crowdsourcing - your way to success
DESCRIPTION
A presentation about the power of crowds and the massive potential they contain for businesses to learn and profit from. This will take you through the principles of crowdsourcing and co-creation, and will look first of all at the challenges we hear on a daily basis and try to explain why true crowd working negates many of these. It explains why we believe the crowd is a key business tool of the future, give some examples of where crowds are already delivering huge value and explain how this might be relevant for your businesses.TRANSCRIPT
[email protected] @wazokuhq
@mrsihill
Many > 1
“Under the right circumstances
groups are remarkably
intelligent, and are often smarter
than the smartest people in
them”
What are the right circumstances?
850 Jelly Beans……
91% 65%
Do experts not matter in this new world?
Of course, experts matter….
The world is changing…
How can businesses benefit?
The ultimate suggestion box…
Using social to engage the world!
Challenges – Answers to your biggest questions
So what are your options?
Internal idea management
system
Customer survey and feedback
tools
Competitions
Areas businesses can benefit
Marketing Insight
Brand Awareness
Employee engagement
Customer engagement
Product Development
[email protected] @mrsihill
@wazokuhq