cruising

16
Cruising

Upload: rosina

Post on 24-Feb-2016

22 views

Category:

Documents


0 download

DESCRIPTION

Cruising. Ocean Liners / Passenger Ships Divided into classes: Wealthy – upper class Modest Steerage – immigrants / lower class below deck. 1900’s. The Cunard Line developed new engines – luxurious interiors and a faster, smoother ride across the Atlantic. Lusitania. Mauritiania. - PowerPoint PPT Presentation

TRANSCRIPT

Page 1: Cruising

Cruising

Page 2: Cruising

1900’s

*Ocean Liners / Passenger Ships

*Divided into classes:

Wealthy – upper class

Modest

Steerage – immigrants / lower class below deck

Page 3: Cruising

Mauritiania

The Cunard Line developed new engines – luxurious interiors and a faster, smoother ride across the Atlantic.

Lusitania

Page 4: Cruising

Olympic

The White Star Line launched new boats in 1911 and 1912.

Titanic

Page 5: Cruising

1939 - 1945*During WW2, travel by ship became dangerous*Many ships carried troops

After the War• People wanted to experience other destinations • Increased disposable income and time led to an

increase in travel by ship

Page 6: Cruising

1958Jet Travel

*Pan American World Airways flew the first non-stop passenger flight from New York to Paris in 7 ½ hours.*Ocean liners lost a lot of business

Change in Marketing Strategies• From ‘Getting there is half the fun’ to ‘Being

here is all the fun’

• Presented as resorts on water, not modes of travel

Page 7: Cruising

1971 -*Cruise travel increased and continues to grow

Page 8: Cruising

Queen Mary 2

- 1132 ft length

- up to 3090 passengers

Page 9: Cruising

Oasis of the Seas- 1187 ft length

- Up to 6296 passengers

Page 10: Cruising

Why Choose a Cruise?

*All-inclusive

*A lot to do *Sample different geographic areas (ports of call)

Page 11: Cruising

Why not cruise?Myths of cruising

*Sounds boring*Too stuffy and crowded*Too formal *Only for older people*Expensive*Unsafe travel *Fear of getting sea-sick

Page 13: Cruising
Page 14: Cruising

Busiest Ports in Canada*Vancouver

250 cruise ships; 900,000 passengers

*Victoria600,000 passengers

*Halifax125 cruise ships; 265,000 passengers

Page 15: Cruising

Oasis of the Seas Video

Page 16: Cruising

Take a Cruise Project…