customizable elements of lottery platform · on the outcome of the lotteries in its portfolio. this...

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Customizable elements of Lottery Platform Product presentation June 2018 www.lotterysolution.com

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Page 1: Customizable elements of Lottery Platform · on the outcome of the lotteries in its portfolio. This document states the main regulatory and technical requirements for White Label

Customizable elements of Lottery Platform

Product presentation June 2018 www.lotterysolution.com

Page 2: Customizable elements of Lottery Platform · on the outcome of the lotteries in its portfolio. This document states the main regulatory and technical requirements for White Label

2 www.lotterysolution.com

Lottery Platform

Lottery Solution is an entity created by World Entertainment Group N.V. to provide assistance in creating ‘Lottery Platform.’ Lottery Solution does not run its own lottery, but instead it offers the opportunity to bet on the outcome of the lotteries in its portfolio. This document states the main regulatory and technical requirements for White Label offering of LottoFun.

The website can include the following components and subpages described in specification below given by Lottery Solution.

‘Lottery Platform’ provided by Lottery Solution offers a betting system, giving players all over the world the opportunity to bet online on various international lotteries.

Page 3: Customizable elements of Lottery Platform · on the outcome of the lotteries in its portfolio. This document states the main regulatory and technical requirements for White Label

Subpage Dedicated element Customizable elements

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Subpage

Subpages recommended byDedicated elementwebsite components which cannot be changed or altered,

and which are in accordance with the licensor’s requirements

Customizable elements website elements which can be adjusted to individual

needs and expectations of the brand owner

Homepage-Front PageThe first page, a visitor of a new LottoBrand website will get to see. It is the starting point for all interactions with the betting system and provides links to all basic betting functionalities and information sites.

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1.1 Top menuGeneral website navigation

• logo of the brand

• countdown feature - time to draw option

• configuration of Call To Action buttons

• page background

• on the top, is situated the general header comprising of either links to register, a new account, login (if not logged in) or the player’s name, its associated account balance and current value of his shopping cart.

• tabs placed in top menu

• drop down menu slides

• language and currency switcher

1.2 Main bannerGraphic image that announces the name or identity of a site.

• size and content

• amount of slides

• configuration of Call To Action buttons

Page 4: Customizable elements of Lottery Platform · on the outcome of the lotteries in its portfolio. This document states the main regulatory and technical requirements for White Label

Subpage Dedicated element Customizable elements

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1.3

1.4

1.5

Horizontal lotteries sliderDisplays all available lotteries with announced jackpots and information about times of draws.

Block elements on the body of front pageThe body of the website provides some promotion images and bullet points informing the player about basic facts about the brand.

FooterThe footer of the website consists of an imprint and a legal notice, address and license information together with links to the corresponding regulatory websites.

• individual selection of available lotteries

• configuration of Call To Action buttons

• sizes and content of blocks can be individually adjusted (e.g. sections: How it works, About us, Testimonials, Results section, Group Play, Combo Deals with links to their main pages)

• configuration of Call To Action buttons

• elements on footer navigation except the ABOUT tab (Terms & Conditions, Privacy Policy, Refund Policy)

• lotteries logotypes cannot be changed or personalized for any of the new lotto brands

• slider oriented horizontally

• Disclaimer

• ABOUT tab (Terms & Conditions, Privacy Policy, Refund Policy)

Page 5: Customizable elements of Lottery Platform · on the outcome of the lotteries in its portfolio. This document states the main regulatory and technical requirements for White Label

Subpage Dedicated element Customizable elements

5 www.lotterysolution.com

2 ‘My Account’ sectionPlayer’s personal data and his activities. ‘My Account’ section includes the following components:

A. Tickets

B. Account

• My Details

• Change password

C. Purchases

D. Promotions

E. Cashier

• Deposit

• Transactions

• Withdrawal money

• ‘My Account’ section cannot be modified or adjusted

• ‘My Account’ section needs to be implemented in its original shape

Page 6: Customizable elements of Lottery Platform · on the outcome of the lotteries in its portfolio. This document states the main regulatory and technical requirements for White Label

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Player account registration & loginSIGN UP - account registration (optionally - 3 step registration with email verification)

SIGN IN - correct combination of email address and password

Reset/Forgot password feature

Play pagePage with a list of all available lotteries with a filtering option.

Single lottery subpagesDedicated lottery page where player can use one of the provided betting tickets to bet on the outcome of a lottery.

• Elements cannot be modified or adjusted

• available criteria of filtering:

• (Name of the lottery, Jackpot, Draw time)

• configuration of Call To Action buttons

• Multi-draw betting (set of defined options in CRM)

• Subscription ( set of defined options in CRM)

• activities icons

• Player account registration & login need to be implemented in their original shape

• lotteries logotypes

• lotteries logotypes

• number of tickets

Page 7: Customizable elements of Lottery Platform · on the outcome of the lotteries in its portfolio. This document states the main regulatory and technical requirements for White Label

Subpage Dedicated element Customizable elements

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For this, the player has to select the numbers and combinations he wants to bet on. He may place more than one bet on the outcome of a lottery to increase the chances of winning, place bet on multiple draws and enable a subscription if he wants the multi-draw bet to be automatically renewed.

• styling of tickets elements

• personalized content section

• configuration of Call To Action buttons

• configuration of available promotions in CRM

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Group Play pageList of all available syndicates (team play).

