cutting - lorealbusinessplus.co.uk · cutting edit team if you are a hairdresser just starting out...

C U T T I N GKeen to master the basics? Perfect your techniques on one of our foundation courses. Or, if you are confident in your skills, why not stretch them with new ideas and inspiration on our Cut & Colour Collection courses?

Achieve and maintain your cutting edge with courses for you and every member of your team.

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• Suitable if you already work as a stylist and would benefit from inspiration and motivation to develop new skills

Step 3 ADVANCED

Step 2 EXPERIENCED

• Ideal for those with a minimum of 2 years’ hairdressing experience and with a level of knowledge and confidence in the subject

Step 1 FOUNDATION

• Most beneficial to students new to hairdressing, to a specific subject, to L’Oréal Professionnel or returning to hairdressing following a break

Step 4• As long as the prerequisite has been

met, this is perfect for those already at an advanced level who would like to become a specialist

SPECIALIST

C U T T I N G C U T & C O L O U R

CUTT

ING

Insights Masterclass Tailor Made

C U T & S T Y L E M E N ’S & L A D I E S ’ M E N ’S

Creative Cutting Inspirations

Contemporary Classics

Designer Cutting

Cut & Colour Collections

RUSH Creative Concept

Artistry Through Design

Creative Cutting & Editorial Finishing

ONE

Cutting Elements

Intermediate Cutting Inspirations

Foundation Cutting

Cutting & Finishing Focus

Foundation Cutting Men’s

Classic Barber Masterclass

Men’s Cutting Inspirations

Contemporary Barbering

Creative Men’s Cutting

Specialist Barbering

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2 DAYS STEP-BY-STEP DEMO

INTERACTIVE DEMO

HANDS-ON TRAINING £299

EXPERIENCED

CUTTINGElementsJONATHAN SOONS, HEADMASTERSOn this course Jonathan will take you through the latest cuts from Headmasters academy collections step by step, from looking at the street fashion and shows that inspired them right through to the most directional consumer fringes and finishes, to deliver looks that’ll work from editorial to salon.

KEY LEARNINGS• Trends breakdown• New layering and graduation cutting systems• Blow-dry techniques from Headmasters latest menu• Essential fringes and finishes for salon work• An in-depth breakdown of how our collection was designed,

from initial thought processes to creating the cuts

STUDENT PROFILE• Newly-qualified stylists looking to perfect

the basics and build confidence• Intermediate stylists hungry for inspiration

SCHEDULE• 9:45am Register• 10:00am Start• 5:00pm Finish - approximately

DATES

L’Oréal AcademiesLondon - 09 August Manchester - 10 March, 04 May

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With a huge roll call of top-brand fashion and editorial shoots under his belt, Jonathan loves applying a session stylist’s eye to wearable looks and precision cutting. His role as Headmasters Artistic Ambassador keeps him busy balancing a packed shoot diary with educating the team.

CUTTING

3 DAYS INTERACTIVE THEORY

STEP-BY-STEP DEMO


FOUNDATION

L’ORÉAL PROFESSIONNEL EDUCATION CONSULTANTBuild a solid foundation in the skills of cutting women’s hair and gain an understanding of the methods behind the principles. Start with a good grounding in the basics, including the tools you will use, face shapes and growth patterns, before moving on to classic cuts, all broken down into step-by-step processes. And finally, receive a comprehensive take-away guide to help you apply your new skills back in the salon.

KEY LEARNINGS• Understanding the tools of the trade and when to use them• Face shapes and growth patterns• Step-by-step guide to creating foundation cuts including the

one-length bob, long, medium and short layers, graduated bob, forward graduation and round and square fringes

• Which products to use and how to use them to create the perfect finish

STUDENT PROFILE• Trainee hairdressers who haven’t yet progressed to cutting• Trainees new to cutting• Hairdressers returning to the industry• Hairdressers looking for a refresher in the foundation principles

of cutting


DATES

L’Oréal AcademiesLondon - 20 January, 06 April, 27 July, 07 September, 22 November

Manchester - 14 January, 02 November

Leeds - 21 March, 23 June, 12 September

Regional LocationsBelfast - 16 May Bridgwater - 01 August Burton-On-Trent - 13 June Glasgow - 06 June, 15 August Liverpool - 07 March London SAKS - 08 June Southampton - 04 July Southport - 09 May

Foundation CUTTING

CUTTING

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CuttingINSPIRATIONS

INTERMEDIATE

Judith McKay, Andrew Mulvenna• How to carry out the perfect successful consultation• An exploration of key current seasonal trends• New and invaluable sectioning, cutting and styling skills• Lose the fear of products and application through

knowledge• The self-belief to enjoy your skill and enjoy your success!

