CROSSFIT 24 DAY

CHALLENGE

The following slides will show you case studies of a few Crossfit Boxes that have

successfully implemented proper supplementation in order to increase athlete results and performance while also drastically

increasing revenue and profitability

WARNING: Content may cause Your Crossfit Box to Explode

Case Study #1 Frisco Crossfit located in Frisco, TX - Previously didn’t carry supplements - Previously had only done Paleo challenges bi-yearly ($150)

What Changed? Implemented a 24 Day Transformation Challenge ($149 Buy In)

Challenge Included: -Free Coaching (grocery shopping as a team the day before) -Free Accountability (Each person was assigned a coach) -Free Support (Private Facebook page for challengers) -Free Nutrition Guide (What to eat and when) -Free Supplements (Advocare 24 Day Challenge Program)

A sign-up board was posted 2 weeks prior to challenge beginning. The trainers would mention the upcoming challenge before the WOD began and encourage anyone interested to sign up and attend one of 3 information meetings held a week before challenge officially began

The Result: 60 Atheltes signed up to do the first FCF 24 Day Challenge Collectively lost 104 inches and 171 Pounds in 24 Days

Cory & Kim Lignell

Company History Elite Nutrition Company with a 20 Year Track Record

National Sponsorships: Independence Bowl, FC Dallas, Atlanta 500

Product Lines Energy, Weight Management, Wellness, Performance

Who Makes it Sci/Med Board with combined 250+ Years of knowledge

Who Takes it 100’s Non-Paid Endorsers use the product

National Spokesperson: Drew Brees

What is

Advocare’s National

Spokesperson MVP of the World

Championship Game

Single-Season Passing Yards Record Holder (5476 yards)

New Orleans Quarterback

See Drew’s Story at workwithchampions.com

FC D

ALL

AS

S

OC

CER

Jason Witten – Dallas Cowboys Tight End

Sam Bradford – St. Louis Ram’s Quarterback

What is the 24 Day Challenge?

Days 1 – 10 “Cleanse Phase”

Herbal Cleanse – 10-Day Spring Cleaning for the Body Omegaplex – Omega 3 Fatty acids (high quality & concentration) Spark – Mental Focus Drink (note Choline fights fatigue) not found in most “Energy Drinks”

Dietary guide during cleanse phase Eat More: 1 Veggies: salads during the day and steamed at night will scrub your system 2 Fruit: fibrous and low glycemic choices (apples, grapefruit, berries) 3 Healthy Fats: avocado, nuts/seeds, olives/olive oil 4 Clean Proteins: feed muscle and reduce appetite (tuna and salmon will aid in cleansing; eggs/chicken/beef would be secondary options; stay away from processed lunch meats) 5 Clean Complex Carbs: rice, hummus, oatmeal

Avoid or Minimize: 6 Fried foods, refined sugars, corn or white starches, or bread 7 Wheat products: bread, crackers, etc. 8 Dairy: cheese, yogurt, milk, white sauces or dressing 9 Alcohol: you’re on a cleanse…hold off for 10 days 1 0 Coffee or soda: drink water or SPARK

Breakfast Mid Morning Lunch Mid Afternoon Dinner Bowl or piece of

fruit Citrus Fruit is best for cleansing. Add

in 3 hard boiled eggs or oatmeal, if

needed

Salad or Veggies with lean protein & complex

carbohydrate

Nuts, seeds, raw veggies or fruit. Rice cakes with natural peanut

butter or almond butter

Lean protein with lightly

cooked veggies and complex

carb if needed

Example:

What is the 24 Day Challenge?

Days 11 – 24 “Results Phase”

MNS System – 70+ Pharmaceutical Grade Vitamins/Minerals formulated to work Meal Repl Shakes – 24 Grams Protein (tri-blend) equivalent to 5 egg whites or (2) bowls oatmeal Spark – Mental Focus Drink (note Choline fights fatigue) not found in most “Energy Drinks”

Breakfast Mid Morning Lunch Mid Afternoon Dinner Meal Replacement

Shake

-or- Choose one or two: 3 or 4 whole eggs ½ cup oats with

nuts/fruit

Choose one or two: 3 eggs 1 fruit

Veggies Nuts or nut butter

Hummus 2 rice cakes Can of tuna

Protein with veggies

(such as chicken salad, low-carb

sub/wrap, Salmon and broccoli, etc

Choose one or two: 3 eggs 1 fruit

Veggies Nuts or nut butter

Hummus 2 rice cakes Can of tuna

Protein with veggies

(steak, chicken or fish with veggies of

choice

Add rice or sweet potato if needed

Suggested keys for Success • Be at least 90% “ON” for a minimum of 14 Days. • Drink 3-4 Liters (90-120 oz) of water daily. • Exercise 30-60 minutes 4-6 days per week (consistency and intensity are your friends). • Minimize or avoid alcohol, bread, and dairy.

• Keep carbs under 30 grams per meal/snack which minimizes fat storage. • Increase healthy fats as you decrease carbs (avocado, olives and olive oil, nuts and seeds). • Take your products correctly. Consume your entire MNS MAX 3 or MAX E Pack before lunch.

