crowdsourcing and verification for journalists
DESCRIPTION
A how-to guide for long-term and short-term crowdsourcing projects for journalists, including tips on verifying news and photos received via social media.TRANSCRIPT
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Mandy Jenkins @mjenkins#norcalsoc April 2012
Tap Into the Crowd
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What is Crowdsourcing?
• When you call on your readers/followers to contribute to a story
• Calls for content, news tips and story sources
• Can be breaking or long-term• Involve a little or a lot of information
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Before Crowdsourcing•Build engaged community (follow people, converse with them)•Build Twitter lists of key sources for breaking situations•Plan ahead when you can, have a plan for when you can’t•Include crowdsourcing in story-planning
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During Breaking News• Open keyword searches • Monitor key Twitter lists• Have reporter or news org
start tweeting live to get and share info
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Find Sources Fast
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Ask for What You Want
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Ask Permission for Photos
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Breaking News Crowdsourcing•Say what you know•Say what you don’t know•Say what you want/need to know•Don’t spread rumors•Vet sources & information•Ask questions as you gather info•RT with context, note if it's verified
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Search.Twitter.Com/advancedSearch by keywords, location, time
Search quickly - before the stream is taken over by reaction
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When You Find Leads
• Connect with eyewitnesses, get contact info
• Have them wait for a reporter on scene
• Verify!
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• Search venues on Foursquare.com• “Mayor” is great source for info
about a business or venue (employee or regular customer)
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Crowdsourcing Everyday
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Google Docs
•Gathering info using Forms
•Get results
•Results flow into a shareable spreadsheet
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Crowdsourced map: Google Maps
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All Our Ideas
Feature Example - TBDNews Example - HuffPost
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Ask Everywhere• Print callouts (Tell Us Your Story)• Social media promotion (reporter and
papers’ accounts)• Embeds into online stories• Word-of-mouth, IRL on the beat
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Crowdsourcing Ideas• Ask for archival photos/stories from community anniversaries
• Is it raining/snowing/earthquaking near you?
• Build a source database for recurring themes (foreclosures, veterans, lost jobs, etc.)
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Beware B.S.
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Check the person's credibility• Check when account was created. • How frequent are updates?• Do they have a photo? • Do they have friends/followers? Do they
follow?• Check bio, links• Check Klout score• Google name and scam, spammer• Contact & interview
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Follow up on the tip
• Ask for a phone number and call the person.
• Ask if they witnessed first-hand or heard about it.
• Ask exactly what they witnessed, how they saw it and when.
• Ask who else may have the same info.
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Check credibility of the info• Check earlier tweets/updates: Anything leading up to the tip that makes sense?
• Do follow up tweets/updates make sense in context?
• Does it read authentically? Misspellings, bad grammar, typos can also be a sign of a real person.
• Corroborate the info
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Evaluate your options
• How urgent is this information?
• How important is the tip to the overall story? Is there a story without it?
• Is it worth the risk if it is wrong?
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B.S. Images
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Photoshop Debunked by Reddit
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East River Flooding! (Nope)
Scanned and tweeted photo from an older storm
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Verifying Images• Check exif info: regex.info/exif.cgi
• Check for edits to photos: errorlevelanalysis.com/
• Reference locations against maps and existing images from the area.
• Examine weather reports and shadows to confirm that the conditions shown fit with the claimed date and time.
• Check clothes/buildings/language/license plates/vehicles etc. to see if they support what the image claims to be.
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Mandy [email protected]
@mjenkinsBlog: Zombiejournalism.com
These slides & more at slideshare.net/mandyjenkins
THANKS!