Frank Lillywhite • How to create bespoke work that sets you and your salon apart • Expertise in the latest commercial salon techniques• Tricks and time-savers to ensure you stay on time• Confidence in applying new techniques• Inspiration to think outside the box and let your creativity flow

Julie Smith, Tall Poppy• Seasonal trends from London Fashion Week• New cutting techniques• A true understanding of products• How to translate new skills for your clients

Dafydd Rhys Thomas, Ken Picton• Commercial cutting and styling techniques• Inspiration and trend research• The use of social media• Retailing techniques and how to upsell services

Dale Herne, RUSH• A thorough understanding of precision cutting• The art of body position and why it’s important• The importance of head mapping and how to perfect it• How to be confident in your work and style• Where and how to find inspiration for key looks

Ellenora Dean, Percy & Reed• An in-depth grounding in modern techniques• How to choose the right tools and use them effectively• Choosing the right technique to achieve key finishes• How to take fashion and trend-based techniques

into the salon• The importance and inside secrets of perfect finishing

Mario Failla, The Gallery• Consultation to gain ideas• Managing the client’s expectations• Discipline in elevation, angle, line and cut• The power of product• Finally look good and feel good

Freya Haines, Electric• Understand the importance of consultation

and effective communication• Understand face shape to create the perfect,

individual look• Rules of cutting short hair for women• How and when to personalise a haircut • Drying and styling with L’Oréal Professionnel products

KEY LEARNINGS

CUTTING

1 DAY INTERACTIVE THEORY


EXPERIENCED

CUTTING EDit TEAMIf you are a hairdresser just starting out on the salon floor and in search for your own individual style, then this course is designed for you. The EDit team members are personally hand selected for their unique talent, style and passion for education. So if you are eager to learn, the EDit team are full of energy, inspiration and new ideas to share.

KEY LEARNINGS• Inspiration and new ideas that are commercial

and current and can be taken back to your salon to use immediately

STUDENT PROFILE• Any hairdresser wanting inspiration,

forward thinking and new creative ideas


DATES

L’Oréal AcademiesLondon - 26 July Judith McKay 18 October Mario Failla 15 November Julie Smith

Manchester - 17 February Julie Smith 23 March Judith McKay 18 April Ellenora Dean 07 June Mario Failla

20 June Judith McKay 25 July Freya Haines 01 August Dale Herne 15 August Frank Lillywhite 16 August Julie Smith 07 November Judith McKay 14 November Dafydd Rhys Thomas

Leeds - 17 February Dafydd Rhys Thomas 09 May Freya Haines 16 May Mario Failla 16 August Judith McKay 27 September Ellenora Dean

Regional LocationsBelfast - 01 February Judith McKay 13 June Frank Lillywhite Bridgwater - 25 July Dafydd Rhys Thomas Burton-On-Trent - 09 May Dafydd Rhys Thomas Canterbury - 01 June Dale Herne Edinburgh - 16 May Judith McKay 10 October Frank Lillywhite Glasgow - 04 July Frank Lillywhite 17 October Mario Failla Liverpool - 26 July Frank Lillywhite Newcastle - 01 February Frank Lillywhite 25 April Julie Smith 15 August Dafydd Rhys Thomas Solihull - 23 May Frank Lillywhite Suffolk - 18 July Julie Smith Tonbridge - 10 October Mario Failla

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GUEST ARTISTChallenge your creativity, push your personal boundaries and take home lots of ideas from this one-day course dedicated to sharing inspiration, ideas, techniques and collections, professional to professional. As a creative expert, personal inspiration is the key to staying at the forefront of your profession. Each of the Guest Artists will offer a unique experience by sharing their creative and commercial techniques that can be taken back and used in the salon. See overleaf for details of Guest Artists for this course.

STUDENT PROFILE• For students experienced in working with cut and colour and looking

for inspiration and motivation• Advanced hairdressers looking for creative cutting inspiration• Hairdressers seeking new and creative ideas for trend-led cuts


CuttingINSPIRATIONS

CREATIVE

1 DAY IDEAS SHARING WORKSHOP

INTERACTIVE DEMO


ADVANCED

DATES

L’Oréal AcademiesLondon - 09 February Dylan Bradshaw 16 February Claire Morley & the Contemporary Artistic Team 07 March Andrew Mulvenna 09 May Haringtons Artistic Team 08 June SAKS Artistic Team 01 August Jonathan Soons, Headmasters 19 September SAKS Artistic Team 14 November Andrew Mulvenna 28 November seanhanna Creative team

Manchester - 14 June Andrew Mulvenna 11 April Jonathan Soons, Headmasters 08 February Jonny Engstrom, Guy Kremer 11 July seanhanna Creative team

Leeds - 27 June Haringtons Artistic Team

Regional LocationsBelfast - 24 October Haringtons Artistic Team Hornchurch - 06 September seanhanna Creative team

CUTTING


INTERACTIVE DEMO


ADVANCED

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KEY LEARNINGS

Jonny Engstrom, Guy KremerJoin Jonny for a day dedicated to sharing inspiration, ideas, techniques and collections – hairdresser to hairdresser. With international experience in education, Jonny will arm you with combinations of tool usage, experiments on weight and form, creative techniques and confidence to become a designer with a commercial edge.

