TATA CRUCIBLETATA CRUCIBLE

PREPARATION QUIZ-2PREPARATION QUIZ-2

Q 1.Some of the considered names for thisproduct/brand were:iCUCyrixiamfastest GenuIn5 SWIFFT RADAR1 Finally , the name …………… was

adopted

PENTIUM

Q 2.

X is powered by an ordinary 6 volt alkaline battery manufactured by Bharat Electronics Ltd., Bangalore and Electronic Corporation of India Ltd., Hyderabad. This design enables the use of X throughout the country without interruptions because several parts of India do not/or have erratic power supply.

X was first used in North Paravur ,Kerala in 1982.

X??

Electronic voting machines (EVMs)

Q 3.  X is a Hungarian-born Jewish-

American businessman, engineer, author and a science pioneer in the semiconductor industry.

In 1968, along with the colleagues Robert Noyce and Gordon Moore, X co-founded Intel Corporation after the three left Fairchild Semiconductor. He later became CEO of Intel and was a pioneering figure in transforming the company into a giant.

ANDREW S.GROVE

Q 4.

Identify this famous ad campaign of the 80s…Bonus if you can identify this bombshell…

CALVIN KLEINBROOKE SHIELDS

Q 5.

What did these two IIT/D grads establish??

RAJENDRA PAWAR & VIJAY THADANINIIT

Q 6.  It was 1894, and 26-year old Václav Klement,

a bookseller, was unable to obtain spare parts to repair his bicycle. Klement returned his bicycle to the manufacturers, Seidel and Naumann, with a letter, in Czech, asking for them to carry out repairs, only to receive a reply, in German, stating: "If you would like an answer to your inquiry, you should try writing in a language we can understand". A disgusted Klement, despite not having technical experience, decided to start a bicycle repair shop, which he and Václav Laurin opened in 1895. Which company was born henceforth?

Q 7.

X was created by an English firm Peek Freans in London in 1874 to commemorate the marriage of the Grand Duchess Maria Alexandrovna of Russia to the Duke of Edinburgh. It became popular throughout Europe, particularly in Spain where, following the Spanish Civil War, X became a symbol of Spain's economic recovery after bakeries produced mass quantities to consume a surplus of wheat. In India X is still quite popular.

MARIE BISCUITS

Q 8.

X is a global computer software company headquartered in Karlsbad, Germany. It is perhaps most well-known for its burning software, NBR. X derives its name from this painting::

X=NERO….NERO BURNING ROM

of course, NERO BURNIG ROME.

 ("Rom" is the German spelling of "Rome")

Q.9

Connect these two guys with the book:

FLIPKART.COM founders Sachin & Binny Bansal

+The first book to be sold on the

website

Q 10

Connect :::

SIR RICHARD BRANSONof VIRGIN

cameo in all these movies

Q.11

Identify the lady!!!

CHRISTINE LAGARDEHEAD OF IMF

Q 12.

Which famous business law came from this comic strip!?

Dilbert’s Law

  Dilbert cartoonist Scott Adams stating that companies tend to systematically promote their least-competent employees to management (generally middle management), in order to limit the amount of damage they are capable of doing.

Q 13.

X was founded as a card company in late 1889. Based in Kyoto, Japan, the business produced and marketed a playing card game called Hanafuda. X continues to manufacture playing cards in Japan and organizes its own contract bridge tournament called the “X Cup". X has delved into several small niche businesses, such as a cab company and love hotels but its global fame is attributed to something quite different.

Q 14.St. Isidore of Seville is a patron saint

of what??

INTERNET

Q 15.

Sholay’s Gabbar singh endorsed a product. This was quite unique as a villain was chosen first time to promote a brand/product.

Name the company/brand.

Gabbar singh endorsed Britannia's glucose biscuits to push them above Parle in the

segment.

Q 16. In medieval England there were nomadic mercenaries

who wandered the country side and would sell their services to the highest bidder. These were hardened fighters who lived solitary lives in the wilderness. They did not have the luxury of servants to polish their armor and it would oxidize to a blackish hue, and they came to be known as black knights. At local town festivals they would have exhibition jousting matches in which the winner of the fight would win the loser’s weapons and armor. The local gentry, softened by the good life, would lose to these black knights. The nomadic knights didn’t have much use for an extra set of armor and would sell it back to them immediately after the fight. Origin of what?

BLACK MARKET

Q 17.

The concept behind X resides in the endorsements and product lines featuring/backed by X. Ideally, X's fans see X using certain products or releasing his/her own brands and flock to purchase the goods. As a result, the companies behind the products experience increased sales. Companies included in this index are Parlux Fragrances (who manufacture X's brand of perfumes), News Corp, Time Warner and Amazon.

X??

Paris Hilton Stock Index

Q 18.

What's the funda behind this Amul butter ad??

DREAMWORKS Deal---Spielberg& Anil Ambani

Q 19.Though not as famous as Birlas and

Tatas, he has left his mark on Indian business, who is he and to which business group he lends his last name?

LAXMANRAO KIRLOSKAR

Q 20. It was founded by GD Birla and

Purushottam Takkur in 1927, on the advice of Mahatma Gandhi .

FICCI

Q.21

Q 22.

With which company TATA Power is in a joint venture to produce solar power thus making it the largest solar power company in Asia??

Q 23.

Which global giant has entered into a joint venture with TATA Global beverages to cater to the ever rising coffee demands in India??

Q 24.

In 1998 Tata sold of their 50% stake in the cosmetic products company Lakmé to HLL for Rs 200 Crore (approx. 45 million US$), and created X from the money it made through the sale. All shareholders of Lakmé were given different shares in X. Y, the chairperson of Lakmé, went on to head X. The reason behind the sale was that Y( Cosmetic Czarina of India ) saw a greater growth potential in retail, and believed that it would be much more difficult for an Indian company to release new cosmetic products in a market that had opened up to global companies.

Give me X & Y.

X=TRENT/WESTSIDEY=Simone Tata

Q 25.

X was Incorporated on 6th September 1954 at Mumbai. The Company was promoted by M/s. ___kart Brothers and Tatas

X is now a part of the Tata Group. The managing director is Mr. Sanjay Johri.

X provided the air-conditioning for the world's biggest ocean liner, the RMS Queen Mary 2 and also the world's tallest building, the Burj Khalifa

QUIZ MASTER

SUYASH SENGAR