civil society in the spatial dimension’.

EQF: Level 7

Relevant subjects: European studies, international studies (law, economics, governance and politics), contemporary history,

sociology, immigration dynamics, globalisation, English, Spanish.

The curriculum in “European affairs” was about the functioning of various European institutions (organisations, politics, common market,

etc.) and how the EU member states and international organisations interact with each other.

09/2005 – 09/2007; 02/2009 – 03/2011 SCUOLA UNIVERSITARIA INTERFACOLTÀ IN SCIENZE STRATEGICHE (SUISS),

Turin, Italy

Bachelor’s Degree (180 ECTS credits, 3 years) in Strategic Studies

Thesis: ‘Religion, manifest destiny and military power in American politics: a debate after 9/11’.

EQF: Level 6

Relevant subjects: economics, law, political science, mathematics, natural science, French, English.

Theoretical and practical training in order to operate in positions of command, leadership, management and coordination (administrative,

logistical and technical-operational) in the areas of: armed forces; internal and external security; management and direction of

organisational-functional systems also not specifically military character.

09/2007 – 02/2009 POLITECNICO DI TORINO, Turin, Italy

Bachelor’s Degree in Energy Engineering

Lessons attended for one year.

OTHER COURSES

2011 – 2016 IDEA STORE (London, UK), DAIMON ART (Turin, Italy) and MAGNOLIA ITALIA (Brescia, Italy)

Several creative writing courses

06/2014 BLU FORM SRL, Brescia, Italy

Attendance Certificate (160 hours) in Sales

07/2011 UNIVERSITÀ CATTOLICA DEL SACRO CUORE, Milan, ITALY

Summer School in Analysis of International Relations

KEY SKILLS

LANGUAGES

Italian: native speaker

English: Reading: Excellent; Writing: Excellent; Speaking: Good.

IELTS English Certificate, April 2015. Living in London since September 2015.

Spanish: Reading: Excellent; Writing: Good; Speaking: Good.

DELE Spanish Certificate, May 2012. Lived two months in Spain.

French: Reading: Elementary; Writing: Elementary; Speaking: Elementary.

TECHNICAL SKILLS

Computer literate with an excellent knowledge of Microsoft Office (Word, Excel, Outlook and Power Point) and all principal

software.

Excellent knowledge of the principal online marketing techniques (such as SMM, SEM, SEO, SEA, SMO and email marketing),

of social media and the main web analytics services (mainly Google Analytics, YouTube Analytics, Vimeo Stats).

Very good knowledge of WordPress and Photoshop.

PERSONAL INTERESTS

Writing, music (drummer), reading, travelling, photography, new technologies, cinema, science, environment and sustainability.

References available upon request