SAKS Artistic TeamThere’s no denying the talent and inspiration in this artistic team. Taking a break from their shop in London’s Barbican, they are here to show you their latest signature collection, boost your confidence in salon-based techniques and encourage your unique creativity.

seanhanna Creative teamWith their vigorous, infectious and engaging teaching method topped with an original flair, the team will give you salon-ready strategies and techniques for creating cuts that are both inspirational and commercial. Discover how they work with their marketing teams to maximise the benefits of developing unique signature cuts.

GUEST Artists

Andrew MulvennaSpend an innovative and inspiring day with one of Ireland’s most respected hairdressers to discover up-to-the-minute ways to think and create a fresh cutting collection. You will unlock current and next season’s runway trends, while picking up new cutting and sectioning techniques, thought-provoking ideas to create new shapes and textures and how to translate them all back into the salon and inspire your team. You will leave this course energised, equipped and ready to start your very own collection.

Claire Morley & the Contemporary Artistic TeamFollow a step-by-step demonstration to sculpt and personalise haircuts for the perfect finish with the former L’Oréal Colour Trophy Tour Head Director. As part of a team known for its dynamic approach, Claire’s course will incorporate both classic and new techniques into the creative arena.

Dylan BradshawThree-time L’Oréal Colour Trophy winner Dylan worked in some of the world’s leading salons before establishing the Dylan Bradshaw Salon in Dublin and revitalising the Irish hairdressing industry. Since then his brand has grown to include the db Academy and product ranges, setting the bar for innovation and education.

Haringtons Artistic TeamBe inspired to develop your very own creative cutting skills and build confidence in delivering consultations with the award-winning team who have graced shows in London, Paris, Milan and New York.

Jonathan Soons, HeadmastersOn this course Jonathan will take you through the latest cuts from our academy collections step by step, from looking at the street fashion and shows that inspired them right through to the most directional consumer fringes and finishes, to deliver looks that’ll work from editorial to salon.

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ADVANCED

CUTTINGDesigner

HARINGTONS ARTISTIC TEAMAre you ready to be inspired? The boundary-breaking team at Haringtons will take you on a journey to reaching your potential. You will get to upgrade, develop and perfect your cutting skills with an extra creative push to get you onto a higher level. Practical sessions and demonstrations will help you refine your techniques, giving you precision and a technical edge, so you can emerge refreshed, inspired and motivated.

KEY LEARNINGS• Inspiration and motivation• Strengthening and perfecting cutting techniques• Improved confidence• Insight into the Haringtons collections• Learn latest techniques and push your creative boundaries

STUDENT PROFILE• Hairdressers with a minimum of 5 years’ experience


DATES

L’Oréal Academies

London - 06 September Manchester - 02 March

The award-winning Haringtons Artistic Team inspires, educates and motivates hairdressers the world over with seminars and workshops combining fashion, creativity and inspiration. Boasting international shows for L’Oréal Professionnel at London, Paris, Milan and New York Fashion Weeks and over 30 years’ experience of skilfully translating their knowledge into understandable formats, make Haringtons one of the most exciting and influential teaching teams.

CUTTING


INTERACTIVE DEMO


ADVANCED

STEVE ROWBOTTOM, WESTROWSteve Rowbottom, Creative Director of the Westrow Artistic Team, puts the spotlight on the fundamentals of classic hairdressing on this two-day enlightenment course. Learn the principal techniques and key core disciplines while gaining a thorough understanding of the approach and execution that is the lifeblood of a successful hairdressing career.

KEY LEARNINGS• Technical breakdown of classic cuts• How to adapt the classics with a contemporary twist• Precision and perfection of a finished look

STUDENT PROFILE• Stylists with a general grasp of hairdressing seeking to

advance their knowledge, and advanced stylists looking to freshen their techniques


DATES

L’Oréal AcademiesLondon - 26 July

Creatively-minded but commercially savvy, Steve Rowbottom is forward thinking in all areas integral to the evolution of the Westrow business, resulting in him taking the title of Business Director of the Year at the 2012British Hairdressing Business Awards alongside his business partner Marc Westerman. The winner of the prestigious 2012 L’Oréal Colour Trophy Award, the brand boasts 8 salons across Yorkshire and an educational academy in the heart of Leeds. With a dedication to discipline, Steve is responsible for keeping Westrow at the forefront of technical excellence. He loves re-interpreting classic techniques, is dedicated to education and pushing the creative boundaries, and strives for excellence in all areas of the Westrow business.

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Regional LocationsGlasgow - 13 June

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GUEST ARTISTBe inspired as our award-winning Guest Artists showcase their latest cut and colour collections. Discover where they found their inspiration and which emerging trends each collection was based upon, and learn their secrets as they break down each key look step by step, explaining in detail the techniques and sectioning patterns used. A truly enlightening experience. See overleaf for details of Guest Artists for this course.

