crowd funding your next book presentation by dr. letitia wright crowd funding expert and strategist...
TRANSCRIPT
Copyright 2013 Dr. Letitia Wright - Materials may not be used without priorwritten permission
Crowd Funding Your Next Book
Presentation by Dr. Letitia Wright Crowd Funding Expert and Strategist
Copyright 2013 Dr. Letitia Wright - Materials may not be used without priorwritten permission
Crowd Funding is a Thing!
Copyright 2013 Dr. Letitia Wright - Materials may not be used without priorwritten permission
What is Crowd Funding?
• Crowd Lending• Crowd Donation• Crowd Equity
• Reward Based Crowd Funding
Copyright 2013 Dr. Letitia Wright - Materials may not be used without priorwritten permission
Reward Based Crowd Funding
• Use a 3rd party website (over 500)• Usually has a specific time period• Gives something in exchange for different
pledge amount
The Websites Simple Process Money
They do:• Process money for you• Charge you a fee for
processing• Refund money if you
don’t make your goal ( policy)
• Have their own rules • Give some credibility
They do not/will not• Be responsible if you
never get your reward• Check deeply into any
project to look for fraud• Promote you unless you
are over funded• Bring supporters to you
Copyright 2013 Dr. Letitia Wright - Materials may not be used without
priorwritten permission
Copyright 2013 Dr. Letitia Wright - Materials may not be used without priorwritten permission
Good Campaigns
• Have a video• Have frequent updates• Supply extra materials • Get over funded• Have good graphics• Have good PR• Have good marketing
Copyright 2013 Dr. Letitia Wright - Materials may not be used without priorwritten permission
Quick Overview on How it’s Done
• Decide on money goal• Decide on website to use• Decide on amount of time• Fill out the required information• Set up amazon or PayPal accounts• Create appeal video• Start and market campaign• End campaign and distribute rewards
Copyright 2013 Dr. Letitia Wright - Materials may not be used without priorwritten permission
Comic Book
Copyright 2013 Dr. Letitia Wright - Materials may not be used without priorwritten permission
Book went $627 over
Copyright 2013 Dr. Letitia Wright - Materials may not be used without priorwritten permission
A little over 1 month
Copyright 2013 Dr. Letitia Wright - Materials may not be used without priorwritten permission
Went $21,000 over
Copyright 2013 Dr. Letitia Wright - Materials may not be used without priorwritten permission
Went $6,556 over!
Copyright 2013 Dr. Letitia Wright - Materials may not be used without priorwritten permission
Dr. Letitia Wright
www.wrightplacetv.com www.getcrowdfundednow.com