culture smulture: why organizational culture is more than a buzzword
DESCRIPTION
What's the real value of organizational culture? Does it REALLY make a difference; is it REALLY more than a buzzword that consultants and company executives use? Take a look at the link between organizational culture and performance.TRANSCRIPT
*Kotter, John P., and Heskett, James L. Corporate Culture and Performance. New York: The Free Press, 1992.