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Design Business Association www.dba.org.uk Creating impact, value & wealth: conversations for experts in the trenches with David C. Baker and Blair Enns Agenda: Thursday 16 November | London 14.45pm-19.00pm Central London – venue TBC #DBAEnnsBaker 14.45 – Registration 15.00 – Introduction Adam Fennelow, Head of Services, Design Business Association 15.10 – Pricing creativity Blair Enns, interviewed by David C. Baker 16.00 – The business of expertise David C. Baker, interviewed by Blair Enns 16.45 – Break and refreshments 17.00 – How being the expert unlocks profit beyond the billable hour Adam, in conversation with Blair, David and the audience 17.50 – Group reflection 18.00 – Drinks, book signing and networking 19.00 – Close This event is sponsored by:

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Design Business Association www.dba.org.uk

Creating impact, value & wealth: conversations for experts in the trenches with David C. Baker and Blair Enns

Agenda: Thursday 16 November | London 14.45pm-19.00pm Central London – venue TBC

#DBAEnnsBaker 14.45 – Registration — 15.00 – Introduction Adam Fennelow, Head of Services, Design Business Association 15.10 – Pricing creativity Blair Enns, interviewed by David C. Baker 16.00 – The business of expertise David C. Baker, interviewed by Blair Enns — 16.45 – Break and refreshments — 17.00 – How being the expert unlocks profit beyond the billable hour Adam, in conversation with Blair, David and the audience 17.50 – Group reflection — 18.00 – Drinks, book signing and networking 19.00 – Close This event is sponsored by: