creativity in the wild: a showcase of in-store ideas that caught our eye
TRANSCRIPT
Creative in the WildA Showcase of In-Store Ideas We Saw & Liked
Janet Barker-Evans & Tim Moore
It’s not always easy to be creative “inside the box.”
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INSPIRATION
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Back-to-school ranks SECOND BIGGEST SHOPPING SEASON for all retailers, after the winter holidays.
Source: National Retail Federation: https://nrf.com/news/infographic-look-back-school-supplies-lists-and-online-shopping
BUSES CHALKBOARDS PENCILS
*Images sourced from https://p2pi.org
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Shopped on all 4 sides
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ENTERTAIN ME
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IN STORES JULY 19, 2016
IT WORKS!
*Image sourced from https://www.walmart.com/store/5140/whats-new
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Vinyl sales up 30% last year* EDM is a $6.2 billion global industry**
*Source: Hugh McIntyre, Contributor. Forbes.com http://www.forbes.com/sites/hughmcintyre/2016/01/08/vinyl-sales-surged-30-percent-in-2015-led-by-adele-and-taylor-swift/#1d60d8230f1a Source: Re-Vinylized (documentary) Whiskey Bender Productions
**Source: Abel Alvarado, CNN http://www.cnn.com/2014/12/18/world/how-did-edm-get-so-popular/ Source: https://youtu.be/iQpGq4HguVs
GIFS
By DJ KhaledBy Bill Withers
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STORYTELLING
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?????!!!!!
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DEMO
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GET NOTICED
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*Image sourced from https://p2pi.org
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COPY MATTERS
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OOPS
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THANK YOU