Example:

RESULTS: JOSH SANDLER (Frisco Crossfit Athlete) FR

ON

T V

IEW

Day 1 Sept 10th Day 24 Oct 3rd LOST 18 Pounds, 7 inches, 4% Bodyfat in 24 Days

Seaso

n 1

FCF C

halle

nge

Win

ne

r

RESULTS: JOSH SANDLER (Frisco Crossfit Athlete) SID

E V

IEW

Day 1 Sept 10th Day 24 Oct 3rd LOST 18 Pounds, 7 inches, 4% Bodyfat in 24 Days

Seaso

n 1

FCF C

halle

nge

Win

ne

r

RESULTS: JOHN GARMS (Frisco Crossfit Coach)

Day 1 Sept 10th Day 24 Oct 3rd

FR

ON

T V

IEW

LOST 13 Pounds, 9 inches, 4% Bodyfat in 24 Days

Day 1 Day 24 Sep

t 10

th

Oct 3

rd

No

v 5th

Day 57

Had previously been doing strict Paleo for 60 Days with less than desirable results. Only thing that changed is he added the supplementation to his Paleo diet and workouts

Los

t 13

Po

un

ds 9

.25

Inch

es

JOHN GARMS (Frisco Crossfit Coach)

Ed Hess (Frisco Crossfit Athlete)

Sept 1

0th

Oct 3

rd

Lost 11 Pounds and 4% Bodyfat

Ed Hess (Frisco Crossfit Athlete)

Sept 1

0th

Oct 3

rd

Lost 11 Pounds and 4% Bodyfat

MATT EVANS (Frisco Crossfit Athlete) O

ct 3rd

Lost 9 Pounds and 5% Bodyfat

SHELLY OWENS (Frisco Crossfit Athlete) O

ct 3rd

Lost 8 Pounds and 4 inches 3% Bodyfat

DEVON BASS (Frisco Crossfit Athlete) O

ct 3rd

Lost 12 Pounds, 4 inches, 4% Bodyfat

Oct 3

rd

Jason Cooley (Frisco Crossfit Athlete) O

ct 3rd

Lost 10 Pounds and 5% Bodyfat

Sept 1

0th

Stephen Angelone (Frisco Crossfit Athlete) O

ct 3rd

Lost 20 Pounds and 9 Inches

Sept 1

0th

Stephen Angelone (Frisco Crossfit Athlete) O

ct 3rd

Lost 20 Pounds and 9 Inches

Sept 1

0th

Keith Gregory (Frisco Crossfit Athlete) O

ct 3rd

Lost 8 Pounds and 4% Body Fat

Sept 1

0th

Kay Rivers (Frisco Crossfit Athlete) R

ecent P

ic

Lost 7 Pounds 7 Inches in 24 Days

Sept 1

0th

Purchase Products from a Distributor at Retail Value

Distributor who receives a 20 - 30% Discount

Distributor Loves the Products and shares them with others to earn extra income

Receives a 20 - 30% Discount initially & Can Earn Income 2 Ways

Person with a business mindset. Part-Time Efforts can generate full-time income. Receives a 40% Discount & Can Earn Income 5 Ways

This led to:

$15,000 in Retail Product Sales in 9 days After only 3 Months it has now generated over $70,000 in Retail Sales. Members continue to re-order spark, vitamins, Shakes, catalyst, etc… Some members sought us out and wanted to become Distributors also, so they could share the products with their friends and family outside of the gym There is now a mini-explosion taking place. Now the box is earning income from their nutrition biz even when the gym is closed. (KEY: Only possible with Network Marketing) Earning $2,000 - $3,000 monthly after only 3 months

Cory & Kim Lignell

Case Study #1 Frisco Crossfit located in Frisco, TX - Previously didn’t carry supplements - Previously had only done Paleo challenges bi-yearly ($150)

Case Study #2 Crossfit Texas located in Roundrock, TX - Previously didn’t carry supplements

- Previously had only done Paleo challenges bi-yearly

- Didn’t believe in supplements but when one of their members took the 24 day challenge and they witnessed the transformation they couldn’t argue with results Implemented same protocol as Case Study #1 but they’ve been doing that for 3 years now. Today they earn $30,000/month just from the nutritional supplement portion of the their crossfit business model Brannon & Melissa Muska

They hold a bi-weekly meeting at their home for members who wish to learn how to get a discount and see how the business works. (KEY: Note that these meetings take place Outside of the gym so the two (products & opportunity) don’t get inner-mingled)

Case Study #3 Crossfit Marble Falls located in Marble Falls, TX - Began incorporating supplementation from Day 1 of their opening Implemented same protocol as Case Study #1 & Case Study #2. Have been doing this for 1 year now. Today they earn $20,000/month just from the nutritional supplement portion of the their crossfit business model

Robert & Ashley Hartgrove

Case Study #4

Jeremy Thiel

Crossfit Central 5 locations in Austin, TX - Began incorporating supplementation from Day 1 of their opening Have been doing this for 7 years now. Today they earn $10,000/month just from the nutritional supplement portion of the their crossfit business model

Like what you see?

The person who invited you to view this presentation can show you what to do from here. They have access to all of the

documents, protocols, and strategies that each of the Case Studies you just viewed have utilized. Including all of the

necessary forms that will be branded specifically for your box.

Understand Coaching and Mentorship is a major factor in your overall success while implementing this so we encourage you to

work DIRECTLY with the person who put this in your hands…

They know what to do and how to help you turn these concepts into a reality. Get back with them and go from there, thanks.