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CROSS CULTURAL COMMUNICATION

Archana Bhowmick

Bhavesh Parmar

Deepali Jadhav

Mayuri Lavekar

Priyanka Bhosle

Rahul Shinde Shilwardhan Wakode

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CONTENT

Introduction

Verbal Communication

Non Verbal Communication Meeting & Social Encounters

Barriers

How to overcome barriers

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WHAT IS CULTURE?

It is based on

Values

Norms

Beliefs and Ideologies

Status

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CROSS CULTURE

Origin

Cultural Iceberg

Need For CrossCultural

Communication

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NON VERBAL COMMUNICATION

Gestures

A motion of the hands, head or body to

emphasize an idea or emotion. Same gesture with different meanings.

Chronemics

Time language varies from culture toculture.

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NON VERBAL COMMUNICATION

Body Language

How we position our bodies.

The space between us andother people.

How we touch ourselvesand others

Eye ContactAmerica: Important

South Asia: Rude

Australia: Disrespectful

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MEETING AND SOCIAL ENCOUNTERS

Dining Etiquettes

Seating.

Eating.

Body language The food

Home/restaurant

Examples

In Germany In Japan

In Turkey

In USA

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MEETING AND SOCIAL ENCOUNTERS

Gift Giving Etiquettes

Understanding gift giving

Different cultures

Who is receiving the gift?

Is it a person or a group?

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What is the status of the

receiver(s)?

What types of gifts are

acceptable or

unacceptable?

MEETING AND SOCIAL ENCOUNTERS

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MEETING AND SOCIAL ENCOUNTERS

Handling Business Card

Exchange of Business Card.

Different perceptions

Dress Code

Connected to culture and climate

Different in different countries.

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BARRIERS

Language

Personal Appearance

Personal Space

Roles and Status

Body Language

Religion

Eye contacts

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HOW TO OVERCOME BARRIERS

Avoid Stereotyping

Respectdifference &

Work together

Welcomingtopics duringconversations

Speak slowlyand clearly

Ask forclarifications

Be patient andActive listener

Avoid idioms

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We carry our own culture across cultural boundaries.

Our own cultural context cannot be used to judge the

standards of another culture

We need to give importance and respect to other cultures

Understanding different business cultures and differentvalues of management and behaviour is important for

success in the international market.

SUMMARY

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