csr activity of dabur

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CSR Activities of Dabour by aniket sonawane & vinayak hatekar.

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Page 1: CSR activity of dabur
Page 2: CSR activity of dabur

DABUR

Dabur India limited is the Fast moving consumer goods

company In India .It is the fourth largest company in FMCG

sector in India after HUL, P&G & ITC.Its annual revenue is

US$1 Billion and market capitalization of US$ 4 Billion1.

Dabur has established itself as the most trusted brand in India

during its existence for over 125 years. It is also known to be

one of the largest ayurvedic and natural health company in the

world with the range of over 250 ayurvedic and herbal

products.

Page 3: CSR activity of dabur

CSR ActivityDabur’s CSR initiatives are driven through Sustainable Development Society or SUNDESH, an outcome of the vision of Dabur India Ltd founder Dr. S.K Burman.

For growth to be responsible, it should go beyond numbers... It should do good to the society, create a better world. Dabur India Ltd. believes in this kind of growth, and constantly strives for.

At Dabur, commitment to good governance, ethical conduct and social responsibility is core way of doing business, and is strongly aligned with its drive to create and increase value for all stakeholders.

Company define CSR as conducting business in ways that provide social environmental and economic benefits for the communities and geographies where they operate.

Page 4: CSR activity of dabur

Sundesh

Sustainable Development Society (SUNDESH) is sworn to the mission of ensuring overall socio-economic development of the rural & urban poor on a sustainable basis, through different participatory and need-based initiatives. It aims to reach out to the weaker and more vulnerable sections --such as women and children, illiterate and unemployed – of the society.

Today, SUNDESH operates in Ghaziabad and Gautam BudhaNagar district of Uttar Pradesh, and has -- more recently – established presence in Rudrapur district of Uttrakhand.

Page 5: CSR activity of dabur

Csr Activities

Health service

The objective of rural health care is to mobilize the

community and build awareness, equipping them with

adequate information, skills and confidence to access

health services. SUNDESH provides health services

across villages. It extends primary health services to

the poor and the marginalized rural people at a

reasonable cost.

Page 6: CSR activity of dabur

Health care programs

Eye Care Camps

Mother & Child Healthcare

Page 7: CSR activity of dabur

Prevention of female feticide

AIDS awareness:

Page 8: CSR activity of dabur

Education & Literacy

The education initiatives of SUNDESH for underprivileged

children include non formal education[6-14yrs non school

going] special school for working children [8-13yrs] remedial

education [6-14yrs school-going] besides holding classes for

women between the age of 18 and 45 years. This program

success is reflected in the fact that a host of mothers are now

following their daughters and seeking admission at our adult

education center.

Page 9: CSR activity of dabur

Non formal education

SUNDESH holds classes for underprivileged children between 6 and 14 years of age. After completing their basic education, these children, who have either never had a chance to see a school from inside or are school dropouts, are then encouraged to get enrolled in formal schools

Page 10: CSR activity of dabur

Medicinal Plant Project – An initiative by Dabur INDIA Pvt. Ltd.

‘Dehi me dadami te’ (As you give me, I give you in return). This quote from an ancient text sums up dabur’scommitment towards nature.

With a strong foundation in the Himlayan Kingdom, INDIA, Dabur has taken many strong -- but quiet --initiatives in last one and half decade towards corporate social responsibility.

Page 11: CSR activity of dabur

Dabur upholds the tradition Dabur also value nature's bounty. Without the fruits of nature, the vision of Dabur would never have been fulfilled. And that is the reason for unfailing commitment to ecological conservation and regeneration.

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Income Generation

Programmes:

Capability enhancement programmes have been

introduced

offering vocational training in cutting & tailoring,

machine& hand embroidery,

bee keeping,

mushroom farming,

mehandi application and

vermi-composting

Page 13: CSR activity of dabur

Swasthya Chetna

Abhiyan

The past few years have seen a surge in outbreak of flu and viruses, taking a toll on India. In view of the rising mortality rate of diseases like Swine Flu, viral & other infections, Dabur Chyawanprash rolled outa mega community initiative –Immune India - aimed at spreading awareness about the need to build your immunity and fight such deadly viruses.

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Samajdhar Maa,

Swasth Bachcha

Dabur Lal Tail has taken the initiative to make mothers in rural India more aware

about the various healthcare issues concerning their little ones.

Christened'Samajdhar Maa, Swasth Bacha', this 60-day rural activation campaign

was under taken in Chhattisgarh and MadhyaPradesh targeting 1 lakh women in

5000+ villages and towns. The basic aim of this campaign was to address and

engage mothers of infants through a health check-up a for the infant.

Page 15: CSR activity of dabur

Machhar bhagao abhiyan

Through a mix of audio-visuals, street plays and other awareness generation

activities, we have been able to reach out to1.2 lakh people in 232 villages

of Uttar Pradesh. Almost 50 per cent of the programme component is

concentrated on why mosquitoes are harmful and also educate people about

the effective prevention methods.

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THANK YOU!!

Presented By:-

ANIKET SONAWANE

VINAYAK HATEKAR