Combo Deals pageList of all available combo deals (lotto packages)

• single group plays are configured in CRM (defined amount of lines, lottery and total amount of shares)

• personalized content section

• Multi-draw and Subscription option (set of defined options in CRM)

• Combo Deals are configured in CRM with the following settings: a bundle of particular lotteries, specified number of lines, discounted price (package deals come always with a price lower than the regular single lines prices).

• lotteries logotypes

• lotteries logotypes

Page 8: Customizable elements of Lottery Platform · on the outcome of the lotteries in its portfolio. This document states the main regulatory and technical requirements for White Label

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• Personalized Combo Deals logotypes

• Multi-draw and Subscription option (set of defined options in CRM)

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Results pageAll lottery outcomes are shown together with the respective drawing date. It is also possible, to filter the lottery results by lottery name or draw date.

Single lottery results subpageEvery single lottery has its own results subpage. Player can check the recent lottery winning numbers and payouts for all prize levels.

• Available criteria of filtering:

• (Name of the lottery, Draw time)

• configuration of Call To Action buttons

• configuration of available components (results breakdown table, historical winning numbers, content section, upcoming jackpot section)

• personalized content section

• configuration of Call To Action buttons

• lotteries logotypes

• lotteries logotypes

Page 9: Customizable elements of Lottery Platform · on the outcome of the lotteries in its portfolio. This document states the main regulatory and technical requirements for White Label

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10 Shopping cartThe shopping cart serves as a summary of the tickets which have been selected by the player.

Player can check specification of every single bet he’s chosen (purchases are reflected, as below):

• lottery name,

• the number of individual bets on this lottery,

• the duration (subscription option)

• upcoming draw date,

• overall price of bets, shown in each row,

• general information about prices before

• discount and discount amount,

• information about total amount of purchase.

• shopping cart cannot be modified, besides of configuration of Call To Action buttons

• the shopping cart needs to be implemented in its original shape

Page 10: Customizable elements of Lottery Platform · on the outcome of the lotteries in its portfolio. This document states the main regulatory and technical requirements for White Label

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Within the shopping cart, the betting ticket can be reviewed, modified, or cancelled.

Purchase flow: Cart page -> Payment -> Thank You page

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FAQSubpage with question and answers for the most frequently asked questions.

GlossarySite with glossary terms which might be unfamiliar to some of its website visitors and players.

Contact pageContact form for direct player feedback and questions.

• FAQs can be updated continuously based on the received player inquiries in order to further enhance self-service on the website

• individually adjusted specific expressions with their meaning

• individually adjusted content and form configuration

Page 11: Customizable elements of Lottery Platform · on the outcome of the lotteries in its portfolio. This document states the main regulatory and technical requirements for White Label

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14 How it worksSite guide and its usefulness description subpage.

• individually adjusted content

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VIP ProgramCustomer loyalty program (VIP Program) enables players to gather points and exchange them for ticket discounts at LottoBrand.

Legal notes subpages(Terms & Conditions, Privacy Policy, Refund Policy)

• pre-defined Loyalty Levels in CRM

• individually adjusted content

• Documents provided by World Entertainment Group N.V. cannot be modified

Page 12: Customizable elements of Lottery Platform · on the outcome of the lotteries in its portfolio. This document states the main regulatory and technical requirements for White Label

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• All compliance checks (including but not limited to player onboarding, KYC checks) and processing of payments are done by WEG’s team.

• The platform is hosted and managed in terms of technical support and database hosting by WEG

• The website content and target markets must be compliant with WEG’s license. In particular the website is offered under WEG name meaning all the legal documents shown on the website shall be identical to LottoFun’s and in the name of WEG and the entity shown in the footer of the website is WEG.

As the licensed entity it is World Entertainment Group N.V. that is responsible for enforcing compliance with regulations regarding gambling and AML policies and the only entity allowed to process depositing and withdrawals of players funds. Therefore:

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Target markets

• USA

• France

• Netherlands

• UK

• Germany

• Aruba

• Bonaire

• Curacao

• Saba

• Statia

• St Martin

Europe:

• Ukraine

• Russia

• Turkey

Africa:

• South Africa

• Nigeria

• Kenya

• Ghana

South America:

• Argentina

• Brazil

• Bolivia

• Chile

• Costa Rica

• Mexico

• Uruguay

THE MARKETS THAT ARE NOT AVAILABLE FOR TARGETING ARE THE BELOW LISTED:

LIST OF CURRENTLY AVAILABLE COUNTRIES:

Availability of other markets is subject to prior approval of WEG depending on the local laws and compliance with payment services regulations. In case White Label would like to offer the website in other countries WEG will make efforts to enable operations in that countries.

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General requirements

1. KYB of the company applying for WL status:

• Company excerpt from Chamber of Commerce

• Memorandum of association

• Certificate of Good Standing

2. KYB of parent companies until Ultimate Beneficial Owners (UBOs) are shown:

• Company excerpt from Chamber of Commerce

As per regulatory requirements, prior to entering White Label agreement, the Client needs to provide the following documents and information to WEG. All of the documents need to be provided in original or 3 certified copies. Documents that are not in English need to be provided along with certified translation.

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• Memorandum of association

• Certificate of Good Standing

3. KYC of UBOs:

• Passport

• Utility Bill

• Proof of no criminal activity

4. Proof of domain registration in the name of applying company (certified printout of screenshot from GoDaddy will suffice)

5. Permission given to the WEG to manage the URL

Please note that WEG may request additional information or documents depending on the requests from Regulator or Payment Service providers.