STUDENT PROFILE• Advanced stylists who want inspiration in cutting and colour techniques• Hairdressers looking for creative, trend-led ideas


DATES

L’Oréal AcademiesLondon - 18 January Tracey Gallagher & AJ Blackadder 03 February Steve Robinson & William Ackerley 23 February Barbara Daley Art Team 18 April Donna Hunt 12 May Adam Reed and the Percy & Reed Creative Council 15 June Amber Swift & Natalie Cole 02 August Skyler McDonald 08 August Donna Hunt 23 August The Colour Room Artistic Team 18 October Bill Underwood & Grace Harwood 02 November Paul Edmonds 21 November Headmasters Pro Artistic Team

Manchester - 02 March Adam Reed & the Percy & Reed Creative Council 15 March Bill Underwood & Grace Harwood 09 May The Colour Room Artistic Team 23 June Percy & Reed Creative Council 18 July Adam Reed & the Percy & Reed Creative Council 30 August Richard Ward Artistic Team 26 October Alan Edwards 27 October Skyler McDonald

Leeds - 21 March Headmasters Pro Artistic Team 29 June Claire Morley & the Contemporary Artistic Team 28 September Adam Reed & the Percy & Reed Creative Council 25 October Brian Gallagher

Regional LocationsBelfast - 16 May Percy & Reed Creative Council 10 October Ronnie Marshall & The Byron Creative Team

Edinburgh - 11 January Alan Edwards 25 July Ronnie Marshall & The Byron Creative Team 10 October Amber Swift & Natalie Cole

Glasgow - 22 February Westrow Artistic Team 10 May Brian Gallagher



ADVANCED

CUT & COLOUR

Adam Reed and the Percy & Reed Creative CouncilInspired by the buzz and energy of a fashion show shoot and with over 20 years’ experience, Adam will work with you to showcase up-to-the-minute cutting and colour techniques and how to choose colours that are on trend and client friendly, with tips on how to utilise techniques and products to maximise creativity for your clients.

AJ Blackadder & Tracey Gallagher, Urban RetreatSharing a passion for practical beauty as well as a wealth of cutting, colouring and styling experience, Tracey and AJ will bring you their take on current and emerging trends, empowering you to create runway-inspired yet salon-friendly looks. Prepare to pick up invaluable tips, from fashion-forward thinking with commercial appeal to salon saviour techniques that work every time.

Alan EdwardsTwice winner of the Scottish Hairdresser of the Year Award and winner of the L’Oréal Professionnel Colour Trophy. Alan’s key philosophy is to be passionate about hairdressing, always growing, always learning and inspiring ourselves and others to continually produce gifted and creative hairdressers. This course will explore the benefits of combining contemporary cutting & colouring techniques to create seasonal looks, helping to build confidence and develop creative skills. ‘Inspired’, ‘motivated’ and ‘revitalised’ are just some comments from students of Alan Edwards.

KEY LEARNINGS

MORE GUEST ARTISTS ON FOLLOWING PAGE

& ColourCOLLECTIONS

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Barbara Daley Art TeamExplore commercial cuts with the ultimate masters of beautiful hair so you can deliver trend-savvy results direct from the catwalk to client. With published works in leading fashion magazines, the team will focus on contemporary looks with a classic twist to help you create gorgeous, wearable, fashion forward hair.

Brian Gallagher, Gallagher & HornerGet to grips with strong visual and conceptual cutting and colouring techniques. Discover Brian’s brand-new collection, Irezumi, learn how to put your own spin on it, and gain valuable insight into the creative process, creating new concepts based on mood boards distilled from fashion trends and Brian’s award-winning photographic collections.

Bill Underwood & Grace Harwood, Charles WorthingtonGet an insight into the Charles Worthington vision from a team well-equipped with unrivalled salon, runway, editorial and commercial experience whose mission is to innovate and inspire by pushing creative boundaries. Whether it’s cutting, colouring or styling, you will return to your salon armed with new techniques, tips and renewed confidence.

Amber Swift & Natalie Cole, Charlie MillerFreshen up your thinking with world-renowned ambassadors of hairdressing, known for their progressive, visionary and highly individual approach. Bring back some great new ideas from this session, which explores precise attention to detail in cutting and finishing together with creativity in colour.

Claire Morley & the Contemporary Artistic TeamDiscover the secrets of the Contemporary Art Team’s forward-thinking, fashion-inspired techniques step by step. With their enthusiastic and dynamic approach, you will enjoy a behind-the-scenes insight into the creation of a directional new collection and leave with motivational concepts you can use back in your salon.

Donna Hunt, Alan d Hairdressing EducationWith her early success in the buzz of Central London, Donna now leads the team at Alan d Hairdressing and will spend a day with you to help build your confidence in cutting and colour. She will take you through the Hair Type Guide and how to treat, cut and style all hair types, while adapting the services to suit all of your clients back in your salon.

Headmasters Pro Artistic TeamSpend a day with the Headmasters Artistic Ambassadors and you’ll be inspired to combine your cutting and colouring skills into a complete package perfect for individual clients. Learn how to break down the elements for flattering tailor-made looks, identify areas for enhancement and create bespoke cuts that tie all these elements together.

