creative project management - the project
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Creative Industries Project
Management
DROP-IN SESSIONS
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BLOG
Essential
information on
the module -
resources,handouts,
session notes
http://creativepm.tumblr.com/
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HANDBOOK
Essential informationon the module,
examples of keeping
documentation,student project
examples and contact
details.
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Think about your future career - plan to build
up your showreel/portfolio of practical work.
Use this unit to develop new skills or fine
tune existing ones.
Needs to be in your industry or a skill that
would help with your showreel/portfolio of
work.
Creative Industries Project Management - Initial Stages
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About me- background - multiple live projects /
industry experience
Tips for organisation- folders - drop box/google drive
- blog
Visual journals - document the processes helps to tell
your story/progressTime Line- See the end result and work back
Pick a good team of people - trust
Rudyard Kipling quote - who, what, why, when,whereand how
Use Social media- savvy - communication/promote
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This year you have a choice of projects:
Work with a real client on a live brief.or
Set your own brief - this could be a short film,
website (promotional campaign), learningand using a piece of software/hardware?
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IMPORTANT TO REMEMBER
If you are setting your own brief then you stillneed documentation - as much as you can
cover.Vital information-you will need to
collaborate with someone and documentthis. Help with logo, website etc
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Choose your client very carefully:
Are they reliable?Will they give you content on time?
Can this project showcase your skills?
Deliver a QUALITY project?
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Understand your client needs
Communicate
Be clear
Have something to show them - progress -keep them happy!
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Dont play too safe - challenge yourself
COLLABORATE - ok to work with others for this
module . . . design, artwork, photography,
music etc
Think of the quality of output - will this win
awards? will everyone be proud of the work?
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To enable students to build up a body of
professional work to focus on their skill setfor employability.
This unit will consider critical analysis, project
management and production techniques usedin the creative industries.
In the past students have submitted web or
graphic design projects, video productions,
music recordings or performances etc.
Creative Industries Project Management - Abstract
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1. To develop the application of estimating and
planning techniques for multimedia informationsystems, and hence promote and encourage
professional multimedia project management
principles and practices.
2. To instill flexible project management models
for the development of creative artefacts
3. To instill the project manager's responsibilities
at each stage of the project life cycle.
Creative Industries Project Management - Aims
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1. Describe and articulate the developing role that
technology plays in the entertainment industries.2. Differentiate the media production process including
multimedia techniques, design processes, project
planning and production.
3. Design, plan, document and produce a creative
artefact of a professional industry standard.
4. Review the requirements of the project design,
development and evaluation process.5. Implement and appraise work for specific contexts,
audiences or events.
Creative Industries Project Management - Learning Outcomes
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1. Creative industries production processes, phases & environments,
marketing and current legislation.2. Project Management - Traditional multimedia/Multi-Discipline
project management models and their application to a project.
3. Visual aesthetics, still and moving images, typography and layout
4. The human component in the design and production ofmultimedia/multi-disciplinary materials.
5. Key activities of a Project Manager in the creative industries.
6. Design, documentation and reporting
7. Careers and opportunities in the creative industries.
8. Individual skills development.
Creative Industries Project Management - Syllabus
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Artefact (50%)- Students, individually will
produce a self-designed artefact or event.
The activity will be unsupervised and assessed
by the tutor.
This will assess learning outcomes 1and 2.
Marking Scheme - Coherence (20%);
Aesthetic & Technical Quality (50%);
Appropriateness (30%).
Creative Industries Project Management - Assessment
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1.Documentation and Evaluation(50%) -
Individual students will present a portfolio, whichdocuments the development of the work,
including an evaluative essay(1500 words or
video equivalent).The activity will be unsupervised and assessed by
the tutor. This will assess learning outcomes 1-7.
Marking Scheme - Description & Rationale (40%);Context/Work with others; Evaluation (50%); Style
(10%).
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Help with . .
1. Project design, resources and organisation.
2. Project documentation.3. Project evaluation.
4. Individual skills development.
5. Making sure you deliver a high qualityproject that fits the brief set.
In Drop-In Sessions
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2hr drop-in session every other week.
Come along for advice and feedback onyour projects. This is self directed work -
organise yourself.
Sessions
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Classes are every 2 weeks:
Starting on Week beginning 10th Nov.
Monday 9-11am
Eldon 1.116
Sessions
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Drop-In sessions / 1 to 1
Make sure to keep your blogs or other way
of documenting your progress up to date
Sessions
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Sketchbooks can help - add to
documentation
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Examples of Student Blogs
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Examples of Finished Projects
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Tattoo Colouring Book
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Album Cover and
Inside Booklet
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Brochure and Branding
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We want to see REAL WORKING documentation.
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We want to see REAL WORKINGdocumentation.
Put down all ideas, logo designs, sketches,
emails from clients and collaborators,
costings, research, testing, screen grabs.
Think about the presentation of your work.. ANYCDs or DVDs that are handed in with scribble
rushed writing, no cover etc will not be marked!
Presentation is VITAL. Clients expect this.Looks professional.
Examples of previous projects
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Create a soundtrack and foley effects for a short animated video and find ways to
distribute the final piece online and on dvd.
Promotional Website for Photographer - to include offline promo
Design a book cover - presentation / promo
Instructional videos and website to display
Promotional Video for musician and website
Website for festival promotionSound for computer games and collaboration with games designer
Album / EP - to include artwork - cover etc
Music Event - plus online/offline promo
Creating a magazine - online + offline
Company logo/brand and website
Tee Shirts for band - plus mechanism to sellStudent Cookery Book - to include photography, design, marketing, printing into book
and promo
Re-branding for company - website, content, photography, logo, letterheads, social media
Examples of previous projects
Examples of previous projects
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Website with online shop for fashion and textile student.
Soundtrack for animation.
Website for car designer.
Poster, social media campaign and event for Malaysian Society.
CV, Website, Business Cards for TV Presenter.
Personal Branding campaign.
Studio album.T-Shirt designs and production including website, branding, social media campaign.
Website for theatre company.
Promotion for Record Shop in London - which included Screen Printing T-Shirts in Eldon.
Website for a photographer.
Examples of previous projects
Before Drop in Session 1
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1. Go through handbook.
2. Complete Project Proposal - on blog
3. Subscribe to the unit blog: http://creativepm.tumblr.com/
If stuck for project - pitch some ideas to others - get feedback
In the first drop in session - SIGN OFF PROJECT PROPOSALS.
We will need to approve your project before you start.
Before Drop in Session 1
Creative Industries Project ManagementProject Proposal
http://creativepm.tumblr.com/http://creativepm.tumblr.com/http://creativepm.tumblr.com/http://creativepm.tumblr.com/ -
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Project Brief
form to fillout before
drop-in
session
This needs to be completed as much as possible BEFOREyou start your project
Lecturer Sign!Off
Financial:Price up the costs involved even if this is for free
Client Specifications:List the priorities
Software/Hardware:What will you be using?
Copyright Issues:If any
Possible Risk:
What Skills do you need to completethis project:
Time scale:
Name:
Client:
Brief Description:
Assessed artefact:
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Project available:
Spiral Groove Is a NEW and Delightful Vinyl Record Club.
They are looking for an identity / logo and packaging.
Looking for a student with experience in
graphic design and packaging - AdobeIllustrator/Adobe Indesign a must.
Please see me for further details if interested.
I t t
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Keep on-top of your projects - organise (make lists / timetable)
Come to sessions - show progress
Manage your time & organise documentation
Contact me if you are having problems - do not leave it to the last
minute.
Important
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show handbook