Creative Personal Branding Presentation

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  • 1. What is Creative Personal Branding?
  • 2. A JOURNEY FROM UNCERTAINTYTO A NEW VISION
  • 3. Combine knowledge & imagination to:Always with substance, style, conviction and grace.
  • 4. Why is this relevant?
  • 5. THE WORLD CHANGESAND WE MUST CHANGE WITH IT!Barack Obama - 20 Januar 2009
  • 6. 1873 1930 2008
  • 7. 5,5% in 1950 to 20.5% in 2006 WTO.org
  • 8. 204 fa.com
  • 9. 25. December 1990 Tim Berners-Lee
  • 10. LIFE TODAYIS LIKE A HYPERMARKET
  • 11. THE GLOBAL MARKET:WHENEVER, WHEREVER, CHOICE RULES
  • 12. THROUGH CONNECTIVITY AT A PACENEVER SEEN BEFORE!BUT WHO IS CONNECTED?
  • 13. Digital global market: 2000 billion ec.europa.eu/eu2020/
  • 14. 6.8 billion opr.princeton.edu/popclock
  • 15. 1.67 billion www.internetworldstats.com
  • 16. Asia 42% Europe 24%North America 15%Latin America 11% Africa 4% Middle East 3% Australia 1% www.internetworldstats.com
  • 17. Priority Nr1: Smart growth developing aneconomy based on knowledge and innovation. ec.europa.eu/eu2020
  • 18. WELCOME TO THE CREATIVE ECONOMY,THE NEW GLOBAL REALITY!
  • 19. 14.6 million jobs Bls.gov
  • 20. Countries, companies and people
  • 21. Self-employed / un-employed
  • 22. 23 million ec.europa.eu/eu2020/
  • 23. 20%Nytimes.com
  • 24. 16-24 Years: 42,9% Nytimes.com
  • 25. WE SOMETIMES FEEL WE ARE AT APERMANENT OLYMPICS,PARTICIPATING IN ALL DISCIPLINESWITH GLOBAL COMPETITION.
  • 26. Collective insecurity=Limbo-generation
  • 27. SLAVE, SAVE AND RETIREIS NOT A GOOD STRATEGY!
  • 28. Life-long learningSector-specic skills (horizontal) Self-skills (vertical) European Parliament and Council
  • 29. 1. Communication in your mother tongue 2. Communication in a foreign language3. Mathematical competence and basic competence in science and technology 4. Digital competence 5. Learnign to learn 6. Social and civic competence 7. Sense of initiative and entrepreneurship 8. Cultural awareness and expression European Parliament and Council
  • 30. WORK SHOULD EXPRESSDIVERSITY, EXCITMENT, OPPORTUNITY,PERSONAL GROWTH AND SATISFACTION.
  • 31. MOTIVATION, EFFICIENCY AND PRODUCTIVITYWOULD BE THE LOGICAL CONSEQUENCE!
  • 32. YOUR STRATEGYSPRINGS OUT OF YOUR PERSONALITY!
  • 33. NOT EVERYONE CAN DO EVERY JOB!
  • 34. 9%ft.com
  • 35. HAVING A VISIONIS LIKE HAVING A DREAM!
  • 36. Vision: Reinventing work and life
  • 37. THE CREATIVE ECONOMY NEEDSCREATIVE LEADERSHIP:PEOPLE WITH SUBSTANCE AND STYLE,CONVICTION AND GRACE.
  • 38. WHAT IS REALLY IMPORTANT TO YOU?YOUR VALUES DEFINE YOURMODUS OPERANDI!
  • 39. CORPORATE SOCIAL RESPONSIBILITYSTART WITH INDIVIDUAL SOCIALRESPONSIBILITY
  • 40. We urgently need such change makers, creative visionaries and leaders.
  • 41. CREATIVE THINKINGIS A KILLER APPLICATION!
  • 42. THE QUALITY OF CREATIVE THINKINGWILL POSITIVELY INFLUENCE THEQUALITY OF YOUR LIFE
  • 43. MOST GREAT THINGS IN LIFEARE NOT LOGICAL.
  • 44. WE NEED A NEWHYBRID CREATIVE LEADERSHIPMINDSET.
  • 45. INSTEAD OF AUTHORITY, WE NEEDINSPIRATION, INSTEAD OF HIERARCHYWE NEED COLLABORATION,INSTEAD OF DELEGATION WE NEEDPARTICIPATION.
  • 46. DIVERSITYIS THE MOTHER OF CREATIVITY.
  • 47. SEE DIVERSITY AS AN OPPORTUNITY.MULTICULTURAL SOCIETIES ARETHE ANSWER AND NOT THE PROBLEM.
  • 48. CREATIVITYNEEDS TO BE CREATED TREE TIMES.
  • 49. Creativity is the mental process of developing ideas. Innovation is the way you apply ideas. Designis the form or style you give the idea.
  • 50. RESEARCH IS THE TRANSFORMATIONOF MONEY INTO KNOWLEDGE,
  • 51. AND INNOVATION IS THE TRANSFORMATIONOF KNOWLEDGE INTO MONEY!
  • 52. IN ANY CASETHE COMMUNICATION OF YOUR IDENTITYIS THE KEY DRIVER OF EFFICIENCY!
  • 53. ALMOST EVERYTHINGYOU CHOOSE IS NOW BRANDED.
  • 54. BRANDING GAINS A NEW DIMENSION,ITS ONLINE DIMENSION FOR THEINDIVIDUAL!
  • 55. THE MOREYOU RESPECT YOUR PRIVATE SPHERE,THE MORE YOU RESPECT YOURSELF!
  • 56. What is Creative Personal Branding?
  • 57. A JOURNEY FROM UNCERTAINTYTO A NEW VISION
  • 58. Combine knowledge & imagination to:Always with substance, style, conviction and grace.
  • 59. RE F R E S H
  • 60. OPPORTUNITY FAVOURSTHE PREPARED MIND!
  • 61. Some day is today.START NOW! Jrgen Salenbacher
  • 62. And, above all,ENJOY!Jrgen Salenbacher
  • 63. THANK YOU FOR YOUR ATTENTION Jrgen Salenbacher, 2010. All rights reserved.Except as permitted under current legislation, national and international, no part of this work may be photocopied, le-shared, stored in a Retrieval system, performed in public,adapted, broadcast, transmitted, recorded or distributed by any other media without the prior permission of the copyright owner. e rights of Jrgen Salenbacher to be identi ed as the author of this work have been asserted in accordance with European and other international copyright law.Creative Personal Branding and CPB-lab are registered trademarks of Jrgen Salenbacher.