Paul EdmondsIgnite your creativity in a clear and practical way. With one of the most accomplished portfolios in the industry, Paul’s course will appeal to all stylists who want to inspire their clients and build a buzz around what they do. Find out how to optimise your potential in converting clients to colour and ways of engaging the client into a synergistic technique of both creative colour and contemporary cut.

Percy & Reed Creative CouncilThe Percy & Reed Creative Council will work with you to showcase up-to-the-minute cutting and colour techniques and how to choose colours that are on trend and client friendly, with tips on how to utilise techniques and products to maximise creativity for your clients.

Richard Ward Artistic TeamLearn how to combine the art of technical perfection in finish with creativity in cutting and innovation in colour from the renowned experts at Richard Ward Hair & Metrospa. With unrivalled experience and technical precision, this artistic team has a real understanding of how to use hairdressing artistry to maximise commercial potential and help you develop, tailor and market new skills to deliver to your own clients.

Ronnie Marshall & The Byron Creative TeamOn this course Ronnie will show you how creative cutting can be used commercially in the salon, using a systematic approach to deliver looks that suit all types of client. New to our courses? Fear not, Ronnie’s approachable manner will ensure every single student gets the most out of the day.

The Colour Room Artistic Team Renowned for impeccable precision, Sean and his team will focus on creating beautiful and versatile commercial styles that will have clients queuing at your door. Incorporating advanced cutting and colouring techniques plus the art of building the concepts of suitability, balance and proportion into the heart of your client consultation, learn how to take a commercial style and transform it into a high impact camera, or stage-ready editorial look.

Skyler McDonald, seanhannaFind out where one of the most influential hair stylists in the industry finds her inspiration. Skyler will share her amazing “Your Cut Your Way” Consultation process as well as showcasing her latest cut and colour collections. With a step-by-step breakdown of key looks and their creation, you will learn new techniques and sectioning patterns to take home in this truly inspirational day. Winner of numerous awards and recently voted the UK’s Top Colourist you will find Skyler’s energy and passion both exhilarating and inspiring.

Steve Robinson & William Ackerley, ElectricYou will discover how to identify what will be the next big trend before it is even here. This creative cut and colour course will guide you through how to create up to the minute looks with a unique creative approach to both cut and colour to create a bespoke cut and colour for each client. You will leave the day excited to take a new way of thinking back to the salon.

Westrow Artistic TeamWith a firm focus on seasonal trends and innovative techniques, the award-winning Westrow Artistic Team will showcase how you can take your creative and technical skills to the next level. This seasonally-inspired programme is led by a team that has been at the forefront of creativity and will show you how to put your signature on key trends, translate key colour runway looks and distil them for commercial gain.

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EXPERIENCED

CUTTING & FINISHING Focus

Dreaming of building a clientele that will trust only you with their hair? Here’s your chance to learn the secrets of a team with a global reputation for professional cutting and the perfect finish. Discover how to stay focused on the finest details and pick up fashion-led ideas that will keep your clients coming back for more.

KEY LEARNINGS• Inspiration and new ideas based on detail and

craftsmanship, with fashion-led cutting and finishing

STUDENT PROFILE• Stylists with a reasonable level of practical

experience, looking for new ideas and inspiration


DATES


Manchester - 09 August

Regional Locations

Belfast - 14 November

MICHELLE BRASH & TAMMY WAUGH-NEILLINGS, CHARLIE MILLER

Cutting-edge Salon Director Michelle and award-winning colour specialist Tammy have many innovative techniques to share. With over 12 years’ experience under her belt, Michelle is known for her trend-led styles and expertise as she works with high profile events. Tammy specialises in creative colour application and looks after many celebrity clients. Together they will help you take inspiration from fashion and push the creative boundaries.

CUT & STYLE


INTERACTIVE DEMO

Q & A SESSION £150

SPECIALIST

GUEST ARTISTInsights Masterclass gives a creative insight into the work of a specific, award-winning artistic team and the story behind the brand and their collection images. Each day will be unique and through demonstration models and images the intimate class will be inspired by the team, where you will learn first-hand how to create these looks back in their salon. This course is ideal for any hairdresser who wants inspiration while watching masters at work.

STUDENT PROFILE• For both experienced and younger hairdressers

looking for motivation and inspiration • Creative directors for ideas sharing


MASTERCLASSInsights

CUT & COLOUR

KEY LEARNINGS

Ken PictonDiscover how to create an award-winning collection with this award-winning hairdresser, head of the destination salon in Wales, and find out where he looks for inspiration. Learn how to identify key trends and apply them back at the salon with a break down of the latest cut and colour techniques to leave you inspired.

Trevor Sorbie MBE & Trevor Sorbie Artistic Team Get an insight into the creative process used by the Trevor Sorbie team. Having trained some of today’s most skilled stylists, the team will take you through new techniques, creative ideas and inspiration behind Trevor Sorbie’s collections with complete cutting precision.

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DATES


London - 11 July Trevor Sorbie MBE & Artistic Team 24 October Ken Picton

Leeds - 11 January Trevor Sorbie MBE & Artistic Team 15 February Ken Picton

Regional Locations

Belfast - 25 April Trevor Sorbie MBE & Artistic Team 12 September Ken Picton

Edinburgh - 01 February Trevor Sorbie MBE & Artistic Team

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ADVANCED

An international Artistic Director, Darren Fowler is renowned for his exceptional expertise in developing new concepts for both the fashion and art industries. Darren, who also runs an award-winning business in London’s West End, has served as the Kérastase Consumer Ambassador and a Shu Uemura Shodoka, and is constantly working on press events on a global scale and within the UK.

CUT & STYLE


INTERACTIVE DEMO


ADVANCED

ANDY HEASMAN, RUSHWe are excited to present to you the ultimate opportunity to learn from the best and be inspired, with the RUSH Artistic Team’s showcase of their latest up-to-season collection. Get to know their key concept through a live demonstration and make sure you take notes because you will be spending a good part of the day trying the techniques out yourself during a hands-on workshop on live models.

KEY LEARNINGS• In-depth understanding of the RUSH philosophy

of strength and movement• Up-to-date cutting trend• Precision cutting• Head mapping your shapes

STUDENT PROFILE• Experienced stylists that are refining skills and looking for new ideas


DATES

L’Oréal AcademiesManchester - 04 October Leeds - 07 March

A founding member and International Creative Director of the RUSH Artistic Team, Andy has a raw talent and remains a creative force of our industry. He is internationally recognised for his precision cutting skills balanced with natural enthusiasm and charisma, making him a true icon. Andy is very passionate about education and dedicated to instilling RUSH’s brand values through his wit and charm. The epitome of inspiration.

ConceptCREATIVE

RUSH

CUT & STYLE

DATES

L’Oréal AcademiesLondon - 03 May Manchester - 03 February Leeds - 30 August

DesignArtistry

THROUGH

DARREN FOWLER, FOWLER35If you are ready to take your creativity to the next level, then come along and boost your confidence with professional techniques and inspiring ideas. The energetic visionary Darren will mentor your way to developing your technique, design and conceptualisation, combining English cutting with an international flavour of styling so you can finally discover and craft your own.

KEY LEARNINGS• New techniques with texture and shape,

line graduation and layering• How to integrate English cutting with

an international flavour of styling• How to conceptualise and create

your own cutting and styling• Develop your consultation skills• Inspiration and confidence to boost

you to the next level in your career

STUDENT PROFILE• Any established stylist, trainer or mentor

who’s in need of motivation, updating and developing to raise their game


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CUTTING & EDITORIAL FINISHING

CreativeMARK WOOLLEY & PHILL GALLAGHER, ELECTRICExplore shape, texture and methods to achieve the perfect editorial and technical finish, and push the boundaries of your creativity in the process. Presented by senior members of the Electric Art Team, this fashion-focused course analyses how catwalk trends influence contemporary cutting and shows you how to apply your techniques to deliver styling tailored to each individual client.

KEY LEARNINGS• Exciting and invaluable tips and advice• New techniques• A clear understanding of bringing catwalk trends to the salon

STUDENT PROFILE• Advanced stylists keen to translate fashion trends

into salon flair


DATES

L’Oréal Academies Manchester - 01 February

With over 50 years’ experience between them, the widely respected International Creative Director Mark Woolley and Electric Art Director Phill Gallagher work alongside each other to educate the next generation of hairdressers the world over. They continue to inspire with their belief in delivering outstanding cuts, colours and customer service.


INTERACTIVE DEMO


ADVANCED

CUT & STYLE

ONEMARC TRINDER & KATIE ALLAN, CHARLES WORTHINGTONLearn, explore and master novel techniques for cutting and colour with this exciting in-depth course developed exclusively by the Charles Worthington Art Team. Craft a true understanding of these techniques with a live demo by Marc and Katie and practise them on your own model with one-to-one guidance. It’s an amazing opportunity to learn all the new techniques the CW Team use to create their popular androgynous ONE collection and take home tips on how to adapt them for your own clients.

KEY LEARNINGS• Barbering techniques• How to apply techniques to both men’s and ladies’ cutting• Creative cutting using a variety of tools• Creative colour work• Shape and balance• Client suitability

STUDENT PROFILE• Experienced stylists wanting to learn

new techniques for cutting and colour


Styling for A-Listers, Marc is a famously engaging, strong and visionary stylist who combines his salon work with editorial and backstage sessions at top events like London Fashion Week. Creative, enthusiastic and approachable, Katie is a recent L’Oréal Professionnel Colour Specialist Graduate and one-of-a-kind colour expert popular with clients and colleagues alike and has already worked backstage at London Fashion Week.

DATES

L’Oréal AcademiesLondon - 11 April Manchester - 20 June Leeds - 02 August

Regional LocationsEdinburgh - 19 April

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Regional LocationsEdinburgh - 18 January

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STEP-BY-STEP DEMO

INTERACTIVE DEMO


FOUNDATION

L’ORÉAL PROFESSIONNEL EDUCATION CONSULTANTCutting men’s hair requires a completely different skill set to that needed for women. Master the foundation skills on this comprehensive course, which covers everything from the tools involved and how to use them, through to face shapes, growth patterns and techniques including graduation, scissor over comb, texturising techniques and clipper work.

KEY LEARNINGS• Understanding the specialist tools for cutting men’s hair, and when to use them• Face shape and growth patterns• How to create the foundation men’s cuts step by step, including graduation,

scissor over comb and clipper work

STUDENT PROFILE• Any hairdresser wanting inspiration and new forward-thinking creative ideas


DATES

L’Oréal AcademiesLondon - 03 March, 22 June, 10 October

Regional AcademiesLondon SAKS - 04 April

Foundation CUTTING

MEN’SMADETailor

WESTROW ARTISTIC TEAMThose with a passion for fashion will gain an in-depth insight into current catwalk trends and how to distil them into commercial looks to take back to the salon. You’ll learn how to develop fresh, advanced disconnection sectioning patterns alongside classic shapes fused with beautiful, simple, colouring techniques to complement the finished looks.

KEY LEARNINGS• How to personalise key trends• Distil key trends and make them commercial• Understand how to complement shape and

texture within the hair to bring a cut to life• Approach, inspiration and application

STUDENT PROFILE• Experienced stylists looking to take

their cutting and colouring techniques to the next level


Dedicated to discipline, the award-winning Westrow Artistic Team is at the forefront of creativity and continually strives for excellence, pushing the boundaries in both contemporary cut and colour techniques. Constantly in demand, educating and innovating at events across the globe, the team won the L’Oréal Colour Trophy 2012, while Creative Director Steve Rowbottom was joint 2012 Business Director of the Year with his business partner, Marc Westerman.


INTERACTIVE DEMO


SPECIALIST

MEN’S & LADIES’

DATES

L’Oréal Academies London - 12 January

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EXPERIENCED

SHERIFF MEHMET, GENTLEMEN’S TONICMaster all the core skills required for traditional men’s barbering, including club cutting, scissor over comb, clippers over comb, freehand, thinning and blending and fading techniques. Be inspired by the Gentlemen’s Tonic approach, and discover how to adopt that approach for success in your own salon.

KEY LEARNINGS• How to approach and execute classic barbering,

with all the key techniques you will need• How to position classic barbering in your salon

STUDENT PROFILE• Any hairdresser looking to completely master

classic barbering techniques


DATES

L’Oréal AcademiesLondon - 03 August Manchester - 24 February

Sheriff made his name at London’s Truefitt & Hill, the oldest barbershop in the world. Today he juggles consultancy work for many prestigious men’s grooming brands in the UK and overseas with his role as the primary in-house trainer for Gentlemen’s Tonic. He has demonstrated techniques in every major trade show.

MEN’S

CuttingINSPIRATIONSMEN’S


INTERACTIVE DEMO


EXPERIENCED

CUTTING EDit TEAMThis course has been designed to spark inspiration and new ideas for men’s cuts and styling, with a current interpretation of what’s cool and current for men and how to recreate the looks for your own clients. Get some hands-on training with a personal coach that will leave you inspired and ready to try out new styles and ideas.

KEY LEARNINGS• Looking at current styles for men• Perfect execution• Finishing the look using correct products

STUDENT PROFILE• Any hairdresser wanting inspiration

and new forward-thinking creative ideas


DATES

L’Oréal AcademiesLondon - 05 July Ollie Blackaby, 27 September Jessie D’elaine, 08 November Frank LillywhiteLeeds - 04 April Dale Herne, 12 September Frank Lillywhite, 03 October Ollie Blackaby

Regional LocationsBelfast - 04 April Frank Lillywhite Bridgwater - 25 April Jessie D’elaine Burton-On-Trent - 19 September Ollie Blackaby Hornchurch - 05 July Jessie D’elaine Suffolk - 27 June Ollie Blackaby

KEY LEARNINGS

Dale Herne, RUSH• An understanding of precision• The art of body position• The importance of head mapping• Confidence• Inspiration

Frank Lillywhite• Creating bespoke, on-trend techniques in salon time• Creating looks using scissor over comb and clippering• How to create different looks and which styling products to use• Theory, including different sectioning patterns• Confidence in working with all types of hair, to broaden your client base

Jessie D’elaine, Brooks & Brooks• How to banish self-doubt and the fear of the gent • Gain confidence via technical knowledge and understanding • How to make your gents stand out from the crowd • How to personalise classic barbering for a unique finish • Choosing the right tools and products for the look

Ollie Blackaby, Headmasters• Research and development• Understanding of shape• Cutting techniques and skills• The art of long hair for men• Create your own unique collection

MEN’S

Regional LocationsEdinburgh - 15 February London SAKS - 15 March

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GUEST ARTISTSpecialise your knowledge and techniques with a professional insight into men’s cutting. Boost your skills in the cornerstones of modern barbering, including bald fades, tapering, freehand and razor cutting, and learn the methods of cutting male-specific designs and latest trends to create the perfect finish.

KEY LEARNINGS• Understanding how to incorporate classic

techniques into a creative arena• How to marry shapes together• New cutting techniques• How to personalise your haircut

for the perfect finish

STUDENT PROFILE• Advanced hairdressers seeking inspiration

in creative cutting• Hairdressers looking for creative new ideas

and cuts that are trend-led


DATES

L’Oréal Academies London - 25 January Kevin Luchmun 24 August Chris Foster

Manchester - 13 January Chris Foster 02 June Jason Miller and Cat Nicholson 01 November Claire Morley & the Contemporary Artistic Team

Leeds - 06 September Jason Miller & Cat Nicholson

Regional LocationsBelfast - 04 July Sheriff Mehmet Brighton - 14 March Darren Fowler Edinburgh - 13 June Kevin Luchmun Glasgow - 07 March Chris Foster

CUTTINGCreative Men’s

Jason Miller & Cat Nicholson,Charlie Miller• Understanding male head shape and styling• Classic men’s barbering• Modern men’s cutting styles• Knowledge on shapes, sections, techniques and textures• Choosing the right hairstyles for your clients

Sheriff Mehmet, Gentlemen’s Tonic• Modern, creative and forward-focused looks• Technical aspects of men’s cutting and suitability• Traditional barbering, scissor over comb, blending,

fading, taper fade and finishing techniques• Skills and confidence to achieve a tailor-made cut

and a perfect finish

Kevin Luchmun, TONI&GUY• Interpreting fashion trends• Creating a technique from an inspiration• Barbering and contemporary men’s hairdressing• How to become forward thinking

MEN’S



ADVANCED

Claire Morley & the Contemporary Artistic Team• Confidence in creative cutting and styling• How to break down and recreate a cut• Precision and perfection of a finished look• Insight into contemporary collections• Finishing techniques

Darren Fowler, Fowler35• A true understanding of men’s hair design• Techniques in creating editorial and

street hairstyles• How to keep the style masculine• Ideas on men’s colour• Taking barbering to the next level

Chris Foster, The Refinery• Technical skills in cutting for men• Useful terminology• Confidence in male-specific designs

and trends• Achieving a perfect barbering finish

KEY LEARNINGS

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1 DAY INTERACTIVE DEMO


SPECIALIST

GUEST ARTISTFocusing on the true fundamentals of men’s hairdressing, you’ll learn how to fine tune classic techniques with a twist, creating fashion-forward, seasonal runway looks with trend-led variations. Prepare for a masterclass in precision cutting where attention to detail, passion to go the extra mile and discipline are key.

KEY LEARNINGS• Understand how to approach barbering as a specialist• Master tips and tricks for the perfect haircut• Be challenged to become the best barber,

by a barber specialist

STUDENT PROFILE• Hairdressers with a good level of skill in barbering

with a desire to perfect this area


DATES

L’Oréal AcademiesLondon - 15 March Leanne Brown 17 May Sheriff Mehmet 16 August Leanne Brown 11 October Sheriff Mehmet

MEN’S

NEW



ADVANCED

ContemporaryBARBERING

Education Director of the Westrow Artistic Team, Leanne is best known for her educational prowess and precision cutting and has a forte in men’s hairdressing and barbering techniques. Delivering education at each of Westrow’s 8 Yorkshire salons and the Westrow Academy in Leeds, Leanne has a clean, attentive style and is a former winner of the L’Oréal Colour Trophy Men’s Image Award.

LEANNE BROWN, WESTROWFine-tune your classic men’s hairdressing techniques with a twist, courtesy of Leanne Brown. Education Director of the Westrow Artistic Team and previous winner of the L’Oréal Colour Trophy Men’s Image Award, Leanne will share her knowledge of creating the hottest seasonal runway looks with trend-led takes on time-honoured techniques, showcasing precision cutting that’s second to none.

KEY LEARNINGS• An in-depth understanding of classic barbering techniques • A contemporary take on classic techniques

STUDENT PROFILE• Advanced hairdressers seeking to perfect

and expand their skills in men’s barbering


DATES

L’Oréal Academies London - 27 June, 25 October Manchester - 23 May Leeds - 02 February

MEN’S

KEY LEARNINGS

Leanne Brown, WestrowGain an in-depth understanding of skull shapes and how to complement hair shape and texture to bring a haircut to life. Leanne will also show you how to distil key trends and make them commercial for your clients back at the salon. You’ll pick up the patience to master the scissor over-comb technique and be inspired by Leanne’s approach and application of men’s hairdressing.

SPECIALIST

Sheriff Mehmet, Gentlemen’s TonicYou’re already skilled in men’s hair – this course will simply make you even better! Concentrating on the creative side of barbering, Sheriff will show you how to deliver not only what the client wants but also how to be confident in suggesting ideas and trends to improve your customer relationships and deliver a better service. Expect to brush up on all current and advanced barbering techniques including adding creative lengths to shorter styles, shape-ups, refining and speed fading.

Regional Locations Glasgow - 11 April

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